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Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8052962 | Oral soap composition for cleaning teeth Provided herein is an oral soap composition comprising an orally-acceptable soap base effective to clean teeth that includes one or more natural oils, a saponifying agent and distilled water. The oral soap composition may be liquid or solid. Also provided are oral s... | 11/08/2011 |
| 7736629 | Red herbal dentifrice A dentifrice composition of the invention can be applied to teeth and/or gums by any conventional A dentifrice composition comprises (a) calcium carbonate having properties of particle size and angularity effective to provide mild abrasivity to dental enamel; (b) re... | 06/15/2010 |
| 7354570 | Chinese preparation for treating enteritis ulcer colitis and preparation method thereof This invention provides a preparation of traditional Chinese medicinal materials for the treatment of ulcerative colitis and the processed method thereof. The preparation of present invention is prepared from Sanguis Draxonis, etc. The processed method of the prepar... | 04/08/2008 |
| 7347985 | Breath freshening and oral cleansing product with magnolia bark extract A pullulan-free edible film composition for oral cleansing, breath freshening, and anti-microbial benefits includes a film forming agent and Magnolia Bark Extract. In a treatment process, an effective amount of Magnolia Bark Extract is delivered to the oral cavity b... | 03/25/2008 |
| 7297327 | Oral care malodor composition An oral odor control agent admixture of generally equivalent proportions of thymol, anise, fennel, basil, and juniperberry essential oils shows efficacy as an odor control agent in oral care for control of garlic odor. ... | 11/20/2007 |
| 7282195 | Flavored sealants A single-component composition for repairing, protecting or sealing teeth comprising a polymerizable resin, a flavoring agent, wherein the flavoring agent is a non-oil containing natural flavoring agent, or an artificial flavoring agent, an ultraviolet light absorbe... | 10/16/2007 |
| 7279151 | Herbal oro-dental care composition and process for preparing the same This invention relates to novel dental compositions and methods for preventing dental plaque and caries formation and generally for inhibiting tooth decay and brightening/whitening teeth. The compositions of this invention comprise herbs such as Citrus karna ... | 10/09/2007 |
| 7276229 | Oral compositions comprising a viscosity modifier for reduction of tooth erosion The use of viscosity modifying polymer materials, commonly used as stabilisers, thickeners and emulsifiers, as tooth erosion inhibitors in acidic compositions for oral administration, especially in acidic beverages such as fruit drinks and oral healthcare products s... | 10/02/2007 |
| 7238122 | Ormocer composites for golf ball components A golf ball comprising a core; a cover layer; and a barrier layer disposed between the core and the cover layer, the barrier layer being formed from a composition comprising an organically-modified ceramic material (also referred to as ormocers, ceramers, ormosils, ... | 07/03/2007 |
| 7214262 | Temporary cosmetic dental surface coating A temporary cosmetic dental coating has a transparent resin matrix containing embedded glass microspheres. The refractive index of the microspheres is at least 0.03 greater than the refractive index of the transparent resin matrix. Incoming light is reflected back i... | 05/08/2007 |
| 7201928 | Extracts of orange peel for prevention and treatment of cancer Compositions and methods of inhibiting tumor cell growth and treating and preventing cancer are provided based on administration of an orange peel extract either alone or in combination with other phytochemicals. ... | 04/10/2007 |
| 7198779 | Compositions for the relief of xerostomia and the treatment of associated disorders New liquid compositions are described for the relief of the xerostomia and the treatment of associated disorders, in which the compositions contain: a) saline saliva substitute agents selected from the group consisting of sodium chloride, potassium chloride, sodium ... | 04/03/2007 |
| 7175863 | Method of isolating stone cells A method for isolating stone cells and stone cell clusters from fruit. A puree of a stone cell-containing fruit is treated to provide a chemically induced separation of fibrous fruit pulp from stone cells and stone cell clusters. The method provides free-flowing sto... | 02/13/2007 |
| 7147860 | Composition for symptomatic relief of vaginitis Present invention relates to a method and composition for symptomatic relief of vaginitis. Until the treatment of underlying cause takes effect women suffer from unpleasant symptoms of vaginitis restricting daily routine activities. The symptoms of vaginitis may be ... | 12/12/2006 |
