Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8038137 | Device with a displaceable stacking device or charging device to produce print matter A device to supply flat products to produce print matter that includes a machine frame, a guide arrangement coupled to the machine frame, and a conveyor with a conveying direction arranged on the machine frame. The device additionally includes at least one sheet fee... | 10/18/2011 |
| 7942397 | Method and device for opening printed products A device for opening folded or bound printed products, comprises a feeder device (2, 13) for feeding-in individual folded or bound sub-products (4) and an opening device (6) for opening the sub-products (4), as well as furthermore an open... | 05/17/2011 |
| 7731167 | Methods and systems for controlling the feeding of stacked sheet material Methods and systems employing belt conveyors adapted to feed signatures to a collating conveyor and a control system that regulates the operation of the belt conveyors are provided. The control system is adapted to regulate the speed of the belt conveyors in respons... | 06/08/2010 |
| 7677543 | Sheet handling apparatus A sheet handling apparatus is provided for collating or inserting inserts. The sheet handling apparatus has a raceway adapted to transport sets of inserts at a raceway transport rate. An insert feed line is provided adapted to feed individual inserts to the sets of ... | 03/16/2010 |
| 7427059 | Paper handling system materials exit path arrangement A materials handling system includes an insertion subsystem for inserting materials into envelopes to form mailpieces of a first type and mailpieces of a second type. The materials handling syatem also includes a first mailpiece transport path located downstream fro... | 09/23/2008 |
| 7422203 | Apparatus for producing final printed products In order to produce final printed products (14) in the same compartment (12), a first product for insertion (22) is inserted into a first folded printed product (10), and a second product for insertion (28) is inserted into a secon... | 09/09/2008 |
| 7404549 | Transporting mechanism having a link chain and clamps A transporting mechanism includes a link chain and clamps which are attached to a chain link of the link chain and which are capable of gripping at least one printed product. At least two clamps are attached to each chain link of the link chain, wherein the clamps i... | 07/29/2008 |
| 7396007 | Positioning device for a rotationally displaceable positioning element A positioning device for a positioning element, which is rotationally displaceable about a first axis, including a positioning member engaged with the positioning element. The positioning member is rotatable about a second axis perpendicular to and spaced from the f... | 07/08/2008 |
| 7318587 | Method of, and apparatus for, stabilizing and positioning sheet-like articles The invention relates to a method of, and an apparatus for, stabilizing and positioning sheet like articles (16), in particular printed products. In order to prevent the products from buckling and fanning out, the position of an edge (20) of the produc... | 01/15/2008 |
| 7287748 | Method and apparatus for producing selectively collated print products A method and apparatus for producing selectively collated print products employ a production section, a control device, a transfer-out device for transferring out defective print products, a detection device that detects and records gaps resulting from the transfer ... | 10/30/2007 |
| 7284750 | Method and apparatus for handling inserts for printed materials An apparatus for handling inserts for printed materials has been developed. The apparatus includes a printed material conveyor that includes a support post and a gripper. The conveyor receives and supports the printed material from below. After an insert has been pl... | 10/23/2007 |
| 6698742 | Apparatus for applying supplementary products to printed products A number of circulatory elements arranged one behind the other are driven in a direction of circulation and have a suction element and a supporting element in each case on the first side and on the second side. The circulatory elements receive a supplemen... | 03/02/2004 |
| 6213457 | Apparatus and method for feeding sheet material magazines An apparatus for feeding flat products from a pile of flat products to a receiving location especially on a conveyor includes a plurality of delivering units for extracting a single flat product from the pile. Each of the delivering units has a first driv... | 04/10/2001 |
| 5188349 | Method and apparatus for inserting printed products in a folded main product Folded main products (H) are brought from an inserting drum (2) with a fold directed at right angles to the conveying direction and in the open state to an acceptance station (U), where they are gripped at edges facing the fold by grippers in such a way t... | 02/23/1993 |
| 5165672 | Insertion of supplements into newspapers A method of inserting supplements into newspapers or magazines (20) and a general method of opening newspapers or magazines prior to the insertion process entail separate newspapers being transported in open state through an insertion station. The spines ... | 11/24/1992 |
| 5165674 | Folded sheet product opening and transfer system, and method of opening folded sheet products The folded products are not completely creased across their width in a folding apparatus but, rather, leaving an open loop or bulge or end portion (101). A separating cylinder (100) includes gripper or holding elements (38-41) located spirally about the c... | 11/24/1992 |
| 5145158 | Method and apparatus for attaching binding to extensible material The invention provides a method and apparatus for folding lengthwise and clamping a flexible binding, while leaving the edges of the clamped binding free to be separated such that the edge of a length of extensible netting may be inserted between the free... | 09/08/1992 |
| 5141216 | Apparatus for the controlled feed of products in sheet form in a collating or packaging machine Apparatus for the controlled feeding of products in sheet form in a collating or packaging machine comprising a framework on which there is installed a magazine portion containing the products in sheet form to be fed, a drawing/advancement unit for drawin... | 08/25/1992 |
| 5050851 | Machine for placing inserts between the panels of folded sheets A machine wherein stuffers are inserted between the panels of folded sheets, while the sheets are confined in receptacles advancing along an endless path, has a rotor which defines a portion of the path and supports several sets of sheet opening elements ... | 09/24/1991 |
| 4807865 | Paper handling apparatus for receiving adjacently positioned paper sheets, transporting and depositing the sheets, spread-apart, in a receiving system To permit introduction of adjacently located sheet elements (20, 22), for example folded sheets (24), received from a folding flap cylinder (2), with the fold line or spine leading and with the sheet elements spread apart, a guide belt (13) has laterally ... | 02/28/1989 |
| 4801132 | Method and apparatus processing printed products A circulatingly driven processing drum comprises radially arranged, outwardly open compartments into which there are to be introduced printed products. These printed products are delivered in a suspended orientation. A substantially linear, horizontally o... | 01/31/1989 |
| 4743005 | Apparatus for stuffing inserts into multi-sheet printed products A multiplicity of similar pockets open at their top and each serving for the reception of a printed product are attached in a closely spaced or uninterrupted row at endless revolving drive elements which move in a direction transversely to the direction o... | 05/10/1988 |
| 4706951 | Apparatus for collating differentiated printed products A plurality of hoppers or bins which are product-loadable from above are uniformly spaced from each other and are transported along a path of conveyance. The hoppers or bins, each of which is bounded by two walls or faces which are substantially transvers... | 11/17/1987 |
| 4519599 | Method and apparatus for tandem stitching of books in a bindery line The present invention accomplishes simultaneous stitching of tandem sets of 1-up gathered signatures. A shuttle mechanism grips adjacent, consecutive unbound books on a saddle-type gathering conveyor and, in a single stroke, presents both unbound books at... | 05/28/1985 |