System and method for selectively distributing commercial messages over a communications network
Patent 5515098 Issued on May 7, 1996. Estimated Expiration Date: 
September 8, 2014. Estimated Expiration Date is calculated based on simple USPTO term provisions. It does not account for terminal disclaimers, term adjustments, failure to pay maintenance fees, or other factors which might affect the term of a patent.
September 8, 2014. Estimated Expiration Date is calculated based on simple USPTO term provisions. It does not account for terminal disclaimers, term adjustments, failure to pay maintenance fees, or other factors which might affect the term of a patent.Patent ReferencesMethod and apparatus for providing demographically targeted television commercials Patent #: 5155591 InventorApplicationNo. 303352 filed on 09/08/1994US Classes:725/35, Based on demographics or geographical area725/36, Insertion of local commercial or local program at headend or network affiliate725/146Control processExaminersPrimary: Groody, James J.Assistant: Hsia, Sherrie Attorney, Agent or FirmInternational ClassH04N 007/10AbstractA device and method of distributing commercial messages to an individually addressable subscriber terminal ("converter") on a network is provided. A server, located on the network, selectively tags commercial messages with routing information and converter addresses, and transmits the messages on the network to be received and displayed by the addressed converters. The addresses are selected based on information stored in a database related to demographic and other information relating to the members of the household of the subscriber. The server sends selected commercial messages to selected households. | |
