Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7835626 | Reproducing device Heretofore, there have been problems in which data prerecorded on a recording medium cannot readily be played back in synchronism with data downloaded via a network because the simultaneous use of a plurality of download data has not been taken into consideration. T... | 11/16/2010 |
| 7474837 | Recording and playback apparatus and method, program storage medium, and program A recording and playback apparatus and method, a program storage medium and a program by which AV signals of a program being recorded can be converted into AV signals of another format are disclosed. First, it is discriminated whether or not a recording process is s... | 01/06/2009 |
| 7433574 | Audio-video stream data recording, replaying, and editing system A stream data recording apparatus records stream data in such a manner that the head of each video coding unit and the head of a series of audio coding unit corresponding to each video coding unit contained in the stream data coincide with the heads of access units ... | 10/07/2008 |
| 7403699 | Optical disc apparatus At the time of stopping the first reproduction process, a main controller makes a RAM store audio identification information corresponding to the kind of audio having been reproduced in the preceding reproduction process. At the time of restarting reproduction proce... | 07/22/2008 |
| 7400821 | Device and method for reproducing photographic sound recordings For a reproduction of optical sound information in a double variable-area track (DZ) an optoelectronic converter device scans the optical sound track of a film. The converter device generates a digital image signal for buffer storage in the memory of a program-contr... | 07/15/2008 |
| 7398011 | Recording medium and audio-signal processing apparatus A digital signal recording disc has a first area and a second area. The second area differs from the first area. The first area stores a first-channel digital audio signal and a second-channel digital audio signal. The first-channel digital audio signal results from... | 07/08/2008 |
| 7394972 | Optical disc reproduction apparatus An optical disc reproduction apparatus starts reproduction of audio other than DTS audio when the audio number of the DTS audio on an optical disc is found to be greater than the audio number of other audio, starts reproduction of DTS audio assigned an audio number ... | 07/01/2008 |
| 7391964 | Information recording apparatus and information recording method An information recording apparatus includes a recording medium receiver to receive a recording medium whereon information may be recorded by the apparatus and a non-volatile memory to store management information about the recording medium provided in the recording ... | 06/24/2008 |
| 7382973 | Data processing apparatus, information processing system and computer-readable recording medium recording selecting program The present invention provides a data processing apparatus comprising a first additional information acquisition unit for acquiring the first additional information with regard to a first processing target data; a second additional information acquisition unit acqui... | 06/03/2008 |
| 7382972 | Recording apparatus and method In a recording apparatus, an input moving image signal and sound signal are separately encoded. The encoded moving image signal and sound signal are recorded on a recording medium. When a recording stop instruction is input, recording of the encoded moving image sig... | 06/03/2008 |
| 7379658 | Optical disk, reproduction apparatus, and reproduction method An optical disk includes: a data region; and a management region. The data region stores: at least one video object containing video information and audio information; and at least one audio object containing audio information. The management region stores first pat... | 05/27/2008 |
| 7373076 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 05/13/2008 |
| 7367042 | Method and apparatus for hyperlinking in a television broadcast A system and method of adding hyperlinked information to a television broadcast. The broadcast material is analyzed and one or more regions within a frame are identified. Additional information can be associated with a region, and can be transmitted in encoded form,... | 04/29/2008 |
| 7362954 | Recording apparatus and method, recording medium, and program When the head of a data pack that can be a start point of consecutive recording is included in an ECC (error correcting code) bank, data indicating this is set in an ECCTB (error correctly code two-B picture). When the head of a data pack that can be a start point o... | 04/22/2008 |
| 7349030 | Segment buffer loading in a deinterlacer A display processor integrated circuit includes a display processor portion and an on-chip programmable logic portion. The programmable logic portion can be configured to implement custom video and/or image enhancement functions. The display processor portion perfor... | 03/25/2008 |
| 7333720 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 02/19/2008 |
| 7333719 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 02/19/2008 |
| 7330642 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 02/12/2008 |
| 7330641 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 02/12/2008 |
| 7330643 | Information record medium, apparatus for recording the same and apparatus for reproducing the same An information record medium (1: DVD) has a record track (1a) to be reproduced by an information reproducing apparatus (S2). The information reproducing apparatus is provided with a read device (80) and reproduces audio information... | 02/12/2008 |
