Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7601314 | Reductive ammoniacal leaching of nickel and cobalt bearing materials A process for the recovery of nickel and/or cobalt from an impure nickel, cobalt or mixed nickel/cobalt material including the steps of: a) providing a nickel, cobalt or mixed nickel/cobalt material; and b) contacting the nickel, cobalt or mixed nickel/cobalt materi... | 10/13/2009 |
| 7436330 | High-speed data compression based on set associative cache mapping techniques A method is provided for compressing data from a stream of values using one or many distinct memory addresses as workspace, each memo address containing one or many values. The method works by reading two contiguous data values, of length K and N bits, from the stre... | 10/14/2008 |
| 7413903 | Methods of regulating differentiation in stem cells The present invention provides methods, media and compositions capable of modulating the differentiation of stem cells. Applicants have discovered that agonists of lysophospholipid receptors and ligands of class III tyrosine kinase receptors are useful in preventing... | 08/19/2008 |
| 7282528 | Electrode additive An electrode additive comprising an aqueous fluoropolymer dispersion, wherein the aqueous fluoropolymer dispersion is stabilized by the use of a surfactant that does not substantially remain in an electrode coating film after a drying step during electrode productio... | 10/16/2007 |
| 7279082 | Method of reacting carboxylic acids A carboxylic acid molecule (R COOH) is subjected to an electric field in a micro-reactor. The molecule decarboxyles to form a radical (R•). Two radicals (R•) can dimerise to form the product (R—R). It is believed that the reaction occurs ... | 10/09/2007 |
| D523563 | Configuration of suspension bridge cables | 06/20/2006 |
| D523154 | Suspension bridge | 06/13/2006 |
| 7048892 | System and apparatus for high-pressure, high throughput chemical synthesis A system for automated high-pressure synthesis and more particularly a high-pressure reactor assembly comprises a reaction block and a pressure manifold for the introduction of pressure to the reaction wells of a reaction block. The reactor includes one or more pres... | 05/23/2006 |
| D520870 | Slider for reclosable plastic bag | 05/16/2006 |
| D520294 | Ice-cube crusher | 05/09/2006 |
| D519457 | Connector to electromechanical programmer | 04/25/2006 |
| 7032641 | Transport system for a mould-string casting plant In a transport system for a mould-string casting plant comprising a moulding machine (1) delivering a plurality of uniform mould parts (3) to a string of moulds on the transport system transporting the moulds from the moulding machine (1) to a p... | 04/25/2006 |
| 7028946 | Expander roll An expander roll that has a plurality of metallic, cylindrical roll members is constructed to obtain sufficient liquidtightness, wherein a gap-facing concave portion 19 is formed in the outer circumferential surface of a ring-shaped elastic packing 17 ... | 04/18/2006 |
| 7029412 | Stepless electro-mechanical transmission equipment An electro-mechanical power transmission equipment, consisting of casing (3–3d) and inside the casing (3–3d) the power transfer arrangement having the power-in-axle (1) and the power-out axle (8), and between them an ele... | 04/18/2006 |
| 7017920 | Shopping trolley A shopping trolley (10) has a basket (11), handle (12) and front and rear wheels (13, 14). The basket (11), tapered in plan view, has side walls (15, 16) interconnected by a front wall (17). The rear wall (19) ... | 03/28/2006 |
| D517618 | Playing track | 03/21/2006 |
| 7015950 | Picture taking method and apparatus Method and apparatus is disclosed to enhance the quality and usefulness of picture taking and other image acquisition for pleasure or business purposes. In a preferred embodiment, stereo photogrammetry is combined with digital image acquisition to acquire or store s... | 03/21/2006 |
| 7013931 | Device for inflating vehicle tires A device is disclosed for pumping the tire of a vehicle while the vehicle is travelling. The device is mounted on the wheel axle and, apart from a hanging counterweight (226) which remains stationary, the entire device rotates with the axle and wheels. Tire p... | 03/21/2006 |
| 7011056 | Variable timing device for reciprocating engines, engines comprising same and distribution and turbocharging method The invention concerns a variable timing device for reciprocating engines with, at least two cam shafts (AC1, AC2) comprising, at least an intake valve (A) and at least an exhaust valve (E) actuated by said shafts, and means for shaft angular offset D | 03/14/2006 |
