System and method providing an interactive response to direct mail by creating personalized web page based on URL provided on mail piece
Patent 5793972 Issued on August 11, 1998. Estimated Expiration Date: 
May 3, 2016. Estimated Expiration Date is calculated based on simple USPTO term provisions. It does not account for terminal disclaimers, term adjustments, failure to pay maintenance fees, or other factors which might affect the term of a patent.
May 3, 2016. Estimated Expiration Date is calculated based on simple USPTO term provisions. It does not account for terminal disclaimers, term adjustments, failure to pay maintenance fees, or other factors which might affect the term of a patent.Patent ReferencesIntegrated form document editor with form descriptor table, background bitmap, graphics editor and text editor, composite image generator and intelligent autofill Personalized coupon generating and processing system Patent #: 5502636 InventorAssigneeApplicationNo. 642317 filed on 05/03/1996US Classes:709/219, Accessing a remote server705/14, Distribution or redemption of coupon, or incentive or promotion program705/26Electronic shopping (e.g., remote ordering)ExaminersPrimary: Dinh, Dung C.Attorney, Agent or FirmInternational ClassG06F 015/16AbstractA system for providing an interactive response to direct mail programs comprises a recipient database, a mail generator, and a web server computer operationally connected through the Internet to remote computers accessible by direct mail recipients. The recipient database stores data records containing addressing information such as the name, mail, fax or e-mail address, and a unique personal identification code for each direct mail recipient. The mail generator retrieves recipient data from the database and generates a multiplicity of direct mail pieces each displaying the name, address, and a uniform resource locator containing the personal identification code for one recipient. A responding recipient accesses the web server computer by entering the uniform resource locator displayed on the direct mail piece into a web browser on a remote computer. The web server computer retrieves recipient data from the recipient database correlated to the personal identification code contained in the uniform resource locator and uses this recipient data to create a unique interactive web page.Other References
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