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Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8186921 | Drain plug Disclosed is a drain plug for an enclosure that contains a female-threaded opening. The drain plug contains a male-threaded portion and a head portion. The head portion contains a drive structure, an annular groove of substantially rectangular cross section, and a w... | 05/29/2012 |
| 8186924 | Hold down fastener assembly A fastener assembly comprises a first cylindrical member disposed within a second cylindrical member. One is movable relative to the other one in a first direction, and locked in a second direction opposite to the first direction. A spring is operably attached to th... | 05/29/2012 |
| 8186918 | Resin anchor with a compressible envelope containing curable products, at least one of which is sacheted The resin anchor comprises an apertured tubular envelope designed to be compressed by a traction element, characterized in that it includes, on the inside of the envelope, a resin component and a hardener component that are intended to be mixed together and to cure ... | 05/29/2012 |
| 8186920 | Clinch element and method and apparatus for attaching a clinch element to a panel A clinch element including a body portion having an annular lip portion projecting from an end face of the body portion including an arcuate free end and a frustoconical outer surface. One embodiment includes an annular lip projecting from both end faces of the body... | 05/29/2012 |
| 8182185 | Self-tapping screw A screw (11) includes at least one thread (21) arranged on the screw shaft (12); circumferentially surrounding the shaft (12) at least in some regions, and having a thread pilot (22) located in the free region (15) of the sh... | 05/22/2012 |
| 8182184 | Spring loaded gear bolt assembly and method Repeated inserting, tightening, loosening, and removing of external threads to internal threads can increase the likelihood of cross threading and thread damage. A spring loaded gear bolt assembly, which promotes alignment of mating threads before applying torque, i... | 05/22/2012 |
| 8177468 | Locking threaded connection A locking threaded connection (a) providing free relative rotation in a first direction, (b) preventing unintended relative rotation in a second opposite direction, and (c) enabling intended relative rotation in the second direction. The connection includes male and... | 05/15/2012 |
| 8177467 | Fastening device having fastening element A fastening device having a fastening element includes a plug-in region and a contact area at a distance therefrom, and a shaft between the plug-in region and the contact area. The plug-in region is axially pressable through a through opening in a wall area in a plu... | 05/15/2012 |
| 8177466 | Apparatus and methods for fastening a panel or other components Fasteners such as clip nut fasteners can include a clip having a nut cage and a nut supported by the nut cage. The nut cage can have a wall supporting a portion of the nut wherein the wall can flex toward and away from the nut. The nut can have projections or other ... | 05/15/2012 |
| 8152428 | Fastener assembly A fastener assembly includes a bolt having first and second ends and comprising a bolt head at the first end and a shank, at least a part of which is screw threaded, a nut for screw threaded engagement with the shank of the bolt, and a template alignment pin, wherei... | 04/10/2012 |
| 8152426 | Rotation indicator device A rotation indicator device comprises a body having a bore, whereby the body is adapted to be releasably mounted on a polygonal fastener or other multi-angled component in any selected position. At least part of the body which defines the bore is formed of a resilie... | 04/10/2012 |
| 8152427 | Threaded fastener shaft having a deformable threaded portion A fastening mechanism including a shaft, wherein the shaft is effectively threaded; the shaft includes a threaded non-deformable material interspersed with at least one portion of a threaded deformable material. ... | 04/10/2012 |
| 8142125 | Self-attaching female fastener A self-attaching nut for attachment to a panel including a central pilot portion having a generally cylindrical outer surface, a flange portion surrounding the outer surface of the pilot portion including an annular groove surrounding the pilot portion having a subs... | 03/27/2012 |
| 8142122 | Plastic anchor for drywall, plaster, brick and concrete An anchoring device for insertion in a hole provided in a structure such as a wall (hollow or solid) comprises proximal and distal sections. The proximal section includes a head defining an aperture for receiving a fastener, and the distal section includes a pair of... | 03/27/2012 |
| 8137042 | Fastener for securing first and second components together and method of using same First and second components are connected together by a fastener that includes a head and a shank having a bolt portion and a drill portion. The fastener is initially rotated relative to the first and second components such that the drill portion drills a hole throu... | 03/20/2012 |
| 8137041 | Vibration-isolating fastening assembly Herein is disclosed a fastening assembly that may be used for securing first and second workpieces to each other in such manner as to provide vibration isolation between the first and second workpieces. The fastening assembly comprises an elongated, rigid fastener, ... | 03/20/2012 |
| 8128329 | Wall anchor A wall anchor attachable to a wall, the wall defining a wall aperture. The wall anchor includes a body; a retention element operatively coupled to the body so as to be reversibly movable between a retracted configuration and an expanded configuration, wherein, when ... | 03/06/2012 |
| 8118526 | Adhesive toilet seat washer and method for installing same An adhesive washer for a toilet seat fastener assembly which can be easily installed in the toilet seat fastener assembly without having to cope with the problem of slipping bolts and nuts as they will be securely adhered together. An adhesive toilet seat washer in ... | 02/21/2012 |
| 8118527 | Pull stem fastener with pull groove for swaging collars A fastener for installation into a workpiece which may be installed by either a swaging operation or a torquing operation. The fastener includes an enlarged protruding head which is proximal to a substantially cylindrical smooth shank portion. A threaded shank porti... | 02/21/2012 |
| 8113755 | Screw structure with stop ring A screw structure with a stop ring includes a screw, a ferrule, and a stop ring. The stop ring is fitted on a threaded shank of the screw to push against a front end of the ferrule, so that the ferrule is pressed against a head of the screw. With the ferrule being f... | 02/14/2012 |