| 7135198 | Preparation for oral administration A preparation for oral administration, in which plant material is comminuted and treated by mixing thoroughly with an extractant. After mixing, porous inorganic particles are added to the resulting suspension, thoroughly mixed with mixture and dried. The preparation... | 11/14/2006 |
| 7135164 | gel as an adjunct in the treatment of periodontitis A composition in the form of a biodegradable gel, chip or ointment is provided, for adjunct treatment of periodontitis, comprising: (i) an antimicrobial extract having antimicrobial or antibacterial activity against periodontal pathogens, preferably from one or more... | 11/14/2006 |
| 7125555 | Oral preparation containing seaweed for reduction of plaque and calculus An oral preparation for reduction of mammalian, e.g. human, cat or dog, plaque and/or calculus, such as bacterial plaque, arteriosclerotic plaque, atherosclerotic plaque, pleural plaque, dental calculus, renal calculus, biliary calculus, and prostatic calculus, cont... | 10/24/2006 |
| 7115298 | Dried citrus peel supplement for use in commercial poultry feed Disclosed is an improved poultry feed diet composition and uses incorporating the feed composition. The feed composition includes byproduct or waste material from citrus juice extraction. The citrus byproduct or waste is at a concentration characteristic of a feed s... | 10/03/2006 |
| 7108868 | Isolation of a dual cox-2 and 5-lipoxygenase inhibitor from acacia The present invention provides a novel method for simultaneously inhibiting the cyclooxygenase COX-2 and 5-lipoxygenase (5-LO) enzymes. The method for the simultaneous dual inhibition of COX-2 and 5-LO is comprised of administering a composition containing an indivi... | 09/19/2006 |
| 7101535 | Oral compositions against halitosis Disclosed is an oral composition effective against halitosis comprising an extract from Moutan (Paeonia suffruticosa Andrews) bark as an active ingredient, which is capable of inhibiting and eliminating substances causing oral malodor. The oral composition of... | 09/05/2006 |
| 7094437 | Reduced-calorie freezable beverage It has now been found that reduced-calorie, freezable beverages can be made using a small amount of alcohol and a reduced amount of sorbitol or other soluble solids. Surprisingly, one embodiment of the invention is a reduced-calorie, freezable beverage that can be a... | 08/22/2006 |
| 7091166 | Acidic, phosphate-free plastic cleaner composition with reduced mild steel equipment etch for cleaning plastic parts An aqueous liquid composition comprising water; at least one acid selected from the group consisting of carboxylic acids, hydroxycarboxylic acids, and inorganic acids other than phosphoric acid wherein the at least one acid is present in an amount from about 1.0 to ... | 08/15/2006 |
| 7083779 | Nontoxic dental care herbal formulation for preventing dental plaque and gingivitis The present invention relates to a synergistic herbal formulation comprising an active fraction from Azadirachta indica designated as Fraction A and a fraction from Citrullus colocynthis designated as Fraction B, along with a fraction C containing an a... | 08/01/2006 |
| 7074391 | Use of olive oil in the preparation of a product for oral hygiene for eliminating or reducing bacterial plaque and/or bacteria in the mouth The use of olive oil is described in the preparation of a product intended for oral hygiene, for example, a toothpaste, a mouthwash, a spray or oral inhaler or chewing gum, to eliminate or to reduce the bacterial plaque and/or bacteria present in the buccal cavity, ... | 07/11/2006 |
| 7074390 | Encapsulated dentifrice and method of use A single use capsule containing dentifrice is disclosed. It includes toothpaste or other dentifrice enclosed in a shell or coating. The dentifrice may include miswak fibers, which acts as a natural brush, therefore obviating the need for a traditional brush. The coa... | 07/11/2006 |
| 7067140 | Cosmetic composition A non-aqueous cosmetic composition contains (A) activated zeolite, (B) a polyhydric alcohol having a molecular weight not higher than 1,000, and (C) a high molecular compound soluble in the ingredient (B). When shaken upon use, the cosmetic composition permits ready... | 06/27/2006 |
| 7037965 | Golf balls comprising glass ionomers, ormocers, or other hybrid organic/inorganic compositions A golf ball comprising a core and a cover layer, wherein at least one of the core or cover layer comprises a hybrid material that contains fatty acid-modified glass ionomers, an ormocer or other inorganic-organic materials. ... | 05/02/2006 |
