Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7337729 | Modular shelving A modular shelving made of metal or other suitable material, having a plurality of risers or vertical elements with a polygonal section connected by horizontal elements such as longitudinal members with a lower side facing the floor surface and cross members to form... | 03/04/2008 |
| 7314143 | Adjustable shelving system An adjustable shelving storage system having support arms with a unique bracket for releasable attachment to side rail uprights. ... | 01/01/2008 |
| 7309051 | Height adjustable supports for table tops and like fixtures The invention provides a height adjustable support or leg assembly for a table or similar object, said assembly having two components, an L-shaped inner leg and a square outer leg constructed to create a perfect fit between them using means for adjusting the height ... | 12/18/2007 |
| 7261214 | Store lead-in fixture for a product dump table For visually displaying product on the side wall of a product dump table, a store lead-in fixture includes a support structure, a mounting structure, and a presentation structure. The support structure is to be placed in confronting relation to the side wall of the ... | 08/28/2007 |
| 7168373 | Elevation adjustment device in the legs of table An elevation adjustment device in the legs of table includes a rectangular leaf and four legs connected to the underside of four corners of the leaf. The legs each has a first tube and second tube slidably inserted into the first tube having graduation on outer peri... | 01/30/2007 |
| 7163184 | Drive unit, preferably for lifting columns for height-adjustable tables, and a lifting column A drive device, preferably for lifting columns for height-adjustable tables, comprising an endless chain (31) running over first and second chain wheels (16, 17) with a first chain run and a second chain run between the two chain wheels, wherein at lea... | 01/16/2007 |
| 6905037 | Wire shelf for adjustable shelf system A wire shelf includes at least four post supporting members each disposed at a respective corner of the wire shelf. A pair of end members is disposed at opposing ends of the wire shelf. Each of the end members is comprised of a truss having an upper wire and a lower... | 06/14/2005 |
| 6846043 | Adjustable support Method and apparatus providing a rest member having a support surface and a stand for the rest member, with the rest member having a plural multiplicity of apertures therein to permit the adjustment in height thereof with respect to the stand, which can take the for... | 01/25/2005 |
| 6695156 | Rack device having reversible or invertible shelves A rack device includes one or more shelves, each having one or more collars for being detachably secured onto one or more posts with one or more sleeves. The sleeve includes an enlarged lower portion. The collar includes a bore for receiving the sleeve, a... | 02/24/2004 |
| 6676233 | Storage lift A storage lift includes two vertically extending tracks mounted to a wall surface such as a garage wall. The tracks guide associated sliding members through vertical motion up and down adjacent the wall. The sliding members are in turn hinged to a platfor... | 01/13/2004 |
| 6659294 | Multi-configurational wire-rod display rack A multi-configurational wire-rod display rack has one or more display modules which have at least two vertical side frames provided with two spaced-apart vertically extending posts. A plurality of transverse horizontal attachment rods are removably secure... | 12/09/2003 |
| 6622876 | Wire shelf for adjustable shelf system A wire shelf includes at least four post supporting members each disposed at a respective corner of the wire shelf. A pair of end members is disposed at opposing ends of the wire shelf. Each of the end members is comprised of a truss having an upper wire ... | 09/23/2003 |
| 6588863 | Sneeze guards and methods for their construction and use A sneeze guard includes at least one post and a bracket assembly that is coupled to the post. The bracket assembly is configured to be moveable relative to the post and includes a locking mechanism that is operable to lock the bracket assembly to the post... | 07/08/2003 |
| 6540093 | Window shelf system A window shelf system includes a pair of elongate shelf mounting tracks, each track defining a plurality of notches. An upper support arm is attached to the back side of each track adjacent a top thereof, each upper support arm having a downwardly extendi... | 04/01/2003 |
| 6467636 | Corner shelf with three point installation A corner shelf is easily mountable on and removable from a pair of walls defining a corner and a corner apex joining the walls. The corner shelf has two mutually transverse sides and a shelf apex joining the sides. The shelf is configured and dimensioned ... | 10/22/2002 |
| 6389993 | Shelving, shelf assembly and components thereof A shelving system, shelf assembly and components are easily retrofit on existing shelves for improved product presentation, stocking and maintenance. Shelf assemblies may include improved adjustable product stops and dividers, and improved rollers for aut... | 05/21/2002 |
| 6302284 | Modular shelves systems A modular shelf system comprising a plurality of shelf units mounted to four vertical posts. The shelf units are provided with four hollow corner-pieces configured to fit over cone-shaped collars mounted to the posts. The hollow corner pieces are of an in... | 10/16/2001 |
| 6273281 | Adjustable shelving system A shelving system includes a shelf and at least one leg. A finger is supported by the shelf and is extendable through an aperture in the skirt of the shelf. The finger includes a base portion and a retaining portion angled with respect to the base portion... | 08/14/2001 |
