Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Application No. | Application Title | Issue Date |
| 20070284987 | Field emission element and manufacturing method thereof A field emission element includes at least one supporting wire and at least one carbon nanotube wire. The supporting wire and the carbon nanotube wire are twisted together. A method for manufacturing the described field emission element is also provided. The method incl... | 12/13/2007 |
| 20070261444 | Method for making a mold used for press-molding glass optical articles A method for making a mold used for press-molding glass articles, comprising: providing a mold base with a press surface in a vacuum chamber; producing a plasma in the vacuum chamber; bombarding a target electrode containing carbon material with ions in the plasma and e... | 11/15/2007 |
| 20070242152 | Auto-focus imaging system An exemplary auto-focus imaging system having a compact configuration and a high-focusing accuracy includes a lens assembly, an image sensor, a locator, a control unit, and a voice coil actuator. The lens assembly is configured for picking up and manipulating optical in... | 10/18/2007 |
| 20070235682 | Thermally conductive material A thermally conductive material includes a supercritical fluid and a number of carbon nanotubes incorporated in the supercritical fluid. The supercritical fluid may be selected from a group consisting of carbon dioxide, water, ammonia, ethane, ethane, nitrous oxide, pro... | 10/11/2007 |
| 20070211349 | Variable focal length lens and lens module with the same A variable focal length lens includes a deformable lens body and at least one lens deforming device arranged around the lens body configured for radially deforming the lens body so as to adjust an effective focal length associated with the lens body. A lens module with ... | 09/13/2007 |
| 20070127267 | Light guide plate and method for manufacturing same A light guide plate (2) includes a light incident surface (205), a bottom surface (201) adjoining the light incident surface, and a light emitting surface (203) opposite to the bottom surface. The bottom surface has a plurality of first V-sha... | 06/07/2007 |
| 20070114908 | Cold cathode fluorescent lamp and backlight module using same A cold cathode fluorescent lamp (30) includes a working gas (32), a transparent tube (34), a cold cathode (36), and an anode (38). The transparent tube receives the working gas therein, and the transparent tube has an inner surface ( 05/24/2007 | |
| 20070103623 | Transflective display device A transflective FPD device (100) having a transflective layer (120) and a color filter layer (140) is provided. The transflective layer comprises a plurality of reflective domains (224), and a plurality of transmissive domains (222), t... | 05/10/2007 |
| 20070103620 | Color filter and liquid crystal display using same A color filter is provided. The color filter includes: a base; a black matrix arranged on the base; a grating layer arranged on the base, the grating layer comprising a plurality of grating units separated by the black matrix, the grating units being comprised of a piez... | 05/10/2007 |
| 20070097218 | Digital camera module A digital camera module (100) includes a lens module (110), an image sensor (120) and a linear voice coil actuator (130). The lens module further includes a lens set (111), an infrared cut filter (112), a spacer set (113)... | 05/03/2007 |
| 20070099682 | Environmentally-friendly mobile phone An exemplary environmentally-friendly mobile phone includes a main body and a housing enclosing the main body therein. The housing is made of bamboo. The housing has an outer surface and a coating containing nanoparticles is formed on the outer surface thereof The envir... | 05/03/2007 |
| 20070096141 | Light source structure A light source structure (100) for providing backlights to an LCD panel is provided. The light source structure includes a cathode layer (10), a semiconductor layer (20) disposed on the cathode layer, for emitting electrons when applied with electri... | 05/03/2007 |
| 20070090097 | Laser welding system for welding workpiece An exemplary laser welding system for welding workpiece includes a laser generating system, a supporting system, and a control system. The laser generating system is configured for applying laser beams to the workpiece. The supporting system is configured for supporting... | 04/26/2007 |
| 20070085092 | Light-emitting device, planar light source and direct type backlight module A light-emitting device (12) includes a base (14) and two red light-emitting chips (22), two green light-emitting chips (24) and a blue light-emitting chip (26) arranged on the base red, green, blue, green, red in a left-to-right order... | 04/19/2007 |
| 20070086077 | Portable electronic device with multifunctional coating A portable electronic device, such as a notebook computer, includes a base and a lid. The base or the lid includes a shell and a multilayer structure coating thereon. The multilayer structure includes an electrically conductive layer, an electrochromic layer, an electro... | 04/19/2007 |
| 20070085446 | Surface acoustic wave device An exemplary surface acoustic wave device includes a DLC film, a zinc oxide film formed on the DLC film, and at least one interdigital transducer formed on the zinc oxide film. The DLC film has a nano-sized thickness Z(f), corresponding to the surface acoustic wave devi... | 04/19/2007 |
| 20070077412 | Ultraviolet resistant coating for articles A coating system (100) for an article is provided. The coating system includes a primer coating (110) mainly composed of a resin, a top coating (120) composed of 85˜99% by weight of a resin matrix and 1˜15% by weight of nano-oxide particles (12... | 04/05/2007 |
| 20070076304 | Optical system having lenses with adjustable focal length An optical system (10) operatively associated with lenses (120) with adjustable focal length is provided. The optical system includes a first lens assembly (12), at least one heat control device (122) and a first barrel (14). The at le... | 04/05/2007 |
| 20070070529 | Compact zoomable camera device for portable digital electronic devices A compact zoomable camera device includes an optical module, an image sensor module and a microelectronic mechanism system (MEMS) micro-actuator. The optical module includes a first lens group, a second lens group and a light directing unit. The first lens group defines... | 03/29/2007 |
| 20070071428 | Compact zoomable camera device for portable digital electronic devices A compact zoomable camera device (10) for a portable digital electronic device is provided. The compact zoomable camera device includes: an optical system (100) for capturing images, an image sensor device (200) having an image sensor (220) p... | 03/29/2007 |