| 7007884 | Roll paper feed device for printing machine 1. Roll paper feed device (1) for a printing machine (2), comprising a cradle (3) provided with side cheeks (4), means (5, 7) at the bottom of the cradle for supporting a freely rotating paper roll (6) whenever the free end ... | 03/07/2006 |
| 7004833 | System for ventilating an electrical or electronic equipment box A system (1) for ventilating a box designed to receive electrical or electronic equipment, the box having a top wall including a ventilator opening (4), the system comprising a ventilator unit (5) for mounting on said wall (3) of the box ... | 02/28/2006 |
| 7002169 | Method for generating photons by sonoluminescence A method of generating photons by sonoluminescence, from a gas bubble trapped in a liquid reservoir (2) by a standing ultrasound wave. An ultrasound impulse emitted by high-frequency transducers (T1–T8) is superposed on the standing wave, the ... | 02/21/2006 |
| 7001222 | Installation couplers An installation coupler is disclosed which comprises a male installation plug (10) and a female installation socket (130). The installation plug (10) comprises a casing (12) and a sleeve (24). Similarly, the installation socket ( | 02/21/2006 |
| 6995106 | Dielectric ceramic material A dielectric ceramic material is represented by the following compositional formula, (100-a)[Bau{(ZnvCo1-v)wNbx}Oδ1]-a[MyTazOδ2], where M represents at least one species select... | 02/07/2006 |
| 6673008 | Fallopian tube and method of in vitro fertilization and embryo development A device for the in vitro development of an embryo in a fluid. A method for the in vitro development of an embryo in a fluid is also provided.... | 01/06/2004 |
| 6443850 | Swing 2000 golf swing training device A golf swing training device comprising a golf club having a head, shaft and grip and a piston assembly housing is disposed in the club head. A piston is disposed in the housing and is movable therein in a direction parallel to the shaft of the club. A sp... | 09/03/2002 |
| 6325117 | Beverage machine dispenser spout A beverage dispenser having a downwardly projecting dispensing spout spaced outwardly from the housing of the dispenser and a rib component secured into a position between the housing and the spout to prevent insertion of oversized cups beneath the spout.... | 12/04/2001 |
| 6298978 | Reversing natural frequency vibratory conveyor system The present invention relates to a mechanical vibrating drive system for supplying a consistent, elliptical driving force to a conveyor trough. In a preferred embodiment of the invention, the vibrating conveyor has a set of vertical leaf springs connectin... | 10/09/2001 |
| 6267361 | Dynamic reaction reducer for isolated vibratory equipment A dynamic reaction reducer operably connected between spring isolated vibrating equipment and stationary support structure where the reducer permits the equipment to be operated within a range of operating frequencies with inducing excessive vibration to ... | 07/31/2001 |
| 6258327 | Biopsy specimen collection device The present invention is a biopsy specimen collection device having chambers, for receiving tissue samples of differing sizes from various locations within a particular anatomical organ or system, consolidated on a base or tray. The site-specific chambers... | 07/10/2001 |
| 6244162 | Spray head for coffee brewer A brewing apparatus with a brew basket for holding ingredients in particulate form that contain soluble flavorants delivers a predetermined amount of hot water to a spray head positioned above said brew basket. The spray head has a multiplicity of opening... | 06/12/2001 |
| 6202894 | Beverage dispenser with syrup concentrate container The pre-mix beverage dispensing apparatus (10) includes an ice bank assembly (12) connected to a remote system of potable water at line pressure for the chilling of the potable water. The chilled water is carried at a regulated line pressure from the ice ... | 03/20/2001 |
| 6177088 | Surface-functionalized, probe-containing nanospheres The present invention relates to a series of nanospheres, having diameters of less than about 50 nm, and having probe ion cores surrounded by layers of surfactant and by a polymer shell. The surface of the shell is functionalized with acid compounds, at l... | 01/23/2001 |
| 6145652 | Vibrating conveyor system with sliding eccentric weights A vibrating conveying system having a plurality of rotating shafts and associated eccentric weights uses a sliding eccentric weight or weights mounted on one or more driving shafts to reverse the movement of the articles carried by the conveyor. The slidi... | 11/14/2000 |
| 6144741 | System for dispensing gift certificates A system for customizing documents. Security is maintained by storing the names of system operators with each operator being associated with one or a plurality of passwords. Pull down menus and printing are provided.... | 11/07/2000 |