Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7371144 | Sand sculpture kit and a method for creating and decorating a sand sculpture A kit 10 which includes various implements, such as a container 12, a pair of sunglasses, 40 suntan lotion 45 and a flag 44, colors container 110, 112, 114, and 116 which allows an aesthetically pleasing sand sculptur... | 05/13/2008 |
| 7255564 | Anatomical pocket model An anatomical pocket model adapted for transporting in one's pocket or the like comprises a flexible, bendable, framework and a flexible, bendable three-dimensional representation of an anatomical body part positioned thereon. The anatomical body part representation... | 08/14/2007 |
| 7217132 | Educational medium for teaching children to interact with and recognize objects A unique educational medium for teaching children to recognize various objects by sight and touch including animals, vegetables, minerals, articles, items, and environmental features according to a thematic scene associated with the medium. The medium is preferably ... | 05/15/2007 |
| 7144254 | Underwater writing tablet An underwater writing tablet/instrument apparatus comprising a writing tablet having a perimeter edge. A resilient protective border is secured to the perimeter edge of the writing tablet for protecting perimeter edge. A resilient elongate member has opposed first a... | 12/05/2006 |
| 7121196 | Device and method for applying patterns and/or labels to a substantially flat surface of an article A device creating patterns on greeting cards and the like has at least one stencil for applying a pattern onto a flat surface. A stencil holder that has securing elements for securing the at least one stencil in a predetermined position relative to the stencil holde... | 10/17/2006 |
| 7036200 | Method for making decorative object A separate shaped backing piece is fabricated for each section of the design, and a piece of fabric (or other flexible material) appropriate for that section is placed over the front of the piece and wraps around its borders. The backing pieces are cut or otherwise ... | 05/02/2006 |
| 7007323 | Bed siderails having flexible portions A bed siderail for a bed having a frame includes a flexible section to allow a portion of the siderail to flex upward. ... | 03/07/2006 |
| 6945841 | Customizable doll with interchangeable faces having likeness of a person A doll having the likeness of a person or animal, wherein the doll form includes a body and head in the general shape of a human or animal is provided. The head includes a facial portion comprised of a first support having a receiving surface for receiving a face me... | 09/20/2005 |
| 6251525 | Intaglio three-dimensioned solid molded sculpture An article comprising an intaglio three-dimensional solid molded sculpture as an accurate model of an actual subject having selected features at least one of which is proportionally modified to have a proportion: ratio other than the proportion:ratio of t... | 06/26/2001 |
| 5967786 | Pattern cutting apparatus for paper margin A pattern cutting apparatus for paper margin, is characterized by having a plurality of lower mold holes of perforate pattern disposed in alignment and paralleled to the distal end of a cutting space, and guide mold holes sharing the common shape with the... | 10/19/1999 |
| 5954561 | Play material container having plural play features A play material container includes a base having an interior cavity, a sidewall and a cookie-cutter edge defining a predetermined shape. A lid is configured to be snap-fitted upon the base to provide container closure. An extrusion die is formed in the co... | 09/21/1999 |
| 5776560 | Units for building ornamental article A plurality of building members and a plurality of sheet members for connection thereof are provided. Each of the plurality of building members includes a main body portion and a coupling portion to be fitted on an end of the main body portion. One of the... | 07/07/1998 |
| 5763102 | Method of making an intaglio three-dimensional solid sculpture A sculpture provided with a concavity carrying a relief negative impression of a formation representing a true object, the formation having selected features of proportion:ratio selectively of height:width, of length:width and of depth:width different (1.... | 06/09/1998 |
| 5741140 | Adjustable armature assembly device An adjustable armature assembly device is disclosed where the assembled armature may be adjusted rotationally and longitudinally during figure modeling when a sculptor desires to alter the original figure composition and size. In addition, a means for det... | 04/21/1998 |
| 5720614 | Structure modeling members for sand figures A structure modeling device for the creation of sand figures, including sand castles, that provide structural stability to the resulting figures and aesthetic enhancement. The main structural member includes a central body member and at least two fin memb... | 02/24/1998 |
| 5562927 | Soap forming toy There is disclosed a soap forming toy including a shaving mechanism for removing thin leafs or small pieces from an existing piece of solid soap. The thin leafs of solid soap are then mixed with water to produce a paste-like soap material. The paste-like ... | 10/08/1996 |
| 5511472 | Embossing paper apparatus Embossing apparatus for artists and hobbyist including a stencil component having one or more cut-outs of designs to be embossed into a piece of paper and a guide component with identical cut-outs and alignment means for aligning like cut-outs of the two ... | 04/30/1996 |
| 5447584 | Articles made from an edible, water soluble composition of low density for use in toys, games and arts and craft projects The present invention provides a method of constructing an arts and crafts project using a water soluble composition of low density to make a plurality of child-safe articles. The invention is used for forming toys or construction materials for use in pla... | 09/05/1995 |
| 5436038 | Transparent article and method for which a cut internal surface is reflective from one viewing angle and translucent from another A sculpture is provided having cuts extending from an exterior surface to an internal position. The cuts are then smoothed using a solvent and simultaneously dyed with an appropriate pigment. The resulting internal faces exhibit both reflectivity and tran... | 07/25/1995 |
| 5374190 | Wax craft product and method of manufacturing A wax craft product which comprises a bendable extruded rod of wax having a textured surface is provided. The textured surface enables the rod of wax to adhere to itself and to other surfaces when the rod of wax is pressed into contact with itself and oth... | 12/20/1994 |
