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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Inventor: Sanjeev Katariya


Address: Issaquah, WA
No. of patents: 7
Last patent issue date: 09/07/2004

NumberTitleIssue Date
6789230Creating a summary having sentences with the highest weight, and lowest length
A method and system for generating a summary of a document. The summary generating system generates the summary from the sentences that form the document. The summary generating system calculates a weight for each of the sentences in the document. The weight indicat...
09/07/2004
6564251Scalable computing system for presenting customized aggregation of information
A method and computing system for providing a highly reliable web site that is capable of handling millions of Internet users per day. The computing system is customizable on a per user basis yet seamlessly aggregates data from a number of information pro...
05/13/2003
6549897Method and system for calculating phrase-document importance
A method and system for generating a weight for phrases within each document in a collection of documents. Each document has terms such as words and numbers. Each phrase comprises component terms. Each term frequency represents the number of occurrences o...
04/15/2003
6473753Method and system for calculating term-document importance
A weighting system for calculating the term-document importance for each term within each document that is part of a collection of documents (i.e., a corpus). The weighting system calculates the importance of a term within a document based on a computed n...
10/29/2002
6453404Distributed data cache with memory allocation model
A cache system allocates memory for storage of data items by defining a series of small blocks that are uniform in size. The system allocates one or more blocks from memory and assigns them for storage of a data item. If the data item exceeds the predeter...
09/17/2002
6449695Data cache using plural lists to indicate sequence of data storage
A cache system controls the insertion and deletion of data items using a plurality of utilization lists. When a data item is stored within the data cache, a corresponding data pointer, or other indicator, is stored within the utilization list in a manner ...
09/10/2002
6226635Layered query management
The present invention provides a distributed software facility for tailoring an information retrieval query issued by a user based upon the position of that user within an organization of users. In a query client, the facility generates an information ret...
05/01/2001
 
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