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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Patents Published on 01/12/1999


See All Patents Issued In 1999


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NumberTitleIssue Date
5857297Foundation wall construction
A water impervious, elastomeric coating is applied to the outer surface of a foundation wall and across the joint between the lower end of the wall and the footing. Protection board is bonded to the elastomeric coating and serves to prevent damage to the ...
01/12/1999
5857298Window frame system
A building aperture frame system including a window mounting surface and an integrally formed storm shutter mounting structure. The system may be comprised of first and second jambs, a header, and a sill, wherein the first and second jambs are vertical, t...
01/12/1999
5857299Adjustable framing system for finishing framed door and window openings
A modular finishing system for framed door or window openings which is adjustable for varying depths of door or window casings. The modular finishing system for framed door or window openings has opposing first and half subassemblies which may be prefabri...
01/12/1999
5857300Adjustable radius form assembly
An adjustable radius form assembly is provided which includes a plurality of vertical strongbacks and a plurality of horizontal walers. Each of the walers are pre-rolled to a desired radius. The walers are then connected to one another by ball and socket ...
01/12/1999
5857301Enclosing plate mounting device
Raised portions are formed at opposing side portions of a metallic enclosing plate 4c, and an outside fitting portion 4c and an inside fitting portion are formed on the upper portions of the raised portions. A plurality of the enclosing plates are prepare...
01/12/1999
5857302Concrete crack control system
A concrete crack control system is provided. The system comprises a vane or angle projecting from a wall, such as a pedestal or column or other wall surfaces against which a concrete floor or slab is poured. After the concrete has set to firm consistency,...
01/12/1999
5857303Apparatus and method of applying building panels to surfaces
An apparatus and method is provided for applying building panels, such as siding panels, to building surfaces, such as walls. The panels are of a type which undergo expansion and contraction due to changes in temperature, and they are applied to a buildin...
01/12/1999
5857304Slidable locking system for disengageable panels
A system is disclosed for connecting a first panel to a second panel in a manner which aligns the first and second panels at the same vertical level with respect to each other. The first panel has a female connecting member provided along its vertical edg...
01/12/1999
5857306Truss-to-truss assemblies and connectors therefor
An assembly of trusses fabricated of sheet metal wherein the lower chord of a supported truss is connected to the lower chord of a supporting truss by a connector formed of sheet metal with the supported truss at an angle to the supporting truss, and conn...
01/12/1999
5857307Heat insulating structure and production process thereof
A heat insulating structure comprising a vacuum insulator fixed to a surface on which the vacuum insulator is to be applied is provided for the purpose of improving the workability in fixing the vacuum insulator to the surface to be applied. A thermally a...
01/12/1999
5857308Double lid system
A double lid system is provided with an electric motor (44) to actuate mechanisms to release the lid (20) from a drum (18) and simultaneously clamp the lid (20) to a door (14) of a port (or vice versa), and with an electric motor (74) to withdraw the door...
01/12/1999
5857309Apparatus for sterilizing a spout assembly of a container
An apparatus for providing a container having a spout assembly disposed thereon, the spout assembly comprising a cap disposed on a fitment having an interior portion for disposition toward the container interior and an exterior portion for disposition tow...
01/12/1999
5857310Unpleating system for machines for molding, filling, and automatic closing of flexible-film-based wrappings
This invention relates to an unpleating system for machines for molding, filling, and automatic closing of flexible-film-based wrappings, characterized by the fact that it comprises two units capable of sequenced travel toward and away from the transverse...
01/12/1999
5857311Process and apparatus for introducing compressible packs into a container
Process and apparatus for introducing compressible packs, especially bundles (10) or bundle groups (16, 17) comprised of small packs (11) of paper tissues into a carton (15). Articles or packs or pack groups of cellulose products are difficult to handle f...
01/12/1999
5857312Thermal processing method and apparatus for use with packaging containers
A process for thermally treating a product in a container having a headspace above the product, in which the container is subjected to a heated or cooled environment and is simultaneously agitated. The acceleration to which the container is subjected by t...
01/12/1999
5857313Density control means for an agricultural feed bagging machine including an adjustable, beveled press plate
An adjustable, beveled press plate is provided on an agricultural bagging machine rearwardly of the rotor thereof. There vertical adjustablity of the press plate enables the machine operator to more precisely control the density of the material being pack...
01/12/1999
5857314Mower with an improved set-down member
A mower includes a cutting mechanism extending, in a work position, transversely to the direction of travel during work; a hitch structure connectable to the hitch device of a motor vehicle; a carrying beam articulated on the one hand to the hitch structu...
01/12/1999
5857315Lawnmower-attached edge trimmer apparatus
An auxiliary edge trimmer apparatus is attached to a lawnmower and includes a flywheel drive wheel portion connected to the lawnmower drive shaft. An attachment assembly is connected onto portions of the lower housing wall of the blade housing of the lawn...
01/12/1999
5857316Manual stem cutting and fruit collection apparatus
The present invention is directed to a manual stem cutting and fruit removal apparatus. The device comprises a receptacle member and a handle attached thereto. A mouth and a blade are located adjacent at the top of the receptacle member. The blade is adju...
01/12/1999
5857317Cotton fibres suction pipe of spinning machine
This invention relates to a cotton fibers suction pipe of spinning machine, the side of the cotton fibers suction pipe having at least one or more guide discharge tubes connected to an air extracting pump, the circumference of the cotton fibers suction pi...
