Integrating campaign management and data mining
June 15, 2018. Estimated Expiration Date is calculated based on simple USPTO term provisions. It does not account for terminal disclaimers, term adjustments, failure to pay maintenance fees, or other factors which might affect the term of a patent.Patent ReferencesMethod for generating predictive models in a computer system System for generation of user profiles for a system for customized electronic identification of desirable objects Retrieval system and method Research mode for a knowledge base search and retrieval system Intelligent query system for automatically indexing information in a database and automatically categorizing users Supporting intuitive decision in complex multi-attributive domains using fuzzy, hierarchical expert models System for assembling large databases through information extracted from text sources Visual navigation in perceptual databases Patent #: 6121969 InventorAssigneeApplicationNo. 097875 filed on 06/15/1998US Classes:707/5, Query augmenting and refining (e.g., inexact access)707/6Pattern matching accessExaminersPrimary: Amsbury, WayneAttorney, Agent or FirmInternational ClassG06F 017/30AbstractMethod and apparatus are disclosed for integration of campaign management and data mining. The method and apparatus disclose incorporating references to data mining models into the campaign management process. In some embodiments, this permits evaluating the data mining model for fewer than all of the records in a database, potentially saving computation time. The method and apparatus can include building queries for a database or ranking criteria for records in a database that include a reference to a data mining model.Other References
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