Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8330470 | Device for checking the operability of a sensor element The invention relates to a device for checking the operability of a sensor element (100) for determining the concentration of gas components in a gas mixture, particularly of the concentration of gas components in the exhaust gas of internal combustion engine... | 12/11/2012 |
| 8283963 | Output stage having zener voltage balancing An output stage, especially a switching output stage for switching inductive loads, having a plurality of individual output stages that are connected in parallel, which include degenerative transistors, in the degenerative path of which one respective Zener diode is... | 10/09/2012 |
| 7480263 | Method and device for bi-directional half duplex transmission of data A method and a device for bi-directional transmission of data are provided such that an interface for digital communication on a signal line is obtained which is suited for automotive use. In accordance with the present invention, the following are provided: at leas... | 01/20/2009 |