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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Class 273/429 - PROBLEM ELICITING RESPONSE


Subclass of Class 273 - Amusement devices: games
Definition: Apparatus including a problem presented to a participant
No. of patents: 102
Last issue date: 11/01/2011


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NumberTitleIssue Date
8047547African history card game
The African history card game includes a deck of educational cards. Each card has a front face with a fact, picture, question, and series of multiple choice answers each relating to a common theme, and a rear face having an alphabetic matrix of columns and rows conc...
11/01/2011
7942421Container with message inside and related method for promoting social interaction
A kit for promoting social interaction includes a plurality of containers in the form of boxes held by a larger vessel. Each of the containers encloses a message designed for stimulating conversation and includes an instruction that the container is to be used for p...
05/17/2011
7905490Interactive game and method of play
A multi-player interactive card game, preferably having character cards with images of people with different occupations and different types of animals. An oval face cutout is included on each of the character cards. Game play involves impersonations and guessing al...
03/15/2011
7762557Trivia game and method of play
A method of playing a trivia game includes the step of registering a plurality of players to participate in the trivia game. Then, providing a clue to the plurality of players and receiving an answer from each player participating in the trivia game. Next, eliminati...
07/27/2010
7744091Identity guessing game and methods of playing
An identity guessing game includes a plurality of identities to be guessed. Each identity is provided on a media in a manner permitting selection of one identity by a player for a round of play. The game also includes a plurality of clue sets, each clue set having m...
06/29/2010
7694974Question-and-answer game
A question-and-answer game in which teams of two players are divided into two sets of teammates, and one set of teammates is isolated while the other set of teammates is asked one or more questions about their isolated teammates or about themselves and are designed ...
04/13/2010
7677576Electronic last-to-answer timed response game
An electronic game that awards the last player to correctly answer a question before the expiration of a timer. The game includes a plurality of buttons and corresponding indicators coupled to a housing. Within the housing is a controller that causes a question to b...
03/16/2010
7669857Electronic last-to-answer timed response game
An electronic game that awards the last player to correctly answer a question before the expiration of a timer. The game includes a plurality of buttons and corresponding indicators coupled to a housing. A question is provided to the players. A timer counts to a tim...
03/02/2010
7654533Numeric guessing game
A game is provided wherein a player or team gains points by answering a question worded in such a way that the answer is always a number. In one embodiment, the questions are directed to points of trivia or general or specific knowledge, and the game includes a plur...
02/02/2010
7441777Educational question and answer escape game having an antagonist element
An educational question and answer escape game combining the attributes of chance, knowledge and duel play to advance a player token from a start position to an end position along a game path. The game path has a plurality of interconnected path segments having a ce...
10/28/2008
7429045Method and device for playing a game in which values of game pieces are gradually revealed
The present invention relates to a method and device for playing a game in which values of a game piece are gradually revealed. In one embodiment, a housing receives a game piece. The housing includes an opaque portion covering markings on the game piece. The opaque...
09/30/2008
7396014Couples interactive relationship question and answer board game
Paired playing pieces move on steps along a path of a playing area through sections representing stages in a couple relationship in response to matching couple answers on writing surfaces in response to questions on cards from a beginning step through the stages to ...
07/08/2008
7357640Lock-In Training system
A Lock-In Training system. The Lock-In Training system can include an appropriately programmed Web site and a user computer. The Lock-In Training system can also include an appropriately programmed stand-alone computer. Some embodiments of the invention allow studen...
04/15/2008
7334793Game and method of playing the game
A method of playing a game having multiple rounds between a plurality of players. The method includes initiating a first phase of the game, the first phase including selecting a plurality of words, scrambling the letters from each word of the plurality of words on a...
02/26/2008
7305475System and method for enabling a client application to operate offline from a server
One disadvantage of the client/server computing model is the client's strong dependence on the server. A system and method are disclosed for enabling a client application to operate offline from the server. For each request, the client application registers a reques...
12/04/2007
7300057Spin-a-play
A method for playing a game comprising the steps of selecting a story having a plurality of characters using one of a plurality of spin boards. Thereafter, randomly designating the plurality of characters from the selected story to a plurality of game players using ...
11/27/2007
7287755Method of playing a storytelling and idea generation game
A group interaction method comprising: randomly selecting a plurality of indicia; requiring a first set of one or more persons to generate one or more texts containing words corresponding to the plurality of indicia; and having a second set of one or more other pers...
10/30/2007
7270329Design game with deductive component
A game of deduction including game components and rules for playing a game for a plurality of players, a goal of which may be for one player to deduce, through a question and answer process, an image on a game card chosen by another player. A game board, multiple ga...
09/18/2007
7217187Casino game and method having a hint feature
During operation of a casino game, a hint feature is displayed with a displayed decision-making game round under control of a processor. A memory may store a plurality of decision-making game rounds. A hint contains response information for a player to increase the ...
05/15/2007
7203656Computer apparatus and methods supporting different categories of users
A central computer system preferably communicates with local computers of users over the Internet and stores account information of users. Preferably, users may interact with information provided by the central computer system or third party computer systems. The av...