| 5358763 | Spider-like decorative object A spider-like decorative structure comprising a main bag member having a filling therein, and made of flexible material. A plurality of elongated bag-like tubular members, each having a filling material therein, are arranged adjacent the main bag member a... | 10/25/1994 |
| 5344358 | Doll having embossible fabric and embossing tool A doll includes a dress having at least a portion thereof formed of a multi-layered embossible fabric having a malleable layer such as metal foil or the like together with one or more soft flexible layers such as cloth fabric bonded together to form a rea... | 09/06/1994 |
| 5174757 | Interactive sculptural composition An interactive sculptural composition comprising a support member and at least one design member matingly attached thereto. The support member defines a plurality of parallel channels and possesses a multiplicity of projections arranged into rows parallel... | 12/29/1992 |
| 5171614 | Method of forming and using sculptable article A method of forming a dry, three dimensional block of sculptable material preferably involves the steps of painting the grains of a granular material, allowing the painted grains to dry, mixing a water resistant binder with the painted grains to form a sl... | 12/15/1992 |
| 5171151 | Foam sculpting toy A generally circular floating base includes a support surface for receiving a quantity of soap foam to form a sculpted foam body. A plurality of lightweight play elements having different shapes and configurations are partially embedded by the child user ... | 12/15/1992 |
| 5090910 | Multiple three dimensional facial display system A mutable three-dimensional facial display system is provided, constructed with a plurality of molded components constructed of a rubbery polymer or plastic material, and chosen to resemble the texture of human skin. Each component includes at least one d... | 02/25/1992 |
| 5088598 | Plastic-model kit A plastic-model kit having a plurality of components containing at least one die sheet for molding having cavities therein and at least one thermoplastic resin having a low softening temperature, the die sheet and the thermoplastic resin being packed toge... | 02/18/1992 |
| 5056236 | Sculpting device A sculpting device is comprised of a hollow cylindrical tube completely filled with a plurality of fibers which extend parallel to each other and the axis of the tube. The fibers are packed within the tube so as to be frictionally held therein while still... | 10/15/1991 |
| 5044957 | Set of devices for fabricating colored plastic pictures or products and method of fabricating colored plastic pictures or products with use thereof A set of devices for fabricating a novel, soft, sheet-like colored plastic picture or a product which adheres on a window glass, a tile, or a wall and may be enjoyed as an indoor decoration, or may be utilized as a coaster or a pendant, and a method of fa... | 09/03/1991 |
| 5009599 | Sculpture apparatus An apparatus is set forth for the aesthetic assemblage of components including plate members and elongate rods. The plate members include parallel, orthogonal, and angulated side surfaces in containing various apertures therethrough including orthogonally... | 04/23/1991 |
| 5009600 | Method of painting clay bodies A method of painting a clay body and maintaining a durable, decorative surface finish by providing a barrier film layer between the paint coat layer and the clay body such that the oily substance contained in the clay body is blocked from permeating throu... | 04/23/1991 |
| 4957786 | Method of making doll and doll thereby formed A method of making a doll includes the steps of forming a skirt portion from a substantially circular, flat, formable sheet by cutting three closely spaced substantially parallel radially extending slits in the sheet, forming the main portion of the sheet... | 09/18/1990 |
| 4908001 | Soft latex figure and method of making the same A soft latex figure is formed by sculpting clay appendages, making a plaster casting of the appendages, slush molding a colored pre-vulcanized latex replica of the appendage in the plaster mold, wrapping a form or base structure representing the torso wit... | 03/13/1990 |
| 4891266 | Sculpting material and method of manufacture and use A dry, three-dimensional, sculptable solid comprising a quantity of granular material comprising grains individually coated with paint and a water resistant binder binding the grains of the granular material together into a solid, dry, carvable block havi... | 01/02/1990 |
| 4874676 | Sculpture having simulated hair A piece of sculpture representing an animal having hair includes a rigid body and a plurality of thin, elongated metallic link chain strands attached by a first end of each chain to the body, leaving the second end hanging free and representing hair. A pr... | 10/17/1989 |
| 4867922 | Method of making styling models A method of making a styling model of a decorative body portion of an automobile. The internal surfaces facing inwardly with respect to the outer body portion of the automobile are machined in a block of machinable foam. Hardenable glass fiber material is... | 09/19/1989 |
| 4863663 | Method of making a model, prototype part, and mold The design process for a motor vehicle component part by making drawings of cross sections of the part at spaced intervals along the surface. Cardboard templates are cut to the cross sectional shape of the inside of the part, and mounted on a rigid base a... | 09/05/1989 |
| 4703930 | Creative challenge game The present invention relates to a game which includes as its components a deck of cards, a bag in which the cards may be placed, a timer, a mat and at least one container of modeling clay. The game is preferably played with four or more players who are d... | 11/03/1987 |
| 4674981 | Modeling device Devices for modeling a large variety of forms--such as: humans, primates, monsters, animals, birds, fish, planes, rocket ships, abstract forms and so forth--are disclosed. An embodiment of the present invention comprises a first wire having bends at prede... | 06/23/1987 |
| 4670070 | Method of making a removable mask Kachina doll A method of forming a decorative doll or figurine is disclosed that uses many parts such as the torso, upper and lower arm, upper and lower legs, feet, hands, head and an encasing mask that is placed over the head of the doll. The mask is easily removed f... | 06/02/1987 |