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Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7896206 | Storage device for a vehicle roof top cargo carrier and corresponding methods A storage device for a vehicle roof top cargo carrier includes a frame, and a rod assembly is carried by the frame. A pair of spaced apart attachment points is carried by the frame. A forward hanger is to be secured to the cargo carrier and includes a hooked end and... | 03/01/2011 |
| 7393046 | Removable storage module for vehicle A removable storage module assembly configured for securement to the headliner in a passenger compartment of a vehicle. The headliner includes a storage module receiving area formed therein having a securement portion disposed proximate the receiving area. A storage... | 07/01/2008 |
| 7331625 | Garment hook assembly A closure panel assembly for a vehicle comprising a closure panel capable of movement between an open position and a closed position, and a garment hook assembly mounted to the closure panel. When the closure panel is closed, the garment hook is presented to an inte... | 02/19/2008 |
| 7293816 | Structural rail system for supporting an overhead console A structural rail system 10 for supporting an overhead console 12 in relation to a roof bow 13 within a vehicle. A pair of rail members 14, 16 are spaced apart and extend longitudinally. One or more brackets 18, 20, 22, 24 are orie... | 11/13/2007 |
| 7284780 | Visor organizer An article storage accessory for use on a motor vehicle has a length dimension that is essentially equal to the width dimension of the cabin of the motor vehicle so the accessory extends across the cabin. The accessory is located adjacent to the headliner of the cab... | 10/23/2007 |
| 7270370 | Removable media storage compartment A storage compartment for a vehicle includes a base configured to be attached to a passenger compartment side portion of a vehicle roof. The storage compartment additionally includes a portable member that has at least one pocket. The portable member is configured t... | 09/18/2007 |
| 7267396 | Removable storage module for vehicle A removable storage module assembly configured for securement to the headliner in a passenger compartment of a vehicle. The headliner includes a storage module receiving area formed therein having a securement portion disposed proximate the receiving area. A storage... | 09/11/2007 |
| 7243825 | Bag holder A bag holder for use in a vehicle trunk comprising a trunk lid having trunk hinges which attach the trunk lid to the vehicle. The bag holder device comprises a band portion having two ends, the band portion being at least partially elastically stretchable and of suf... | 07/17/2007 |
| 7195270 | Support device for hitch mounted accessories A support device is provided to accept hitch mounted bicycle carriers and other hitch accessories with the device being capable of being supported on the ground or against either a vertical or a horizontal surface. The support device is part consists firstly of a su... | 03/27/2007 |
| 7182383 | Modular system for a vehicle An overhead rail system for a vehicle interior includes an elongated rail configured to extend at least partially along a headliner panel within the vehicle interior. A longitudinal opening extends at least partially along a length of the rail. An article has a hous... | 02/27/2007 |
| 7174845 | Locking water ski and boating equipment storage rack An apparatus for securely mounting one or more water skis for storage is disclosed. The apparatus offers a simple method of securing the water ski with provision for locking to prevent theft. The apparatus is further suitable for mounting beneath a boat lift canopy,... | 02/13/2007 |
| 7165702 | Cargo mount system for utility vehicles A cargo retention system is provided that allows the operator of a vehicle removably and securely fasten a cargo module to a vehicle. A guide is provided for aligning the cargo module within the retention system and aiding in the securing of the cargo to the vehicle... | 01/23/2007 |
| 7159920 | Overhead console assembly An overhead console assembly mounted to a headliner in a passenger compartment of a vehicle. The overhead console assembly includes an overhead console housing configured for attachment adjacent to a lower surface of the headliner or frame of the vehicle roof. The c... | 01/09/2007 |
| 7150123 | Ice fishing tackle storage apparatus An ice fishing tackle storage apparatus that includes a pair of elongate shells, the elongate shells each having an interior surface that defines an elongate cavity, and ice fishing tackle capable of being positioned within the elongate cavity of each elongate shell... | 12/19/2006 |
| 7150433 | Aircraft bolster trays The present invention relates to a bolster tray for an aircraft. A bolster tray provides a place for a pilot to keep papers and provides a writing surface during flight. In one implementation, the bolster tray may be extended, lifted, and rotated to provide for opti... | 12/19/2006 |
| 7140675 | Console for motor vehicles A console for motor vehicles comprises a bezel and a divider. The bezel defines an opening for receiving one or more modules. The divider is releasably attached to the bezel to divide the opening into a plurality of slots. Each slot is provided for receiving a separ... | 11/28/2006 |
| 7124989 | Latch system for video monitor A processor implemented video monitor includes a display housing hinged to an overhead console. The display housing is stowed in an open stowage cavity of the console and is maintained in its stowed position by a latch detent pin which projects through an opening in... | 10/24/2006 |
| 7118017 | Penetration resistant trunk pack for police vehicles A trunk organizer for the trunk cavity of a police vehicle that forces the orientation of long, stiff items typically carried within the trunk cavity of police vehicles into a transversely extending orientation. The transverse orientation of these items typically fo... | 10/10/2006 |
| 7097225 | Transparent vehicle roof with arrangement for receiving articles An overhead system for a vehicle includes a generally transparent panel covering a portion of the roof area of the vehicle, and at least one elongated member coupled to at least one of the generally transparent panel and a structural portion of the vehicle. A system... | 08/29/2006 |
| 7073836 | Carrying device for a load space of a motor vehicle A carrying structure is provided, which is supported on one wall of the loading space with the freedom to move between a rest position and at least one carrying position, where the carrying structure, when in the rest position, fits closely against the wall of the l... | 07/11/2006 |
