Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 6475213 | Method of ablating body tissue Electrode structures are formed from flexible, porous, or woven materials. One such structure is made by forming first and second body sections, each including a peripheral edge. The first and second body sections are joined together about their periphera... | 11/05/2002 |
| 6450990 | Catheter with multiple heating/cooling fibers employing fiber spreading features A catheter using multiple hollow fibers to carry a heating/cooling fluid employs fiber spreading features to improve heat transfer and help prevent clotting of body fluids within which the catheter is immersed. The catheter includes a length of outer tube... | 09/17/2002 |
| 6447474 | Automatic fever abatement system A machine-driven automatic fever abatement system treats or prevents fever in hospital patients by administering medication, coolant, or other antipyretic means. The system includes a path, a flow device, a source of treatment substance, fever-characteris... | 09/10/2002 |
| 6428536 | Expandable-collapsible electrode structures made of electrically conductive material Electrode assemblies and associated systems employ a nonporous wall having an exterior for contacting tissue. The exterior peripherally surrounds an interior area. The wall is essentially free of electrically conductive material. The wall is adapted to as... | 08/06/2002 |
| 6425914 | Fast-detaching electrically insulated implant This is an implant for placement in the human body and an assembly for so placing that implant. Most desirably, it is an implant for use in the vasculature of the human body and is used to occlude some space in that vasculature as a portion of a treatment... | 07/30/2002 |
| 6401066 | Automated third party verification system A verification system for obtaining, storing and providing access to information regarding a commitment or position of an individual or entity. In one embodiment the verification system comprises an interactive voice response system or computer program in... | 06/04/2002 |
| 6383205 | Mechanical clot treatment device with distal filter A surgical device for opening a passageway adjacent a thrombus to allow both blood and medication to bypass a clot. The surgical device may also be used to pierce and remove a thrombus. The device includes a core element or wire having an expanding proxim... | 05/07/2002 |
| 6368316 | Catheter with composite stiffener A catheter comprising an elongate tubular member having a proximal end, a distal end, and a passageway defining a lumen extending between the proximal and distal ends. The elongate tubular member comprises a relatively stiff proximal section and a relativ... | 04/09/2002 |
| 6207937 | Temperature control system for a thermal reactor A temperature control system for a thermal reactor is disclosed that addresses many of the problems in the art. In accordance with one aspect of the disclosed control system, a plurality of temperature controllers are employed. Each temperature controller... | 03/27/2001 |
| 6193389 | Tailcap and bulb holder for a flashlight A flashlight having a head assembly, a switch assembly and a removable tail cap with a spare bulb holder provided by the tail cap. The spare bulb holder includes a resilient body having an internal, U-shaped wall defining a slot configured to receive a fl... | 02/27/2001 |
| 6163281 | System and method for communication using eye movement A system and method for communication using movement of a person's eye, including an emitter for directing light towards an eye, a sensor for detecting emitted light from the emitter, and a processor coupled to the sensor for converting sequential light i... | 12/19/2000 |
| 6161723 | Method and apparatus for dispensing liquids and solids A system for metering and dispensing single and plural component liquids and solids as described herein. The dispensing system has a microprocessor-based control system and progressive cavity pumps which provide a very accurate control of component ratios... | 12/19/2000 |
| 6153822 | Musical apparatus using multiple light beams to control musical tone signals A musical apparatus which controls a variety of parameters of musical tones by detecting motion of an object in a space adjacent to the musical apparatus. More specifically, the musical apparatus may comprise a musical tone signal generator which generate... | 11/28/2000 |
| 6047218 | Systems and methods for visualizing interior tissue regions An imaging element characterizes tissue morphology by analyzing perfusion patterns of a contrast media in tissue visualized by the imaging element, to identify infarcted tissue. In a preferred implementation, a catheter tube introduced into a heart region... | 04/04/2000 |
