Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7182541 | Liquid applicator This liquid applicator provides a container having a valve assembly. The valve assembly includes a closure having a passage with a partition dividing the passage into first and second portions and providing a valve opening. A plunger provides a valve element which h... | 02/27/2007 |
| 7168878 | Applicator containing a liquid filler To prevent leakage, excessive delivery and stagnation of a liquid material applied by an applicator, the applicator comprises a core member 2 having a hole part 2a, a projection part 2f and a communication hole 2j, an... | 01/30/2007 |
| 6863460 | Reservoir pens and ink cartridges therefor An ink cartridge (1) for a reservoir pen has a body (2) which encloses an ink-chamber (3) that is initially sealed near the front end of the cartridge by a closure formed by a plug (4). The plug (4) sealingly engages in an axial bo... | 03/08/2005 |
| 6817802 | Writing instrument A writing instrument adapted, responsive to a pressure axially applied to a pen core, to supply ink in an ink chamber to the pen core, and includes a valve seat disposed between the ink chamber and the pen core, a valve body operable to be selectively moved between ... | 11/16/2004 |
| 6789975 | Pen A reservoir pen includes a nib, a feed bar defining an ink channel and having an ink port, and a valve for controlling flow of ink from the ink port to an underside of the nib. The valve includes a seat, a valve member, and a resilient element engaging the valve mem... | 09/14/2004 |
| 6652177 | Conical nib, method of manufacture of the same, and ceramic composite conical nib A highly durable conical nib is provided which also realizes a significant improvement in a nib productivity and a significant cost reduction. The conical nib comprises: a plurality of separated combtooth pieces being able to converge progressively toward... | 11/25/2003 |
| 5957610 | Penpoint A penpoint has a base portion and a plurality of comb-tooth pieces and a converging member fitted over the portion of the penpoint body between the base portion and the comb-tooth pieces. The uniform pressure of the converging member converges the comb-to... | 09/28/1999 |
| 5902064 | Conical penpoint method of manufacture A conical penpoint is disclosed which resiliently deflects at its end by the pressure of writing to allow the thickness of written lines to be varied easily. The conical penpoint comprises: a penpoint body having a cylindrical base portion and a conical p... | 05/11/1999 |
| 5222824 | Regulated ink flow control system for pen A reservoir pen includes a valve operated by the pen nib (4) to allow ink to pass to the nib, the ink flow rate being controlled by a flow restricting device (8) located between a primary ink reservoir chamber (2) enclosed within the pen barrel (1) and a ... | 06/29/1993 |
| 5073058 | Implement for applying liquid An implement for applying a liquid includes a container for holding liquid, the container having a front end which is open and a front tube mounted on the front end of the container. The front tube has a forward outlet opening. A hollow accommodating memb... | 12/17/1991 |
| 4699535 | Writing implement for calligraphy and method of using same A writing implement for generating a pair of lines which will vary in spacing depending upon the down pressure applied includes a handle, a pair of elongated blades of flexible material which are secured at one end to the handle and which project therebey... | 10/13/1987 |
| 4547090 | Writing instrument with nib operated valve A reservoir pen in which flow of ink from a reservoir to a nib is controlled by a valve which is actuated by the deflection of the nib during use.... | 10/15/1985 |
| 4474487 | Pen point with lips extending over slit A pen point for writing with an ink, having a pen nib with two nib points separated by a slit. The surfaces of the nib points perpendicular to the slit have, over a part of their length, a film chemically inert to the ink and wettable thereby, thus formin... | 10/02/1984 |