Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 6626755 | Laserable fold over carbonless form A carbonless form is provided that may be folded selectively into a duplicating state or a non-duplicating state. In accordance with one embodiment of the present invention, a carbonless form is provided comprising a form sheet, a transverse fold line, an... | 09/30/2003 |
| 6627285 | Note pad A note pad includes a plurality of stacked self-stick transparent note sheets. Each of the note sheets includes a transparent plastic film coated with a transparent coating layer and a pressure-sensitive adhesive layer. The coating layer is prepared from ... | 09/30/2003 |
| 6482487 | Unitary stack of paper sheets for item posting A unitary stack of paper sheets have individual paper sheets which are loosely bonded together in a manner whereby an individual paper sheet is easily removed and used as a base. Each paper sheet in the unitary stack has a pressure sensitive adhesive part... | 11/19/2002 |
| 5792535 | Pad of wrapping material having alternating sizes of sheets A pad of wrapping material made up of a plurality of sheets, wherein each alternating sheet is staggered in relation to an adjacent sheet for improving the ease with which the sheet is removed from the pad.... | 08/11/1998 |
| 5449538 | Label/leaflet assemblies A label/leaflet assembly includes a support web with a release coating on which is placed an adhesive label with a leaflet secured on its front face. The leaflet has a front cover one end of which extends beyond the underlying panels of the leaflets. This... | 09/12/1995 |
| 5403636 | Multi-layered labels An adhesive label including inner and outer sheets arranged in overlying relation with a multi-page leaflet arranged therebetween. The inner and outer sheets are generally laterally aligned relative to each other along respective first side edges and are ... | 04/04/1995 |
| 5366776 | Pad assembly A pad assembly comprising a multiplicity of flexible sheets each having (1) a similarly sized body portion that has pressure sensitive adhesive on its rear surface and is sized and adapted so that its front surface can be written on, and (2) a smaller tab... | 11/22/1994 |
| 5283092 | Imaging manifold This invention relates to an imaging sheet manifold comprising a transparent polymeric sheet imageable in an imaging machine and an opaque sheet adhered thereto by means of a removable pressure-sensitive adhesive. The adhesive comprises a) 50-90% by weigh... | 02/01/1994 |