| 8113754 | Fastener system with positive retention mechanism An apparatus comprises a fastening member, a complimentary fastening member, and a retainer member. The fastening member has a first end, a second end, a channel located at the first end, outer threads located on an outer surface of the fastening member, and inner t... | 02/14/2012 |
| 8109707 | Nut having a nut body and a cap held on the nut body The present invention relates to a nut (10, 110, 210) having a nut body (11, 111, 211) and a cap (20, 120, 220, 320) held on the nut body (11, 111, 211), wherein there is/are provided on the outer surface of the nut body (11, 111, 211 | 02/07/2012 |
| 8109705 | Twist-lock anchoring fastener A twist-lock anchoring fastener comprises a head (700), a shaft (715), and a lance (720). The foot is adapted to penetrate through wallboard (105). The shaft length is approximately equal to the thickness of the wallboard so that when the... | 02/07/2012 |
| 8105002 | Weld assembly A weld nut includes a main body and a flange. The flange is extended outwardly from the main body and surrounding the main body, and comprises teeth disposed evenly on the periphery thereof. Mis-positioning of the weld nut is avoided when soldering the weld nut to a... | 01/31/2012 |
| 8100616 | Clinch nut to prevent corrosion A clinch nut is used to attach a first panel and a second panel with a space therebetween for accepting a liquid primer. The body has a nut face for abutting a first panel and a threaded aperture through the nut body for receiving a threaded bolt. The nut face has g... | 01/24/2012 |
| 8100618 | Apparatus and method of making a heel-less nail A full-round head nail having an offset head is configured with a gusset formed integrally between an undersurface of the offset head and a superior portion of a shank. The head of the nail is relatively thin, and the shank is positioned radially off center of the r... | 01/24/2012 |
| 8096743 | Press-in element for pressing into a non-pierced or pierced component and also method for the manufacture of the press-in element A press-in element for pressing into a non-pierced or pre-pierced component, in particular a sheet metal part is described. The press-in element has a head part having a ring surface confronting the component and a neck part which projects away from the ring surface... | 01/17/2012 |
| 8092128 | Self-sealing fasteners A fastener suitable for use in airplane manufacture or repair that is coated with a pre-mixed moisture cure sealant. The sealant layer is coated with a frangible moisture barrier that will break apart when the fastener is installed, thus exposing the sealant to atmo... | 01/10/2012 |
| 8092133 | Device and method for mounting objects on a vehicle wall The invention relates to a retaining device for retaining objects on a vehicle wall, comprising: a supporting element (4) for placing on a front side (2) of the wall (1) with devices (5) for retaining one or a plurality of objects (6 | 01/10/2012 |
| 8092132 | Fastener with anti-rotation clip A fastener with a threaded nut, a clip, a first engagement feature and a second engagement feature. The nut has front and rear surfaces and a first lock structure that is disposed between the front and rear surfaces. The clip has a body, which defines an aperture, a... | 01/10/2012 |
| 8092131 | Clinch spacer and method of attaching the same to a panel A method of attaching a clinch spacer to a panel including forming a clinch spacer having a body portion including an axial bore, an annular flange portion surrounding the bore and an annular barrel portion integral and coaxially aligned with the flange portion havi... | 01/10/2012 |
| 8087862 | Electrical box clip for replacing a damaged threaded tab A clip having a U-shaped body and a cantilevered replacement tab with a threaded hole. The clip replaces damaged threaded tabs on a metal electrical box. The U-shaped body of the clip is slid over the wall of an electrical box after the damaged threaded tab is remov... | 01/03/2012 |
| 8087860 | Self-indicating lug nut A self-indicating lug nut for use with an automobile wheel stud having an outermost first external thread. The lug nut includes a nut body having an internally threaded bore including a plurality of internal threads, an outermost last internal thread, and an outer e... | 01/03/2012 |
| 8083451 | Hollow fastener element, electrical connections and component assembly A method for providing an electrically conductive connection between an electric terminal device having a cavity, such as a cable shoe, and a sheet metal part. A hollow fixing element is riveted to the sheet metal part to prevent torsion, thus producing an electrica... | 12/27/2011 |
| 8083454 | Connectors for timber A U-shaped connector (10) for connecting together abutting or adjoining timber elements includes a stem portion extending between two kinked spike portions (14,16) with each spike portion (14,16) extending in a common direction from the stem por... | 12/27/2011 |
| 8075233 | Bolt, the axial force of which is to be determined by a supersonic wave, and a method for the manufacturing thereof The object of the present invention is to provide a bolt, the axial force of which can be measured by a supersonic wave, or the like, with high accuracy and which can be manufactured in a shortened process. A bolt 1 having an angular polygonal shaped b... | 12/13/2011 |
| 8066465 | Fastening device with tolerance compensation A device for fastening components with automatic compensation of tolerances of the spacing therebetween, comprising a base unit including a blind rivet nut securable to one of the components, a threaded adjusting nut and a sleeve-shaped retainer adapted to receive, ... | 11/29/2011 |
| 8066463 | Sleeve protected fastener A fastener system for use with a powder actuated tool. The system include a pin, a metallic washer surrounding a portion of the pin at the second end; and a plastic sleeve disposed between the metallic washer and the pin. The plastic sleeve includes a cap portion an... | 11/29/2011 |
| 8061946 | Threaded assembly comprising internal thread member, and external thread member The present invention provides an internal thread member and an external thread member that can achieve stable finishing accuracy, can assure a desirable thread overlap, and have sufficient breaking strength and pullout strength. This invention also provides a cutte... | 11/22/2011 |
| 8057148 | Roofing material fasteners, applicators and method of installation A roofing material fastener comprises a shank having a length dimension and a point. The shank is adapted to enable it to be driven through at least a first course of roofing material and into a roof deck. A fastener head is positioned in a region of the shank dista... | 11/15/2011 |
