Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 4736619 | Device for measuring the alcohol content of a gas A device for measuring the alcohol content of a gas includes an improved mechanism for determining the presence of alveolar air in the gas which is exhaled into the device by a test subject. The device has a conduit (11) into which the test subject exhale... | 04/12/1988 |
| 4713095 | Liquid separator for gas analyzer A gas/liquid separator for a gas analyzer includes a separation chamber having a spherically domed upper wall and a pyramid-shaped lower wall. An incoming sample to be separated is introduced into the separation chamber at one corner of the pyramid via an... | 12/15/1987 |
| 4646750 | Detection of pulmonary inflammation using breath luminescence Subjects may be screened for possible lung inflammation by a breath luminescence measurement apparatus and technique. The apparatus comprises a photon counter with special provisions for the exclusion of light from sources other than the patient's breath.... | 03/03/1987 |
| 4592368 | Gas analyzer protection system A protection system for a gas analyzer is described which monitors gas pressure adjacent a sample cell included in the analyzer. The sample cell is connected via a gas/liquid separator to an input sample conduit. The measured pressure indicates when the s... | 06/03/1986 |
| 4579568 | Gas analyzer separator A gas/liquid separator for a gas analyzer is described. The separator includes a separator chamber made up of two component chambers. The first of these component chambers is relatively shallow in depth and serves to connect an input port with a lower out... | 04/01/1986 |
| 4579826 | Method and device for analyzing human breath A device, useful for breath analysis and as an amusement device, comprising a flexible tube which can be extended from a shortened condition to an extended condition, one end of the tube being secured to a mouthpiece unit including both an input opening, ... | 04/01/1986 |
| 4549553 | Apparatus and method for use in a medical gas sampling system An apparatus and method for providing a sample gas flow from an air tube of a patient undergoing automatic ventilation is disclosed. The air tube includes a gas diffusive membrane disposed in a wall of the air tube. The base of a funnel member is disposed... | 10/29/1985 |
| 4548805 | Non-invasive test for gastric acid A non-invasive method for determining gastric acidity in humans, using oral magnesium metal powder while measuring the hydrogen gas response in exhaled breath and belches. The magnesium reacts with hydrochloric acid in the stomach liberating hydrogen and ... | 10/22/1985 |
| 4535780 | Apparatus for measuring xenon concentration in xenon cerebral blood-flow studies Apparatus for measuring xenon concentration in xenon cerebral blood-flow studies operates under the control of a microprocessor which is used to monitor the patient's breathing cycle and to control a sampling pump in order to assure that only end-tidal ga... | 08/20/1985 |
| 4534360 | Detection of lung cancer using breath luminescence Subjects may be screened for possible lung cancer by a breath luminescence measurement apparatus and technique. The apparatus comprises a photon counter with special provisions for the exclusion of light from sources other than the patient's breath. A spe... | 08/13/1985 |
| 4498080 | Apparatus and method for topographic display of multichannel data In a system for displaying multichannel EEG data, data values received from a matrix of EEG electrodes are stored in a random access memory. Digital values to be displayed are interpolated from the input values by addressing selected ones of the inputs fr... | 02/05/1985 |
| 4487055 | Breath alcohol testing device In a breath alcohol testing device, including a breath-receiving tube, a fuel cell chamber communicating with the tube, a fuel cell within the chamber and a movable wall, for example, a diaphragm, mounted adjacent the fuel cell, to be moved reciprocably b... | 12/11/1984 |
| 4485822 | Multi-phase interfacing system and method A system and method for interfacing a patient with apparatus for monitoring gaseous components of the exhalation of said patient. The system includes a low dead space volume disc filter for blocking patient secretions and natural and manufactured humidifi... | 12/04/1984 |
| 4406291 | Exhalation monitoring apparatus An exhalation monitoring apparatus measures and then instantly displays the volume of expired air from a patient. The instrument includes a manifold having a central chamber with an inlet opening for receiving exhaled gas from a patient. The manifold also... | 09/27/1983 |
| 4317453 | Method and apparatus for testing a person's breath for the determination of its alcohol content A method for determining the gas content of a person's breathing air, comprises, first determining when the breathing air is at a condition in which best testing results will be effected. This is done by arranging a capacitor in a breathing tube through w... | 03/02/1982 |
| 4297871 | Gas sampling devices A breath sampling device in which a main flow tube through which a subject blows is provided with a venturi restriction. The main flow tube communicates through a passage at the restriction to pressure sensing, constituent sensing, and expansible sample c... | 11/03/1981 |
| 4292978 | Breath test mouthpiece A breath-test mouthpiece of the type used to remove solids, saliva and water vapor from the breath of a subject being tested to determine a breath constituent, typically breath alcohol, including axially-aligned mouth and tube pipes with a hollow central ... | 10/06/1981 |
| 4274425 | Mouthpiece for a redox gas measuring device In a device for measuring redox gases, such as alcohol, in a person's breath, a disposable tubular mouthpiece forms an elongated flow passage and is displaceably securable in a measuring head. The mouthpiece has an opening at one end for blowing air into ... | 06/23/1981 |
| 4248245 | Method and device for determining and separating the alveolar air proportion from the breathing air A method of determining and separating the alveolar air proportion of a person's breathing air and thereafter measuring a proportion of a desired gas component thereof, comprises, conveying the exhaled air at a minimum velocity through a conduit, continuo... | 02/03/1981 |
| 4220162 | Alveolar gas sampling system and method An alveolar gas sampling system comprises a catheter adapted for placement in a patient's nostril or in an endotracheal tube and connected to a positive displacement pump through a three way valve. Signal means for detecting onset of inspiration and expir... | 09/02/1980 |
| 4202212 | In-line respirating pump Device for sampling air in proportion to respiration, particularly the collection of air pollutants in proportion to the actual respiration of the wearer. The device includes a pump supported adjacent the thoracic cavity and activated by the expansion and... | 05/13/1980 |
| 4197857 | System for measurement of oxygen uptake and respiratory quotient A system for measuring the oxygen uptake and respiratory quotient of a patient which employs a high resistance gas flow path in parallel with a pneumotachograph. The high resistance path is connected to each side of the pneumotachograph and a small chambe... | 04/15/1980 |
| 3951137 | Rebreathing system A constant volume rebreathing system when utilized in conjunction with an external air source, such as man. The rebreathing system forms a completely closed system between man and the environment. There is a stainless steel bellows within the system which... | 04/20/1976 |