| 20070063144 | Method for treating products A method for treating product includes the steps of: placing the product to be treated in an atmosphere kept at a temperature of 10 degree C. to 30 degree C., and with a humidity of 20% to 60%; providing a gamma ray source that can emit gamma ray; exposing the product t... | 03/22/2007 |
| 20070062665 | Method for molding products made from metal or plastic materials A method for molding products made from metal materials is provided, which includes the following steps: heating a metal material to a melting temperature; and quenching the metal material from the melting temperature to a quenching temperature. The quenching temperatur... | 03/22/2007 |
| 20070064441 | Backlight module An edge-lighting type backlight module (10) includes a light guide plate (12), at least one light sources (14), a reflector (16), a thermally conductive layer (18), and a plurality of heat pipes (20). The light guide plate has a... | 03/22/2007 |
| 20070058070 | Zoom camera A zoom camera (100) includes a first lens barrel (10), at least one first lens (12) positioned in the first lens barrel, a second lens barrel (20), at least one second lens (22) positioned in the second barrel, an image pickup module (... | 03/15/2007 |
| 20070057620 | Electron source and surface light source device using same A surface light source device (2) includes a plurality of electron sources (20), a plurality of magnetic coils (201), and an anode (22). Each electron source includes two cathodes (203) and at least one filament (202). The two c... | 03/15/2007 |
| 20070051873 | Optical system with photo catalytic reactor An optical system (10) operatively associated with incident light (50) is provided. The incident light is essentially comprised of a first part (52) and a second part (54). The optical system includes: a photo catalytic reactor (30) co... | 03/08/2007 |
| 20070051315 | Apparatus and method for producing nano-powder An apparatus for producing nano-powder includes a laser generator for generating laser beams, a reaction chamber having an incident window configured for allowing the beams to pass therethrough, a vacuum system for evacuating the reaction chamber, a reactive gas input d... | 03/08/2007 |
| 20070045634 | Light emitting diode device A light emitting diode device includes a main substrate, a reflective layer, a joint layer, a light emitting diode layer and a diffusing layer stacked in turn from bottom to top, a material of the main substrate is silicon, a material of the reflective layer is metal al... | 03/01/2007 |
| 20070045635 | Light emitting diode device A light emitting diode device includes a substrate, a reflective layer, a joint layer and a light emitting diode layer stacked in turn from bottom to top, a material of the main substrate being Cu or Al, and a material of the reflective layer being metal Al or Ag, or al... | 03/01/2007 |
| 20070048454 | Method for manufacturing a mold core An exemplary method for manufacturing a mold core includes steps of: providing a mold core preform having a molding surface; ultrasonically cleaning the molding surface of the mold core preform; cleansing the molding surface of the mold core preform using plasma; formin... | 03/01/2007 |
| 20070024197 | Plasma display panel device with fluorescent layer protector A plasma display panel device includes an upper substrate and a bottom substrate. A dielectric layer, a plurality of displaying electrodes and scanning electrodes are arranged on an inner surface of the upper substrate. A plurality of addressing electrodes and blue fluo... | 02/01/2007 |
| 20070002433 | Optical filter for screening out infrared and ultraviolet light An optical filter for screening out infrared and ultraviolet light includes a transparent substrate and a film stack formed on the substrate. The film stack includes a number of high refractive index layers and a number of low refractive index layers alternately stacked... | 01/04/2007 |
| 20070002432 | Optical filter for screening out infrared and ultraviolet light An optical filter includes a transparent substrate, a first film stack and a second film stack. The first and second film stacks each includes a number of high refractive index layers and a number of low refractive index layers alternately stacked one on another. The fi... | 01/04/2007 |
| 20060289293 | Composite mold and method for manufacturing the same A composite mold comprising a main body, a molding layer formed on the main body, and a protective layer formed on the molding layer, the protective layer being made from diamond-like carbon. A method for manufacturing the composite mold comprising the following steps: ... | 12/28/2006 |
| 20060269704 | Enclosure for portable electronic device and method for making the same An enclosure (100) for a portable electronic device includes an aluminum base (10), an alumina film (20), and a diamond-like carbon film (30). The alumina film is formed on the aluminum base, and the diamond-like carbon film is formed on the ... | 11/30/2006 |
| 20060257695 | Magnetic recording medium and method for manufacturing same A magnetic recording medium (10) includes a nonmagnetic substrate (1), an anti-ferromagnetic layer (2) arranged on the nonmagnetic substrate, and a magnetic recording layer (3) formed on the anti-ferromagnetic layer. The magnetic recording la... | 11/16/2006 |
| 20060239030 | Backlight with light diffusion and brightness enhancement structures and method for producing such A backlight device (100) includes a light guide plate (110), a light source (130) arranged at a side face of the light guide plate, a lamp cover (140) surrounding the light source, a light reflection plate (120) arranged below the ligh... | 10/26/2006 |
| 20060238163 | Mobile phone having solar cell A mobile phone includes a main body. The main body further includes a solar power module, a display module, and an input module (i.e., a keypad). The solar power module is adapted for providing electrical power to the mobile phone. The solar power module includes a sola... | 10/26/2006 |
| 20060238321 | Networked vehicle system and vehicle having the same A networked vehicle system includes an information center, a wireless communication system, a safety system, an identification recognition and theft protection system, and a multimedia entertainment system. The information center includes a host computer system configur... | 10/26/2006 |
| 20060220769 | Electrode and method for making the same The present invention relates to an electrode 100 with high capacitance. The electrode includes a conducting substrate 10 with a number of nano-sized structures 13 thereon and a coating 15. The nano-sized structures are concave-shaped and are... | 10/05/2006 |