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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Inventor: Davide Filizola


Address: TORINO, I-10148, IT
No. of applications: 1
Last application issue date: 04/26/2007

Application No.Application TitleIssue Date
20070093213Method and system for electromagnetic field evaluation
The field received starting at least one source of electromagnetic field in a determined position of the territory covered by a communication network has a plurality of field sources estimated on the basis of a propagation model. The model in question is modified, for e...
04/26/2007
 
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