01/12/1999
5857318Transmitting chain
A transmitting chain is provided which can lower surface pressure between a bushing and a pin, which can well maintain a lubricating state, and which is high in durability so as to be capable of withstanding high load. A groove or a depression, into which...
01/12/1999
5857319Method for operating a combustion chamber equipped with premixing burners divided into two groups
In a method for operating a combustion chamber (4) equipped with premixing burners, under full load all the burners being operated under identical stoichiometric conditions, the burners are subdivided into at least two burner groups (1, 2 and, in the case...
01/12/1999
5857320Combustor with flashback arresting system
A combustor with a flashback arresting system for producing a hot gas by burning premixed fuel and compressed air having fuel/air premixing passages, each of the passages having an inlet end and a discharge end. Disposed immediately upstream of the inlet ...
01/12/1999
5857321Controller with neural network for estimating gas turbine internal cycle parameters
A gas turbine control system includes a controller that is coupled to actuator systems that govern operation of the gas turbine. The controller includes a processor for generating respective actuator control signals in correspondence with a plurality of t...
01/12/1999
5857322Hybrid solar and fuel fired electrical generating system
An electric power generation system combines a gas turbine generator with a solar power plant and utilizes the gas turbine exhaust for steam superheating and feed water heating only. The solar heater is only utilized for boiling or evaporation of feed wat...
01/12/1999
5857323Rocket engine burner with porous metal injector for throttling over a large thrust range
A rocket engine burner for throttling over a large thrust range from full thrust to very low thrust. The rocket engine burner comprises a propellant injector assembly, a combustion chamber, and an ignitor. The propellant injector assembly comprises one or...
01/12/1999
5857324Internal combustion engine exhaust treating apparatus and method
An apparatus and method for removing gasses and particulate matter from automobile exhaust. The apparatus includes a heat exchanger connected to an automobile exhaust system for cooling exhaust and condensing at least a portion of the exhaust into a liqui...
01/12/1999
5857325Electrical load abnormality-detecting system for automotive vehicles
An electrical load abnormality-detecting system for an automotive vehicle detects abnormality of each of a plurality of electrical load devices installed on the vehicle. A current sensor is provided commonly for the plurality of electrical load devices, f...
01/12/1999
5857326Exhaust poison trap
An exhaust poison trap for protection of catalytic converters in automotive exhaust systems includes a tubular housing having open ends and a peripheral wall internally defining an exhaust chamber, a helical wall longitudinally dividing the exhaust chambe...
01/12/1999
5857327Muffler for an internal combustion engine
A muffler for an internal combustion engine has an expansion chamber (31, 32) into which exhaust gas from the engine is introduced. The expansion chamber has a double wall (32A), with an inner panel (42) of the double wall (32A) having exhaust gas dischar...
01/12/1999
5857328Exhaust manifold catalytic converter
An exhaust manifold catalytic warm-up converter for an automotive vehicle engine includes tubular runners having inlet and outlet ends and connectable at their inlet ends with exhaust ports of an engine. The runners are joined at their outlet ends with a ...
01/12/1999
5857329One-piece combined muffler exhaust outlet and exhaust gas deflector
A power tool having an internal combustion engine with a muffler and a combined muffler exhaust outlet and exhaust gas deflector connected to the muffler. The combined outlet and deflector is a single one-piece member. The one-piece member is connected to...
01/12/1999
5857330Travelling control circuit for a hydraulically driven type of travelling apparatus
A travelling control circuit for a hydraulically driven type of travelling apparatus is provided. The circuit has a hydraulic pump, left and right hand side directional control valves provided parallel to each other in a discharge path of the hydraulic pu...
01/12/1999
5857331Hydraulic system
A hydraulic system with a pressure source controllable via a load sensing signal, a pressure sink, at least two working sections, each having a hydraulic consumer and a control valve with a load sensing signal connection and at least one back-pressure val...
01/12/1999
5857332Bearing systems for motor-assisted turbochargers for internal combustion engines
In a unique turbocharger shaft bearing system, a thrust bearing is provided inboard of the compressor end shaft bearing. Removable parts of the turbocharger housing permit assembly of a first thrust bearing part with an outwardly extending flange forming ...
01/12/1999
5857333Control system for hydraulic power units
The present invention relates to a control system for hydraulic power units, in particular hydraulic cylinder-piston-assemblies comprising a valve to be controlled by an electronic controller, the valve controlling the fluid path between the power unit, a...
01/12/1999
5857334Vehicle brake booster
A vehicle brake booster comprises: a body having an input port, an output port, and a flow path through which the input port is communicated with the output port; a first piston which is arranged in the flow path, and on which the hydraulic pressure in th...
01/12/1999
5857335Hydraulic impulse rotational motor
A hydraulic pressure amplifier, coupled to a turbine, for creating a fluid impulse directed to a blade of the turbine causing it to rotate. The hydraulic pressure amplifier is comprised of a series of connected sections with each section having a large cy...
01/12/1999
5857336Thermo-electric power plant with asymmetric exhaust system
A power plant system particularly useful for hybrid vehicles driven by electric motors, the power plant system including a positive displacement engine with a bifurcated exhaust forming first and second exhaust passages for expansion gases, each passage b...
01/12/1999
5857337Turbocharger
A turbocharger incorporates a turbine rotor, a housing having defined therein a turbine housing portion in which the turbine rotor rotated by exhaust gas is disposed, a shaft rotatably supported on the bearing housing portion via a bearing, a compressor r...
01/12/1999
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