Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7270241 | Device for supporting and retaining objects to be displayed and associated display system A device for housing and retaining objects to be displayed, comprising a fixed upright housing at least one rotating element in the form of a circle segment, the circumference of which consists of an annular edge extending over a center angle such as to define an em... | 09/18/2007 |
| 7188739 | Eyewear case and display method Methods and apparatuses for an eyeglass case and display are provided. According to one aspect of the present invention, an eyeglass case permitting a consumer to view at least a portion of the eyeglasses is provided. In one embodiment, the eyeglass case is configur... | 03/13/2007 |
| 7147113 | Display system and unit for merchandising eyewear A self-service display unit (100) for the merchandising of eyewear (102) is taught. The display unit (100) is made up of a horizontal bottom panel (120), a vertical left panel (150), a vertical right panel (160), and an obli... | 12/12/2006 |
| 7137517 | Post in post product packaging and display structure tray system A post in post structure comprising a short inner post segment and a pair of hollow outer posts slipped over either end of the inner post segment and affixed to the inner post segment. The post in post structure is particularly suitable for use with a product packag... | 11/21/2006 |
| 7134559 | Eyeglass frame holder An eyeglass frame holder for holding and displaying eyeglasses of different size and thickness. The eyeglass frame holder has one or more vertical posts to which one or more supporting members are for supporting an eyeglass frame having two glass retaining portions ... | 11/14/2006 |
| 7121416 | Merchandising display incorporating a four-sided and three-dimensional display surface exhibiting graphics advertisements A merchandising display assembly capable of being secured to an elevated surface, the assembly including a foldable and durable planar shaped and three-dimensional display element. Overlapping edges of the display element are adhesively secured together and to estab... | 10/17/2006 |
| 7117998 | Graphic media materials carrier A carrier for supporting graphic media materials includes a support member having a plurality of parallel transverse slots disposed on a facing surface thereof and a plurality of thin walled transverse strip members. Each of the transverse strip members are made fro... | 10/10/2006 |
| 7104023 | Wall organizer A wall organizer comprises a first slatwall member secured to a wall, the first slatwall member having a plurality of first grooves having a first center-to-center groove spacing between said first grooves; a second slatwall member secured to the wall above or below... | 09/12/2006 |
| 7093726 | Curved display shelf A curved display shelf comprises an arcuate sidewall having an upper edge, the sidewall including at least one groove from which to hang merchandise; a top panel secured to the upper edge; and at least one hook operatively secured to the slatwall member for hanging ... | 08/22/2006 |
| 7064857 | Advertising method and apparatus A method for advertising, comprising the steps of generating a high-quality image; placing one or more advertising data in a predetermined location of the high-quality image; and fixing the high-quality image and advertising data to a utilitarian object. The adverti... | 06/20/2006 |
| 7051899 | Carousel-type holder for dispensers for tape marker flags and POST-IT stacks A carousel-type holder for dispensing tape marker flags and flexible sheet material from a stack including a plurality of sheets disposed one on top of another, each sheet having a band of relatively releasable repositionable adhesive coated along one edge thereof, ... | 05/30/2006 |
| 7044617 | Apparatus and method for minimizing or eliminating shadows in display devices A display device utilizes an acrylic sheet frosted throughout its structure and an opaque surface or panel. The acrylic sheet or panel is placed substantially parallel to the opaque surface or panel such that the acrylic sheet or panel and the opaque surface or pane... | 05/16/2006 |
| 7040495 | Point of sale display constructions, systems and methods for consumer products A display stand for presenting consumer merchandise and which permits flexibility in the stocking and the aesthetic appearance of the merchandise includes at least one pair of elongated corner members which extend along a substantial portion of the vertical dimensio... | 05/09/2006 |
| 7040754 | Auxiliary eyewear display mount The present invention discloses a unique and novel display device for attaching an auxiliary lens assembly to a primary lens assembly. A display mount is disclosed that allows auxiliary eyewear to be displayed along with the primary eyewear to which it combines. The... | 05/09/2006 |
| 6962315 | Multi-purpose clamping device A clamping device includes elongated first and second butt housings that are connected pivotally to each other and that have free ends, which are locked relative to each other by a releasable locking unit. Two aligned first large notches in two side walls of the fir... | 11/08/2005 |
| 6938770 | Blister pack display holder A blister pack display holder for holding a plurality of blister packs arranged vertically comprising a back plate adapted to be hung on a vertical structure, a frame with an open top end arranged adjacent to the back plate with a slight gap therebetween, wherein th... | 09/06/2005 |
| 6929116 | Visual display of container contents The present invention is directed to the visual display of the contents of eyeglass containers, which otherwise would not be visible to a person who observed the container. ... | 08/16/2005 |
| 6915914 | Theft deterrent display and storage system The present invention is a display rack for goods and is primarily a wire formed structure that also employs channel rod as well as formed plastic top and bottom cap structures. In the preferred embodiment there exists a central rectangular frame structure having a ... | 07/12/2005 |
| 6910748 | Storage cabinet device and kit A storage cabinet device and kit for use in storing and displaying a plurality of clothing items such as neckties scarfs, belts and alike. The device comprises: a base cabinet, a rotation platform, and a vertically elongated tower cabinet. The base cabinet comprises... | 06/28/2005 |
| 6892893 | Item holder A holder for items such as eyeglasses, dentures and hearing aids is disclosed wherein the compartments for each item may be identified. The holder may also list information about the person that owns the necessary items so that any misplaced may be more easily locat... | 05/17/2005 |
