Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 6216268 | Elbow protection device and method for applying same An elbow protection device for an elbow of a bed patient includes a body having a base, first and second elevation pads connected to the base, respectively, and a strap connected to the device and configured to secure the body to the elbow. A covering is ... | 04/17/2001 |
| 6216269 | Combination garment bib system A combination garment bib system that includes a garment having an absorbent layer backed by a fluid impermeable layer positioned in front of the neck opening of the garment and a bib having an absorbent layer backed by a fluid impermeable layer. The bib ... | 04/17/2001 |
| 6216270 | Patient garment having enhanced accessibility A patient garment having enhanced accessibility for easy accessibility to a patient by health care workers. The patient garment having enhanced accessibility includes a body covering. The body covering comprises a torso portion and two sleeve portions fix... | 04/17/2001 |
| 6216271 | Garment for a patient A garment for a hospital patient is disclosed. The garment has a front piece with a first side, a first shoulder, a second side and a second shoulder, and a back piece with a first edge and a second edge. The first edge of the back piece is sewn to the fr... | 04/17/2001 |
| 6216272 | Integral vest fishing tackle carrier An integral fishing vest and tackle carrier having elongated front and rear vest panels, each of which includes an upper section and a lower section adapted to be foldable over the upper section, thereby creating a pocketed storage compartment between the... | 04/17/2001 |
| 6216273 | Heavenly wonders nursing blanket A nursing blanket and method for covering the torso, and exposed breast of a nursing mother and the head of the feeding infant, to provide privacy and coverage while breast-feeding. The blanket is comprised of a single thickness fabric blanket, the main b... | 04/17/2001 |
| 6216274 | Nursing cover up with a peek-a-boo pocket A nursing cover up includes a body cover having a size adapted for covering at least a chest portion of a mother user and a hanging means for hanging the body cover in front of the mother user. The body cover further includes a peek-a-boo pocket which has... | 04/17/2001 |
| 6216275 | Necktie with fixing device A necktie with fixing device embodies a simple, self-contained, convenient and more economic way to maintain a necktie in place. The fixing device comprises an anchoring member that is secured to the rear surface of the wide end of the necktie, an elastic... | 04/17/2001 |
| 6216276 | Padded athletic gloves The invention provides exemplary athletic, driving and work gloves and methods for their use. In an exemplary embodiment, a flexible athletic glove is provided having a glove body having a palmar side and a dorsal side. A plurality of finger portions and ... | 04/17/2001 |
| 6216277 | Collapsible hat and method of collapsing the hat To prevent a top panel of a crown of a collapsible hat from being crushed and creased, first portions of a frame member extending along a periphery of a brim of the hat are folded to overlap an exterior side of the top panel, and second portions of the fr... | 04/17/2001 |
| 6216278 | Protective hair covering for use when tanning A hair covering for protecting the hair of a wearer from damage due to exposure to the ultra violet light of a tanning bed. The hair covering is comprised of an outer portion, middle portion and inner portion. The middle portion protects the hair of a wea... | 04/17/2001 |
| 6216279 | Sock ornamentation apparatus An assembly for removably attaching an ornament to a sock. The assembly includes a first means for attaching, the first attaching means being affixed to the sock, an ornament, and second means for attaching the ornament to the sock. The second attaching m... | 04/17/2001 |
| 6216280 | Overgarment with mobile telephone pocket The aim of the invention is to produce an overgarment (1) with a pocket (2) in such a way that a pocket mobile telephone (3) can easily be placed in said pocket (2) and is prevented from falling out of the pocket when the wearer is bending down or walking... | 04/17/2001 |
| 6216281 | Removable sleeve liner for garments This invention discloses a garment sleeve liner useful for improving the comfort or insulating ability of garments. Depending on the application, the liner is made variously from silk, polyester, cotton or quilted fabric. The liner is tubular and designed... | 04/17/2001 |
| 6216282 | Combined sunglasses and headband A unique combination is disclosed comprising an elasticized headband having perspiration absorbing padding and a flexible sun lens, the sun lens being removably connected to the perspiration absorbing padding by hook and loop elements, the padding and con... | 04/17/2001 |
| 6216283 | Elephant nose plunger A toilet bowl plunger for use with a new narrow throat 1.6 gallon toilet that can be used equally well with older toilets. The head portion of the plunger is a pleated bellows consisting of two sections, a conically tapering section and a constant average... | 04/17/2001 |
| 6216284 | Low odor permeable hose Flexible PVC hose can be used with toilet systems in vehicles, such as boats, recreational vehicles, etc, or at pumpout stations. The hose includes about 40-55% by weight PVC resin, and at least 10% by weight of an EVA high molecular weight plasticizer. T... | 04/17/2001 |
| 6216285 | Waste transport arrangement A vacuum waste system having reduced noise levels associated therewith. The vacuum waste system includes a sanitary unit for initially receiving waste. An intermediate container is connected to the sanitary unit by a first sewer pipe and a first sewer val... | 04/17/2001 |
| 6216286 | Combined planter and waterfall for pool or the like A combined receptacle and waterfall unit for a pool or the like, comprising a lower receptacle portion, an upper receptacle portion positioned above and within the lower receptacle portion to define a space therebetween, and a water dispensing unit positi... | 04/17/2001 |
| 6216287 | Shower curtain rod The present disclosure sets forth an improved shower curtain rod. It is adapted for use with a enclosure defined by left and right end walls, and a back splash wall defining a bath tub enclosure above a bath tub. The bath tub is oval or elliptical and fit... | 04/17/2001 |
