Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7426339 | Waterproof housing A waterproof housing for storing a camera with a lens barrel includes, a cylindrical lens barrel storage section for storing the lens barrel portion with a through hole communicating the outside and inside of the waterproof housing; and a rotatable cylindrical opera... | 09/16/2008 |
| 7357519 | Optical projection device An optical projection device including a light source, a housing, an imaging unit, a projection lens and a dust protection device is provided. The light source is adopted for providing a light beam. The housing has a projection-lens-assembling opening. The imaging u... | 04/15/2008 |
| 7339635 | Pre-stacked optical films with adhesive layer Pre-aligned optical layers are stacked and arranged such that an adhesive layer, which is stacked onto the optical layers, contacts at least the uppermost layer and lowermost layer. The resulting subassemblies can be assembled into an optical display without individ... | 03/04/2008 |
| 7327514 | Microscope system comprising actuator element for moving the objective lens for focussing A microscope system having a plurality of exchangeable objective lenses (10); an objective lens changeover element (18) for supporting each of the objective lenses which is operable for placing a selected one of said objective lenses into an optical ax... | 02/05/2008 |
| 7244033 | Moistureproof optical device An optical device includes a first optical element including an incidence plane on which light from an object is incident, the incidence plane being in contact with the surrounding environment; a main body having an inside and housing the first optical element such ... | 07/17/2007 |
| 7239656 | Closed-loop purging system for laser A method of minimizing contamination of optical components of a laser resonator is disclosed. The resonator components are located in an enclosure, which may contain contaminants including water vapor and organic favor released by the optical components, mounts of t... | 07/03/2007 |
| 7234824 | Glare-elimination device for surgical microscopes An adapter that attaches to a surgical microscope for holding the lens cover of a sterile drape at an angle relative to the scope's objective lens, so as to eliminate the reflection (glare) of illumination off the drape lens cover as light is directed through the su... | 06/26/2007 |
| 7185992 | Lens holding technique A lens apparatus includes a lens unit comprising at least one lens, a holding member disposed at a side surface of the lens unit, a ring-like member disposed between the lens unit and the holding member. In the lens apparatus a fixing agent is surrounded by the lens... | 03/06/2007 |
| 7154567 | Projection lens regulator for rear projection television A projection lens regulator for a projection television includes a base, a barrel and an immobilizing hoop. The base has an annular wall, a slope guide slot at the annular wall, and a resilient flexible sheet defined by a pair of incisions at an upper side of the an... | 12/26/2006 |
| 7131737 | Housing for mounting a beamsplitter and a spatial light modulator with an output optical path A housing (500) for a wire grid polarizing beamsplitter (240) and a spatial light modulator (210) in alignment with an output optical path has a front plate having an opening (502) for admitting incident illumination and a modulator mount... | 11/07/2006 |
| 7119952 | Optical instrument, exposure apparatus, and device manufacturing method An exposure apparatus for exposing a substrate to ultraviolet light via a pattern of a reticle. The apparatus includes an optical element disposed on a path of the ultraviolet light extending from a light source to the substrate, a holder configured to hold the opti... | 10/10/2006 |
| 7085050 | Polarized light beam splitter assembly including embedded wire grid polarizer A polarized light beam splitter system provides a polarized light beam splitter including an embedded wire grid polarizer. Spacers ensure a uniform distance between an exposed surface of an internal wire grid polarizer and a corresponding internal surface of a polar... | 08/01/2006 |
| 7082003 | Pressure compensating device for optical apparatus In order to provide an arrangement for pressure compensation for optical devices, particularly spectrometers or the like optical devices, for compensating pressure differences caused by changes in temperature and air pressure between the internal pressure and the ex... | 07/25/2006 |
| 7044611 | Optical device for use under significantly varying ambient pressure An optical device for use under significantly varying ambient pressure is provided comprising a housing, a transparent element, a first sealing device and a protection apparatus. The housing has an interior part, an environment outside the housing and a recess in a ... | 05/16/2006 |
| 7031070 | Plastic optical components The plastic optical component includes a main body and a transparent moisture-proof coating provided on all surfaces of the main body, the moisture-proof coating satisfying the following relation (1): (D1/d)×(L/D2) | 04/18/2006 |
| 7031055 | Microscope A microscope (1), preferably a confocal laser scanning microscope, having at least one light source, a detector, and two objectives (2), one of the objectives (2) being arranged on each of the two sides of the specimen plane (3) and the o... | 04/18/2006 |
| 6992846 | Micro reader scan engine with prism A scan engine is disclosed for use in a data collection device, as well as a method for producing a scan engine and an image sensor assembly. The scan engine includes a housing with an opening for receiving light from a scanned dataform, an image sensor which is loc... | 01/31/2006 |
| 6985312 | Lens mounting device An image forming apparatus comprising a lens mounting device in an optical housing. The lens mounting device can prevent the lens mounted on a lens bonding member from being affected by fluctuations in an ambient temperature around the optical housing. The lens is f... | 01/10/2006 |
| 6918673 | Protective optical filter assembly A protective optical filter assembly for thin film filters having two transparent substrates facing one another and separated by a resilient element, a sealed region is formed between the transparent substrates by applying a compressive force that compresses the res... | 07/19/2005 |
| 6866391 | Thermal condensate reducer for optical devices The present invention provides a method and system to overcome and eliminate the effects of condensation contamination of optical surfaces that are induced by radiative cooling. The invention counteracts the effects of radiative cooling on optical surfaces and maint... | 03/15/2005 |
