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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Inventor: Denny Lee


Address: Ottawa, CA
No. of applications: 3
Last application issue date: 07/30/2009

Application No.Application TitleIssue Date
20090190473Method and apparatus for targeted content delivery based on internet video traffic analysis
A system and related method for targeted content delivery based on Internet video traffic analysis, including one or more of the following: a packet-based communication network in communication with a terminal device, the packet-based communication network 1) collecting...
07/30/2009
20090190505Method and apparatus for targeted content delivery based on real-time communication session analysis
A system and related method for targeted content delivery based on real time communication session analysis, including one or more of the following: a behavior analyzer that formulates a behavioral profile of a user of a terminal device that requests and receives a real...
07/30/2009
20090193097Method and apparatus for targeted content delivery based on RSS feed analysis
A system and related method for targeted content delivery based on RSS feed analysis, including one or more of the following: a behavior analyzer that formulates a behavioral profile of a user of a terminal device who requests an RSS feed and receives same through the t...
07/30/2009
 
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