Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7131470 | Fence router table system A table with a working surface has a parallel rail on each side of the working surface. A slide assembly includes a shaft with ends and a pair of brackets. Each bracket has a hole. The holes receive the ends of the shaft. The slide assembly includes cylindrical tunn... | 11/07/2006 |
| 7043849 | Multifunction caliper instrument for the arts A multifunction instrument comprising four movable parts, including a first leg 12, an identical second leg 14, a pointer arm 16, and a connecting arm 18. Pointer arm 16 and connecting arm 18 are permanently but pivotally co... | 05/16/2006 |
| 6138365 | Hobbyist pantograph and method of using the same A hobbyist pantograph is provided that includes a base, and an arm assembly substantially in the shape of a parallelogram that rotates about a vertical and horizontal axis of rotation such that movement of a stylus around a template causes proportionate a... | 10/31/2000 |
| 4974326 | Guide-pin A guide-pin for use in tracing templates and stencils, having a first portion, a second portion and a third portion, the guide-pin having a single piece construction. The second portion and the third portion extend in a common plane and hold the first por... | 12/04/1990 |
| 4571836 | Pantograph A drafting instrument for tracing ellipses and other curves adapted for the use with templates of such curves, comprising a set of links pivotally connected at each end, and disposed in parallel to constitute two pairs of opposite sides of rhombus link me... | 02/25/1986 |
| 4500236 | Engraving apparatus An engraving spindle assembly is removably mounted on one of two links of pantograph to change the magnification of indicia to be engraved on a work piece. The spindle assembly is pivotable about the mounting means on each of said links to facilitate left... | 02/19/1985 |
| 4461082 | Engraving machine The frame of an engraving machine supports a slide for movement in a first horizontal direction. A pantograph is pivoted to the slide for movement about a vertical axis. A tool holder is supported by the pantograph. The tool holder is prevented from pivot... | 07/24/1984 |
| 4259012 | Blood count reader An apparatus for determining hematocrit, white cell and differential white cell and platelet counts in a centrifuged sample of blood contained in a transparent tube, preferably of capillary size. The apparatus is manually operated and utilizes a card whic... | 03/31/1981 |
| 4221052 | Sign cutting machine The invention pertains to apparatus for forming signs with a motor driven router. A frame defines a surface for supporting the sign panel to be routed, usually wood, and for supporting the letter forming templates. A carriage linearally movable upon the f... | 09/09/1980 |
| 4193200 | Engraving machines An engraving machine of the pantograph type wherein long life and precision is obtained in plastic or other soft materials by offsetting upper and lower sections of the pantograph arms in a plane perpendicular to the axis of the pivot bores and shafts thu... | 03/18/1980 |