| 6216288 | Seal for bathtub overflow drain A sealing member is provided for a bathtub. A conventional plate is coupled to the wall of a bathtub and covers a drain opening formed therein. The plate is continuous except for an overflow opening which accommodates the free flow of water from the batht... | 04/17/2001 |
| 6216289 | Combination bedding foundation and adjustable height bed frame A bedding product comprising a conventional box spring and a pair of support members secured to the inside of the frame of the box spring. Each of the support members comprises an angle element and a pair of brackets from which supporting, adjustable feet... | 04/17/2001 |
| 6216290 | Expandable sleeping bag An expandable sleeping bag comprising a modified draft tube design incorporating a draft tube expansion segment and expansion zipper which are used to expand the circumferential measurement of the sleeping bag's inner lining and outer shell.... | 04/17/2001 |
| 6216291 | Enclosure bed apparatus An enclosure bed apparatus including a bed having a mattress supported on a bed frame, and wheels rotatably supported at a bottom thereof so as to rollably support the mattress on a floor, an enclosure frame extending over the mattress and having a lower ... | 04/17/2001 |
| 6216292 | Protective mattress cover with apron A protective cover for the foot of a mattress comprises a web of preferably clear plastic that is rectangular and generally elongate. The web wraps around the foot of the mattress overlapping itself beneath the mattress where it is tightly secured to itse... | 04/17/2001 |
| 6216293 | Fracture frame mounting apparatus A patient-support apparatus comprises a frame, a patient-support surface supported by the frame, and at least one mounting bracket coupled to the frame. The at least one mounting bracket includes a portion that is adapted to couple to a fracture frame.... | 04/17/2001 |
| 6216294 | Device for positioning a patient A device for positioning patients for diagnostic and therapeutic uses having, in particular a horizontally disposed bearer element for the patient (i.e., such as a table). In addition, at least one inflatable or pump-up-able cushion is provided with which... | 04/17/2001 |
| 6216295 | Adjustable bed An adjustable bed is provided having a lower frame (1) and an upper frame (3) mounted for longitudinal movement on the lower frame. A supporting surface (7, 8, 9, 10), including a back support member (7), is connected to the upper frame for pivotal moveme... | 04/17/2001 |
| 6216296 | Apparatus operable as vestment and litter An apparatus (20) operable as both a vestment (22) and a litter (24) is provided. The apparatus (20) has a flexible back panel (26) serving as a back (28) for the vestment (22) and as a bed (30) for the litter (24). A front (40) of the vestment (22) is ma... | 04/17/2001 |
| 6216297 | Pak-a-pillow A travel pillow having an interior storage pocket for carrying pajamas and other overnight articles comprises an outer casement encompassing an inner compartment. There is an opening in the casement that provides an entrance to a pocket. Attached at the e... | 04/17/2001 |
| 6216298 | Travel pillow A travel pillow having an arch-shaped padded cushion surrounding an inner perimeter containing less padding so that the head of a child may be placed within the larger arch for support, with said cushion contained within a cover having two straps extendin... | 04/17/2001 |
| 6216299 | Wheelchair cushion system A wheelchair cushion system for alternating the pressure points upon the individual's body and providing adequate ventilation to the individual's body in contact with the cushion thereby significantly reducing pressure sores. The inventive device includes... | 04/17/2001 |
| 6216300 | Patient supports and methods of operating them In operation of a support for a patient's body, used in medical or veterinary treatment, which applies alternating-pressure to the body in order to reduce or minimize the risk of pressure sores caused by prolonged pressure on the skin, inflatable cells of... | 04/17/2001 |
| 6216301 | Multipurpose folding tool with easily accessible outer blades A multipurpose hand tool with folding handles each including a central channel to receive pliers jaws or the like when the tool is folded, and including troughs holding outer blades alongside the central channel so that the outer blades can be opened with... | 04/17/2001 |
| 6216302 | Carbon dioxide dry cleaning system A carbon dioxide dry cleaning system features a pair of liquid carbon dioxide storage tanks in communication with a compressor. A sealed cleaning chamber contains the objects being dry cleaned. By selectively pressurizing the storage tanks with the compre... | 04/17/2001 |
| 6216303 | Dock leveler having an improved support leg mechanism A dock leveler having a ramp, a support leg for supporting the ramp, and an extension lip that is movably connected to the ramp. The support leg is capable of movement relative to the ramp from a supporting position to a retracted position, and the lip is... | 04/17/2001 |
| 6216304 | Apparatus for cleaning strips Disclosed are a method and an apparatus for cleaning a strip, the method comprising electrolytically cleaning a strip by passing the strip between opposed nozzles, one of the nozzles being the anode and the other being the cathode, for ejecting an alkali ... | 04/17/2001 |
| 6216305 | Portable apparatus for washing golf accessories A washing apparatus for golfers, comprises: a flexible container for containing washing liquid and for receiving objects to be washed therein, a handle connected to the container for manipulating same; and a support mechanism for suspending the container ... | 04/17/2001 |
| 6216306 | Grill cleaning brush and scraper A grill cleaning brush and scraper having a replaceable cleaning bristle head with scraper blade. A second handle grip for improved leverage and force application permits more efficient cleaning with less effort. The device also provides a soft-grip handl... | 04/17/2001 |
| 6216307 | Hand held cleaning device A hand held mop, broom or scrubber device in which the cleaning head has two cleaning elements. In one embodiment, a self-wringing mop having an elongated handle with a rigid base frame assembly is attached to the bottom end. The base frame has opposite p... | 04/17/2001 |