| 6880710 | Holder for spectacles A holder for spectacles for storing and protecting a plurality of spectacles includes a flexible panel having a first side, a second side, a top edge, a bottom edge, and a pair of side edges. A plurality of housings is attached to the first side of the panel. Each o... | 04/19/2005 |
| 6598751 | Item holder A holder for items such as eyeglasses, dentures and hearing aids is disclosed wherein the compartments for each item may be identified. The holder may also list information about the person that owns the necessary items so that any misplaced may be more e... | 07/29/2003 |
| 6443317 | Conversion tower display system A flexible retail product display and storage system is adaptable to display and store a wide variety of products, so that the display remains fully stocked with seasonally appropriate merchandise to maximize the effectiveness of retail space. In a conver... | 09/03/2002 |
| 6401371 | Desktop pen, eyeglass and picture frame holder An eyeglass holder and desk frame which provides an area to hold eyeglasses as well as hollow tubes to store pens, a storage cup, and a frame to hold pictures. More specifically, the eyeglass holder and desk organizer provides a hook and frame on which to... | 06/11/2002 |
| 6382432 | Knockdown glasses show rack Knockdown glasses show rack including several connecting blocks which are stacked and connected with each other by insertion. The top face of each connecting block is formed with several insertion bosses at equal intervals. The middle of front side of the... | 05/07/2002 |
| 6364124 | Burglarproof locking display stand Burglarproof locking display stand includes a display panel. A rack protrudes from and is firmly fixed on outer face of the display panel. A lock seat is fixedly mounted on inner face of the display panel. A lock hook has an inner end that is be pivotally... | 04/02/2002 |
| 6273375 | Paperboard mounting and display card for a drop-on instant sunglass attachment Display cards are provided for displaying sunglass attachments for eyeglasses, specifically inexpensively produced mountings to display a drop-on sunglass attachment from a display rod that allow a prospective purchaser to sample the drop-on sunglass atta... | 08/14/2001 |
| 6182840 | Device for the secure display of articles Device for the secure display of a number of articles positioned alongside or above one another. This device consists of a support to which a number of pin-shaped projections are rigidly attached. A number of hook-shaped projections are fitted such that t... | 02/06/2001 |
| 6073782 | Eyeglass and accessory display panels and stand A merchandise display having a number of sides is provided in each side with a recess for removably accepting a panel having two faces, one for displaying goods and the other having a graphic. The panel can be removed and the same or different goods, pref... | 06/13/2000 |
| 6041948 | Pre-packed product shipment and display device with spring-biased restocking feed arrangement A combined product shipment and display device has a plurality of pre-packed product support structures or cartons in a stacked arrangement within a display container structure which includes a base with sloped feeder ramps which advance successive produc... | 03/28/2000 |
| 6039173 | Method of supporting a pair of eyeglasses A holder for eyeglasses, which may include corrective lenses, sunglasses, or the like. The preferred embodiment of the present invention contemplates a holder having a generally rectilinear body structure having a longitudinal axis, a length, front, back,... | 03/21/2000 |
| 5979849 | Eyeglasses holder and cleaner station A cleaning station for cleaning eyeglasses holds a supply of tissue with one at a time dispensing, a spray bottle of lens, cleaning fluid and clips to hold the eyeglasses. The clips hold the eyeglasses in a position such that both sides of the lenses may ... | 11/09/1999 |
| 5921409 | Eye wear display device and method of using same A new and improved V-shaped eye wear display device is provided to enable attractive and effective display of eye wear and eyeglass frames while also allowing multiple and varied configurations and assemblies as required by specific sale promotion and oth... | 07/13/1999 |
| 5819957 | Point of sale eyeglass display fixture An improved display fixture having removable retaining arms is provided. The fixture allows the user to quickly and easily replenish the fixture with display items, such as eyeglasses, while also providing the user with the ability to readily alter the lo... | 10/13/1998 |
| 5794782 | Merchandise transport, storage and display apparatus and system A merchandise transport, storage and display apparatus comprising a base assembly, a frame assembly engaged to said base assembly, panel means removingly engaged to said frame assembly, a plurality of cooperative positioning means engaged to said base ass... | 08/18/1998 |
| 5609257 | Storage rack for optical prisms A rack for simultaneously storing prisms having varying sizes and shapes, comprising a plurality of clamps for holding the prisms. Each clamp includes a fixed clamping block and an oppositely disposed movable clamping block for enabling the clamp to self-... | 03/11/1997 |
| 5593045 | Eyeglass and eyeglass frame display fixture and system A display system has removable fixtures for supporting eyeglasses, eyeglass frames and similar manufactured articles in a display configuration on a substantially vertical display panel. A fixture has a forward end adapted to hold the eyeglasses, eyeglass... | 01/14/1997 |
| 5584400 | Adjustable lens rack An adjustable lens rack capable of retaining a plurality of lenses of varying sizes and shapes in rows. Lenses within each row are retained within a pair of lens retaining bars which extend between two ends of a frame. At least one retaining bar is movabl... | 12/17/1996 |
| 5582301 | Bracket adapted to support revolvable tubular-shell type eyeglasses display from upright multiperforate pegboard For the purposes of vendably displaying eyeglasses from a radiating-arms tubular-shell revolvable about a vertical-axis shaft, disclosed are vertically-pairable and pegboard-engageable brackets, each such bracket including: an upright annulus intersected ... | 12/10/1996 |
| 5573217 | Spectacles holder A spectacles holder (1) comprises a frame (2) having restraining means (3, 32) and a resilient spring biasing member (4). A spring force applied to a pair of spectacles (28) by the biasing member (4) urges the spectacles (28) towards the restraining means... | 11/12/1996 |