| 6830248 | Magnetic fluid sealer and method for mounting magnetic fluid sealer A high-performance magnetic fluid sealer which maintains light-shielding property even when an interval change of a gap is large and a method for easily mounting a magnetic fluid sealer. A pair of annular magnets are supported by levitation from a lens barrel by mag... | 12/14/2004 |
| 6829034 | Exposure apparatus and device manufacturing method An exposure apparatus to be used with an excimer laser as a light source includes an optical system disposed along a path of excimer laser light, a chamber for accommodating the optical system therein and having an inside space being able to be replaced by a predete... | 12/07/2004 |
| 6820985 | Display panel and production method therefor To provide a display panel, such as a PDP, that can reduce noise caused by a collision sound which occurs when a front panel member and a back panel member vibrate while the display panel is being driven. Projections (21) are provided on a surface of a first ... | 11/23/2004 |
| 6805453 | Medical instrument arrangement with drape A medical instrument arrangement includes an operation microscope system (100) and a carrier unit (101) carrying the operation microscope (102). The medical instrument arrangement is at least partially covered by a drape (110). The air in... | 10/19/2004 |
| 6799904 | Camera arrangement for motor vehicles A camera arrangement for motor vehicles with a camera that is arranged in a vehicle interior behind a window is described. In this arrangement, a transparent additional window is arranged behind and a distance away from the window, at least in the portion of the win... | 10/05/2004 |
| 6796664 | Method and device for decontaminating optical surfaces A method and a device for decontaminating optical surfaces, in particular for decontaminating the surfaces of beam-guiding optics employing UV-radiation in a cleansing atmosphere. The wavelength of the UV-radiation employed falls within a range where oxygen strongly... | 09/28/2004 |
| 6796665 | Laminated anti-fogging mirror assembly An anti-fogging mirror assembly (10) comprises a mirrored sheet (12), a second sheet (16), and a bonding medium (18) adapted to bond together the mirrored sheet (12) and the second sheet (16). The bonding medium (18) ... | 09/28/2004 |
| 6786607 | Arrangement for storing and transporting at least one optical component In an arrangement for storing and transporting at least one optical component, it is the object of the invention to protect the optical components from contamination not only during their storage and transport, but also when installing them in operative condition in... | 09/07/2004 |
| 6778338 | Shield assembly for a built-in lens set A shield assembly for a built-in lens set is introduced to a lens set built in a housing, in which the lens set has an optical head and the housing provides an aperture with respective to the optical head. A protrusive enclosure surrounding the aperture protrudes to... | 08/17/2004 |
| 6775077 | Micro reader scan engine with prism A scan engine is disclosed for use in a data collection device, as well as a method for producing a scan engine and an image sensor assembly. The scan engine includes a housing with an opening for receiving light from a scanned dataform, an image sensor which is loc... | 08/10/2004 |
| 6765647 | Exposure method and device An exposure method, wherein a defocus quantity on the surface of a substrate to be exposed with respect to an image plane of a projection optical system is detected highly accurately even during exposing without lowering throughput much and focusing is made with an ... | 07/20/2004 |
| 6738570 | Lens apparatus having vapor-resistant ventilation and optical instrument using lens apparatus A lens apparatus or optical instrument having a lens apparatus including a holding member that holds and moves a lens or a lens group in an optical axis direction, the holding member having a vent providing ventilation between the interior and the exterior of the le... | 05/18/2004 |
| 6733143 | Light shielding structure There is provided a light shielding apparatus with a light shielding seal 1 that reduces a sliding resistance and, at the same time, improves light shielding property and realizes saving of a space. There is provided a light shielding structure that is provid... | 05/11/2004 |
| 6695775 | Lens assembly for endoscopic lens system An optical lens assembly containing a plural number of lens elements for an optical system to be incorporated into a tip end portion of an endoscopic insertion instrument. Of a plural number of lenses which constitute an optical system, a metal film layer... | 02/24/2004 |
| 6686580 | Image sensor package with reflector An image sensor package includes a substrate and an image sensor coupled to the substrate. The image sensor includes an upper surface having an active area. A reflector lid is coupled to the substrate. The reflector lid has a first panel having a planar s... | 02/03/2004 |
| 6640053 | Camera front seal assembly A camera seal assembly has a first retainer having an opening. The first retainer defines an axis extending through the opening. A second retainer is disposed in fixed relation to the first retainer. The second retainer faces the first retainer in spaced ... | 10/28/2003 |
| 6619806 | Shielding device A shielding device for shielding a clearance between a frame member having an opening and a tube member received in the opening and movable substantially in the direction of an optical axis. The shielding device comprises an annular shielding member arran... | 09/16/2003 |
| 6523963 | Hermetically sealed diffraction optical element and production method thereof The present invention provides a diffraction optical element comprising a first optical member having a first diffraction grating, a second optical member having a second diffraction grating, wherein the first and second optical members are stacked so tha... | 02/25/2003 |
| 6483101 | Molded image sensor package having lens holder An image sensor package includes an image sensor, a window, and a molding, where the molding includes a lens holder extension portion extending upwards from the window. The lens holder extension portion includes a female threaded aperture extending from t... | 11/19/2002 |
| 6459538 | Eyepiece tube sleeve The invention describes a sleeve (1) for movably retained eyepiece tubes (2) for optical devices which rests with its eyepiece-side part (5) against the outer wall of the eyepiece tube (2), and with its housing-side part (6) fits around the inner wall of ... | 10/01/2002 |