| 6196140 | Worksurface system A worksurface system is provided which includes a rear and front worksurface. The rear worksurface has a front edge and a rear edge. The front worksurface has a front edge adjacent a user of the system and a rear edge generally parallel and adjacent to th... | 03/06/2001 |
| 6161488 | Shelf A shelf (1) for a cabinet. The shelf has a hinged flap (7,8) at either end. When the shelf is lifted, the flaps pivot downwardly under gravity to cause an effective reduction in the width of the shelf allowing the shelf to be removed between two front pos... | 12/19/2000 |
| 6158600 | Shelving system having a tiltable shelf with an adjustable side An adjustable shelf includes a pair of lateral support assemblies, each having a pair of terminal ends. The lateral support assemblies each include a plurality of members movable relative to each other so that a distance between the terminal ends of each ... | 12/12/2000 |
| 6126020 | Assemblable storage and display unit A storage unit for compact discs or other like storage media having three column members positioned in a triangular formation when seen from above. A plurality of substantially horizontal shelves are each located in slots provided in the column members. E... | 10/03/2000 |
| 6032589 | Shelf for the top of a monitor A shelf for the top of a monitor has a base with groups of seriate polygonal sockets formed on the bottom and two support feet each including an upper foot and a lower foot. The upper foot has a top polygonal plug correspondingly fitted into the socket of... | 03/07/2000 |
| 5553549 | Framework for shelving unit A framework comprising a plurality of vertical posts, a plurality of horizontal members and a locking attachment for connecting the horizontal members to the vertical posts, the vertical posts being provided with a plurality of key hole shaped apertures o... | 09/10/1996 |
| 5529322 | Combination transport device and portable work surface A combination transport device and work surface has a collapsible support member and base member. In the collapsed position, the support member and base member are close to a stem of the device to define a transport surface. The transport surface can be e... | 06/25/1996 |
| 5463966 | Framework for shelving unit A framework comprising a plurality of vertical posts, a plurality of horizontal members and a locking attachment for connecting the horizontal members to the vertical posts, the vertical posts being provided with a plurality of key hole shaped apertures o... | 11/07/1995 |
| 5072839 | Display stand assembly A display stand assembly is provided which includes elongate upright support members and a plurality of horizontally disposed, vertically spaced product-support units removably mounted on the support members. Any unit may be readily assembled on or disass... | 12/17/1991 |
| 4715741 | Clip for coupling shelf assemblies An inverted U-shaped clip is provided for coupling together shelves on adjacent shelving units. The clip body comprises a pair of spaced-apart parallel sidewalls and a top wall connecting the sidewalls. A first pair of projections extends outwardly from o... | 12/29/1987 |
| 4685400 | Break-down shelving assembly A shelving structure comprising shelving connected without tools or bolts by slipping upright, hollow support pieces through holes in the shelving. T-shaped brackets are inserted through generally horizontally aligned openings in the uprights and secured ... | 08/11/1987 |
| 4643104 | Rotating tray assembly A rotating stacked tray apparatus is disclosed which comprises a base, a lower tray which rotates on the base which accepts a shaft coaxially mounted on the lower tray, which such shaft is used to support one or more upper trays or shelves. The upper tray... | 02/17/1987 |
| 4582001 | Shelf connector assembly A shelf connector assembly including cooperating dove-tail connector members respectively attached to the shelf and an upright post, in which the connector members are provided with mating tapering flanges for cooperative longitudinal slidable locking eng... | 04/15/1986 |
| 4270463 | Display stand with easily adjusted shelves A knock-down ladder shaped plant stand is provided with a fixed top step and adjustable side steps or shelves down each side in a double step ladder configuration. The shelves are all mounted on inverted V-shaped standards with the top step on the apices ... | 06/02/1981 |
| 4250815 | Cantilevered shelf and supporting means An easily mountable and repositionable cantilevered shelf supported from the rear wall of a commercial refrigerator or freezer cabinet on two vertical support members secured inside on the rear wall. Each support member has longitudinal flanges projecting... | 02/17/1981 |
| 4120250 | Connecting structure for shelves A connecting structure for shelves comprising horizontally-disposed distributing trays detachably affixed to vertical supporting members. The trays are provided with bent edges and with plastic elbows to cover the corner gaps of adjacent flank faces. The ... | 10/17/1978 |
| 4051789 | Wall fixture Wall fixture consisting of two parallel rails to which a shelf or the like is attached by means of inclined fins on the shelf engaging inclined slots on the rails.... | 10/04/1977 |
| 3983823 | Shelf mounting arrangement A mounting arrangement for supporting a vertically adjustable shelf, from a vertical standard having a plurality of vertically spaced apertures, by means of a mounting bracket interposed between the shelf and standard.... | 10/05/1976 |