Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7426804 | Specialty display window A window unit includes a window frame defining a frame perimeter and a window located within the frame perimeter. The window includes a display surface adapted to receive a display image. A display image source is disposed in the window frame and a speaker element i... | 09/23/2008 |
| 7180489 | Automated multi-task window assembly A window assembly includes a window frame defining a frame perimeter and at least one window mounted in the frame. A media panel incorporating a video display is associated with the window assembly and can be moved selectively into the frame perimeter for displaying... | 02/20/2007 |
| 6988339 | Specialty media window A media window system includes a window unit having a window frame defining a frame perimeter and a glass unit located within the frame perimeter. The window unit includes a display area adapted to receive a display image. A display image source is configured to pro... | 01/24/2006 |
| 6389935 | Acoustic display screen A display screen (32), e.g., a projection screen comprising a panel having a light reflective surface, characterised in that the screen is a distributed mode acoustic radiator loudspeaker having a transducer (9) mounted wholly and exclusively thereon to v... | 05/21/2002 |
| 4748876 | Universal pliers Prior universal pliers with two gripping arms (11, 15) and an adjustable jaw have the disadvantage that during adjustment one must change hands while using the pliers which is unfavourable as regards the economic requirements. This disadvantage is obviate... | 06/07/1988 |
| 4640117 | Crimping tool A hand operated crimping tool comprising a crimping head 10 and a pair of operating handles 12 for actuating said crimping head. At least one of said handles includes a force sensing arrangement including detent mechanism for maintaining handle portions 8... | 02/03/1987 |
| 4091696 | Pliers A sliding joint pliers having a fulcrum pin projecting from one of its limbs and displaceably arranged in a slot in the second of its limbs, has an adjusting screw rotatably mounted on a carrying plate disposed between the limbs. The second limb has a rac... | 05/30/1978 |