| 7033618 | Methods of administering gaultherin-containing compositions The present disclosure provides methods for obtaining gaultherin, a natural salicylate derivative, from plant tissue. The methods involve preventing the hydrolysis of the gaultherin in the plant tissue by disrupting the plant tissue under solvent conditions lacking ... | 04/25/2006 |
| 6998112 | Sleep inducing toothpaste made with natural herbs and a natural hormone A toothpaste composition for inducing sleep while simultaneously promoting intraoral cleanliness, which includes toothpaste base ingredients and at least one sleep-inducing natural herb or hormone. The sleep-inducing natural herbs and hormone are selected from the g... | 02/14/2006 |
| 6989150 | Cosmetic preparation of active substances with a synergistically increased radical protection factor The inventive cosmetic preparation of active substances, as such as well as in combination with other active substances, protects the skin against free radical aggression in a particularly effective manner. The preparation consists of a bark extract of quebracho ... | 01/24/2006 |
| 6964782 | Stable hydrogen peroxide compositions, products and methods of use Disclosed are several preferred embodiments of hydrogen peroxide which are packaged with ease of use and extended shelf-life in mind. The embodiments include foam, mist, gel, and disposable towelette forms of H2O2. Optional ingredients of topic... | 11/15/2005 |
| 6958143 | Chewing gum composition for effectively eliminating nicotine accumulated in a human body Disclosed is a chewing gum composition capable of eliminating nicotine component from the body of a person chewing the chewing gum. Such a chewing gum composition functions to convert the nicotine produced in a human body after smoking to cotinine and to discharge t... | 10/25/2005 |
| 6923962 | Signal peptides, nucleic acid molecules and methods for treatment of caries The invention relates to a compound that competitively inhibits binding of CSP to S. mutans histidine kinase. The compound is preferably a peptide or an antibody. The compound is preferably a derivative of [SEQ ID NO:2], a fragment of [SEQ ID NO:2] or a deriv... | 08/02/2005 |
| 6919070 | Stomatic composition A stomatic composition has particles of hydroxyapatite with an average particle size in length (l), width (d) and thickness (h) of: l from 0.2 μm to about 0.01 μm, d from about 0.1 μm to about 0.001 μm and h from about 0.1 μm to about 0.001 μm. ... | 07/19/2005 |
| 6875439 | Formulation containing amphipathic weak base and/or amphipathic cation and multiple drug resistance inhibitor Methods are provided relating to the enhanced cytoplasmic accumulation of amphipathic weakly basic or amphipathic cationic molecules in prokaryotes and eukaryotes under conditions of high extracellular pH. Furthermore, the methods relate to the unexpected synergisti... | 04/05/2005 |
| 6852309 | Gelatin soft capsule having the properties of removal of oral smell and cleaning of oral cavity The present invention relates to a gelatin soft capsule having the properties of removal of oral smell and cleaning of oral cavity, which contains the ingredient for masking an oral smell as an active ingredient. More particularly it relates a gelatin soft capsule c... | 02/08/2005 |
| 6814958 | Food compositions, compositions for oral cavity and medicinal compositions for preventing or treating periodontosis and method for preventing or treating periodontosis Food compositions, oral compositions and pharmaceutical compositions for preventing or treating periodontosis, the compositions comprising (A) one or more extracts containing natural polyphenol; and (B) one or more members selected from the group consisting of vitam... | 11/09/2004 |
| 6811769 | Oral composition, method of making the oral composition and oral hygiene method in japanese and chinese herbal remedy An oral composition includes an oil extract of mastic and an antiphlogistic. An oral hygiene method includes brushing teeth with a dentifrice to which the oral composition has been added, and gargling with a mouth wash which includes at least one extract of crude dr... | 11/02/2004 |
| 6776979 | Periodontal treatment compound and method of use An oral compound of water; glycerin; a cranberry source; methylsulfonylmethane; melaleuca alternifolia oil; hydroxyethylcellulose; and a surfactant, in proper combination for use by injecting the compound around a person's gum line followed by its use in a dental tr... | 08/17/2004 |
| 6767560 | Fabrication method of oral care composition A fabrication method of an oral care composition comprising the steps of drying a Cimicifuga root, soaking the dried Cimicifuga root in a vinegar for a predetermined time period, and drying the vinegar-soaked Cimicifuga root. The vinegar-soaked then dried Cimicifuga... | 07/27/2004 |