| 7063245 | System for dispensing plurality of wet wipes There is provided a wet wipes dispensing system. The system includes a plurality of separably joined wet wipes and the plurality of separably joined wet wipes include a lubricant. The system also includes a dispenser including a sealed chamber, the sealed chamber ho... | 06/20/2006 |
| 7055882 | Support structure for an interior overhead console or panoramic roofs of automotive vehicles A support structure for an interior overheard console of a roof of an automotive vehicle, comprising one or more elongated trays, opening at one of its larger walls, and which is anchored at its front and rear edges to crosspieces of the roof of the vehicle. The tra... | 06/06/2006 |
| 7052068 | Configurable overhead console A configurable overhead console includes a support beam concealed above a headliner with a plurality of apertures adapted to receive one or more removable modules positioned below the headliner and sufficiently spaced to inhibit folding or creasing of the headliner ... | 05/30/2006 |
| 7013546 | Method for installing a stowage cabinet in a motor vehicle A stowage cabinet installs within a motor vehicle frame using cabinet and roof cleats. The cabinet cleat mounts to the stowage cabinet before installing the cabinet within the motor vehicle. The cabinet cleat engages a roof cleat that is fastened to the roof. The st... | 03/21/2006 |
| 7004517 | Latching device The present invention relates to a latching device for securing two panels together such as those of storage structures in which an enclosure is secured by means of a door or panel which will remain in a closed position until released. The present latching system is... | 02/28/2006 |
| 7000810 | Vehicle mounted tool pouch The present invention is a tool pouch for mounting on a rear wall of a cab of a truck-like vehicle. The tool pouch has a backing which is preferably nylon or canvas. The front portion of the backing preferably has a plurality of pockets of different sizes and shapes... | 02/21/2006 |
| 6994237 | Interior design device for a vehicle, especially a motor vehicle An interior design device for motor vehicles is provided which can be installed in an interior space of the vehicle with a lining section that can be fastened to a vehicle wall. A fastening section for the lining section and a coat hook element extend into the inter... | 02/07/2006 |
| 6971699 | Modular vehicle rail system for vehicle A modular vehicle system for a vehicle includes one or more elongated modular members adapted to be coupled to an interior portion of a vehicle. One or more removable articles are configured for attachment to one or more of the members and a utility system provides ... | 12/06/2005 |
| 6957839 | Overhead console assembly An overhead console assembly and headliner combination for a vehicle includes a headliner having an upper surface, a lower surface and an elongated channel formed therein. An overhead console mounting arrangement securable to the headliner including opposing first a... | 10/25/2005 |
| 6899256 | Bag stabilizer A system for stabilizing articles is provided. The system is particularly well-suited for stabilizing plastic grocery bags during transport in a vehicle. The system comprises a stabilizing element that, when in use, extends from a first point to a second point and p... | 05/31/2005 |
| 6827384 | Modular system for a vehicle A module is disclosed for storing articles in an overhead system of a vehicle. The module includes a housing to engage an elongated member positioned on an interior overhead portion of the vehicle, a closure panel coupled to the housing to provide access to a storag... | 12/07/2004 |
| 6811065 | Auto activity center with toy and baby bottle tether An auto activity center with toy and baby bottle tether for providing an adjustable rod assembly adapted for use in the rear of a vehicle to suspend toys and bottles to occupy the infant during car travel. The auto activity center with toy and baby bottle tether inc... | 11/02/2004 |
| 6742687 | Vehicle mounted locking firearm support Modular, firearm support cradles, an assembled rack and means for securing the cradles and rack to a variety of vehicle configurations. The rack includes a longitudinal frame member and from which project multiple padded cradles. Strap fasteners and lock means respe... | 06/01/2004 |
| 6669067 | Flexible bag carrier for vehicles A readily attachable and removable hanger for suspending flexible bags such as plastic grocery bags filled with groceries and other items, for transport in a vehicle. The bag hanger includes a plurality of shaped hooks and is engageable with a portion of ... | 12/30/2003 |
| 6669260 | Modular system for a vehicle A modular system for a vehicle is provided which includes one or more elongated members adapted to be coupled to an interior portion of a vehicle, where one or more removable articles are configured for attachment to one or more of the members and a utili... | 12/30/2003 |
| 6644707 | Decklid and luggage compartment system for automotive vehicle A decklid and luggage compartment system for an automotive vehicle includes a luggage compartment located at one end of a vehicle and a decklid for closing the luggage compartment. A linked hinge moves the decklid translationally from a closed position to... | 11/11/2003 |
| 6619716 | Integrated vehicle console system An integrated overhead console system for a vehicle provides storage compartments and electronic devices such as map lights and infotainment systems. The vehicle headliner forms a console body portion of the console, and defines a space that has an openin... | 09/16/2003 |
| 6572168 | Combination slidable, pivotal and lockable drawer engageable with a ceiling surface A drawer assembly securable against a ceiling surface to conceal a recessed interior. A drawer is dimensioned to be received within the recessed interior of a cover housing secured to the ceiling. The base and sides of the drawer define a cavity arrayed i... | 06/03/2003 |
| 6547115 | Bicycle transporting device for vehicle A car-mounted bicycle or wheelchair carrier that enables a bicycle to be easily and quickly loaded and unloaded, that can be completely stored in the trunk in a compact fashion when it is not being used and be removed from the trunk in a one-step operatio... | 04/15/2003 |
| 6530473 | Automobile disposable wipes A container of nonflammable wipes or towels is attached in a safe and convenient place within the engine compartment of a motor vehicle. The wipes or towels are made from a disposable, nonflammable material. A container retaining the wipes is made from a ... | 03/11/2003 |