| 7327942 | Apparatus for recording and/or playing back catalog information A storage medium which stores catalog information and a catalog information playback apparatus and method therefor. Using the method, catalog information including a still picture and additional information together with audio data are recorded on a storage medium s... | 02/05/2008 |
| 7327940 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 02/05/2008 |
| 7327941 | System for handling audio information with representative image Music number #γ and one or more still images (e.g., IMG_01.IOB and IMG_04.IOB) related to music number #γ are recorded in an audio card. In addition, information (e.g., IPI#5) for setting the still image (e.g., IMG_01.IOB) representing the contents of music number... | 02/05/2008 |
| 7324739 | Data reproduction method and data reproduction apparatus In a data reproduction method and a data reproduction apparatus in the present invention, video data having a frame frequency of 23.97 Hz is recorded on a tape, and in correspondence with this video data, audio data having a sampling frequency of 48 kHz is also reco... | 01/29/2008 |
| 7321719 | Method and apparatus for synchronizing audio recordings with digital still frame images A digital audio recording device is provided with an audio recorder adapted to receive sound waves and to provide in response a digital audio data stream. The recording device also includes an image recorder which provides digital representations of multiple still f... | 01/22/2008 |
| 7319808 | Input-output circuit, recording apparatus and reproduction apparatus for digital video signal A video signal input-output circuit and a recording-reproduction apparatus in which a digitally compressed video signal input in packet form can be recorded and reproduced efficiently and in stable fashion. In this apparatus, a clock reference is detected from a pac... | 01/15/2008 |
| 7315864 | System and method for creating a book of reports over a computer network A method is disclosed wherein a server receives and stores report definitions. A user instructs the server to create a book and associate the report definitions with the book. Thereafter, the user requests that the server generate and transmit the book to his client... | 01/01/2008 |
| 7302158 | Data recording/reproducing apparatus and method When second material data is inserted into first material data, in point and out point are set in the first material data and the second material data to generate editing processing information. On the basis of the editing processing information, there are prepared ... | 11/27/2007 |
| 7295759 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 11/13/2007 |
| 7292776 | Information storage system capable of recording and playing back plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 11/06/2007 |
| 7292780 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 11/06/2007 |
| 7288208 | Method of manufacturing ZnO substrate from ZnO crystal formed by hydrothermal synthesis method Li impurities are removed from a substrate of ZnO formed by a hydrothermal synthesis method. The surface layer of the substrate with Li impurities removed, is etched to planarize the substrate. ... | 10/30/2007 |
| 7289719 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 10/30/2007 |
| 7286747 | Digital video apparatus user interface A method of controlling a system for processing stored information on a storage medium includes the following steps. Stored information is played back during a play mode of operation. A user is provided an opportunity to select a bookmark representing a correspondin... | 10/23/2007 |
| 7277621 | Recording medium with video index information recorded therein video information management method which uses the video index information, recording medium with audio index information recorded therein, audio information management method which uses the audio index information, video retrieval method which uses video index information, audio retrieval method which uses the audio index information and a video retrieval system The video index information has a tree structure comprising frame information, sound information, segment information, and package information each as a structure element object. The segment information manages package information for managing a plurality of other s... | 10/02/2007 |
| 7274860 | Apparatus, method, and recording medium implementing audio gap information for an audio presentation discontinuous period An optical disk for recording more than one system stream containing audio data and video data. The audio data and video data of the plural system streams are recorded to the optical disk, and are interleaved such that the difference between the input start times of... | 09/25/2007 |
| 7266287 | Using background audio change detection for segmenting video A video processing device includes a background audio change detector that detects background audio changes in audio data corresponding to particular video data. The video processing device detects semantically meaningful video scenes using detected background audio... | 09/04/2007 |
| 7257135 | Method and apparatus for generating information signal to be recorded A compressively-encoding-resultant video signal resulting from compressively encoding a video signal, a first compressively-encoding-resultant audio signal resulting from compressively encoding a first audio signal having a synchronized relation with the video signa... | 08/14/2007 |
| 7254315 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 08/07/2007 |
| 7254314 | Information storage system capable of recording and playing back a plurality of still pictures An information storage medium capable of recording and playing back still picture information is provided with a first information unit having one still picture information, and a first group unit which is composed of a set of first information units, and has a plur... | 08/07/2007 |