04/10/2007
7192352System and method for facilitating play of a video game via a web site
A method and system for operating a video game or video game tournament (e.g., via a Web site) is disclosed. In accordance with the method and system a bonus is provided to a player playing the video game or participating in the video game tournament. In some embodi...
03/20/2007
7188839Entertainment game
A method of playing an entertainment game includes selecting a lead participant who is required to perform at least one qualifying action in a first level of play. The lead participant is rewarded preferably by a monetary reward upon completion of the requisite numb...
03/13/2007
7179166Reel game requiring skill to win
A reel based game that requires skill, fast reflexes, good memory, and strategy to play well. In the preferred embodiment, a video screen is used to electronically display the apparent rotation of several reels. A player presses a stop button to stop the rotation of...
02/20/2007
7147555Games grid board
A board is made of many grid points 1 & 2 arranged in a grid on a flat surface 6, and connected to a game manager 3 (a CPU+memory+software). Each grid point notifies the games manager when it is pressed, and the games manager can illumina...
12/12/2006
7140613Scrambled word game
A scrambled word game includes a plurality of cards forming a card set. Each card has printed thereon a scrambled version of a word. The scrambled word game also includes a plurality of blank letter tiles for each player and a plurality of blank Word-Sticks of varyi...
11/28/2006
7112135Gaming machine with sorting feature
A gaming machine comprises at least one visual display (mechanical or video) and a game of chance controlled by a processor in response to a wager. The game of chance includes a primary game and a sorting feature. The sorting feature is triggered by certain start-fe...
09/26/2006
7074128Method and system for enhancing memorization by using a mnemonic display
A method and system is disclosed for enhancing a memorization process by using a mnemonic display implemented. First, the mnemonic display is implemented on a predetermined display area of a display device with one or more border sections, the border sections contai...
07/11/2006
7064857Advertising method and apparatus
A method for advertising, comprising the steps of generating a high-quality image; placing one or more advertising data in a predetermined location of the high-quality image; and fixing the high-quality image and advertising data to a utilitarian object. The adverti...
06/20/2006
7059964Games grid board
A board is made of many grid points (1 & 2) arranged in a grid on a flat surface (6), and connected to a game manager (3) (a CPU+memory+software). Each grid point notifies the games manager when it is pressed, and the games manager can il...
06/13/2006
7059601Entertainment kit and associated method of entertainment
A combination snack food and game piece assemblage and method of use of same as an entertainment method. ...
06/13/2006
7055823Cards
The present invention relates to educational and entertaining playing cards. The cards may be used alone or in combination with other hardware game accessories, such as board games, or software game accessories, such as compact discs and the Internet. Unlike other p...
06/06/2006
7044469Game involving multiple communication methods
A game combines two forms of communication, which, in preferred embodiments, are acting and drawing. In those embodiments, certain players try to act ideas presented on cards to drawers, who use dry-erase boards to draw, for different ends based on the specific embo...
05/16/2006
7000920Memory engagement game
A memory engagement game is based on Montessori educational principles and employs elements of a trivia game and a bingo game. The game includes a game board having a plurality of openings, a movable cover associated with each opening, a plurality of game cards that...
02/21/2006
6966556Word building and spelling card game
A card game is used to teach spelling and word building. The card game includes letter cards, number cards and category cards. Each player is dealt a certain number of cards and must build a word that fits into a category set forth on a selected category cards using...
11/22/2005
6945532Word game
A word game relating to verbal communication and word association. The present invention comprises several six sided dice with letters, a six sided die with numbers, a game board, 4 pawns, one or more timers, and a deck of cards. Each set of lettered dice comprise 4...
09/20/2005
6932613Pre-writing teaching aid and method to assist beginning writers in creating letters
A pre-writing teaching aid assists beginning writers in creating letters and pre-writing strokes. The teaching aid includes a magnetic-responsive drawing tablet including a housing, a writing surface and structure for displaying an image responsive to magnetic conta...
08/23/2005
6932698Treasure hunt game utilizing wireless communications devices and location positioning technology
A treasure hunt type game that utilizes location positioning technology equipped wireless communications devices. Players are given clues or directions to proceed along one of many predetermined treasure hunt routes based on their location. Based on these clues or d...
08/23/2005
6921075Theme-based card games having subjective scoring criteria
Card games for two or more players using a deck of cards having a common theme are disclosed. Each card of the deck is printed on one side with a different image of a person or thing that is a member of a class of items related to the theme of the game. Players scor...
07/26/2005
6921333Information supply system and program for a multi-player game
In order to provide an information supply system and a program for a multi-player game that are capable of giving dramatic development to a game story based on selections input by the players, a system is provided with a game information generation section which gen...
07/26/2005
6905122Game apparatus for and method of playing a family of associated rummy-type card games
A rummy-type card game that conventionally includes the making and rearranging of RUNs and SETs on a playing surface is played by utilizing a wild card as a substitute for a numbered card. The numbered card that the wild card represents may later be substituted at l...
06/14/2005
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