| 6017696 | Methods for electronic stringency control for molecular biological analysis and diagnostics A self-addressable, self-assembling microelectronic device is designed and fabricated to actively carry out and control multi-step and multiplex molecular biological reactions in microscopic formats. These reactions include nucleic acid hybridizations, an... | 01/25/2000 |
| 5988351 | Conveyor with rotating and offloading of conveyed units A conveyor of product units has mounting brackets extending laterally from endless chains. The mounting brackets rotatably mount two spools having axes parallel to the conveying path. The mounting brackets are displaced longitudinally one from another. Co... | 11/23/1999 |
| 5955007 | Carburetor fuel adjusting device In a first aspect, a carburetor fuel adjusting device that facilitates control of the quantity of fuel that flows from the fuel chamber to an air intake port of a carburetor by making it possible for the user to adjust an adjustment valve within the limit... | 09/21/1999 |
| 5932733 | 3-amino-2-oxo-1-piperidineacetic derivatives containing an arginine mimic as enzyme inhibitors The present invention discloses peptide aldehydes having a lactam group as part of the peptide backbone and having an original mimic group such as an amidinopiperidine or amidinophengyl tail. These compounds are potent and specific inhibitors of thrombin,... | 08/03/1999 |
| 5932932 | Storage battery voltage control apparatus Eight storage battery cells 111 to 118 making up a storage battery cell group 2 can be connected selectively to a voltage-correcting storage battery 12 through nine cell change-over switches 131 to 139, four pol... | 08/03/1999 |
| 5931187 | Valve system for restarting oscillating controller A valve system for starting/restarting an oscillating controller of the type that uses a source of pressurized gas to provide controlled pulses of the pressurized gas to a pump, such as a chemical injector pump. The start/restart valve includes a valve el... | 08/03/1999 |
| 5918894 | Pedal mechanism for cycle and exercise equipment A bicycle mechanism to permit a forward force to be applied to the bicycle's drive wheel by backward rotation of the bicycle's pedals in addition to permitting a forward force to be applied to the drive wheel by a forward rotation of said pedals. The bicy... | 07/06/1999 |
| 5893515 | Mist generator A device for generating a spray of mist or fine droplets includes a spinning rotor within a mist chamber. The rotor has inner walls which taper conically outwardly from the open bottom of the rotor to a hole near the top of the rotor. Liquid is pumped by ... | 04/13/1999 |
| 5884400 | Razor and guide A razor that facilitates shaving effectiveness by effectively rendering the surface to be shaved taught. The razor comprises two or more surfaces wherein at least one of the surfaces is a cutting surface. The surfaces are inclined relative to each other, ... | 03/23/1999 |
| 5846703 | Fluorescence immunoassays using fluorescent dyes free of aggregation and serum binding Fluorescence immunoassays methods are provided which use fluorescent dyes which are free of aggregation and serum binding. Such immunoassay methods are thus, particularly useful for the assay of biological fluids, such as serum, plasma, whole blood and ur... | 12/08/1998 |
| 5835561 | Scanning beam x-ray imaging system An x-ray imaging system according to the present invention comprising a stepped scanning-beam x-ray source and a multi-detector array. The output of the multi-detector array is input to an image reconstruction engine which combines the outputs of the mult... | 11/10/1998 |
| 5835614 | Image processing apparatus The image processing apparatus comprises: a pixel train setting unit for setting a pixel train; a moving average calculating unit for estimating the intensity of light illuminating the object as a moving average of luminance of the pixel train; a reflecta... | 11/10/1998 |
| 5832028 | Method and apparatus for coherent serial correlation of a spread spectrum signal A technique for modulating and demodulating CPM spread spectrum signals and variations of CPM spread spectrum signals. A transmitter divides a signal data stream into a plurality of data streams (such as I and Q data streams), independently modulates the ... | 11/03/1998 |
| 5804331 | Battery device A device for a battery with a spacer preventing direct physical contact between first and second batteries arranged in physical series. A resilient conductor providing an electroconductive contact between a center electrode of the first battery and a term... | 09/08/1998 |
| 5776927 | Methionine sulfone and S-substituted cysteine sulfone derivatives as enzyme inhibitors This invention relates to compounds which inhibit thrombin or factor Xa. The compounds contain an aldehyde functionality and a methionine sulfone or S-substituted cysteine sulfone residue. The compounds and their pharmaceutical compositions are useful for... | 07/07/1998 |
| 5770600 | Methionine sulfone and S-substituted cysteine sulfone derivatives as enzyme inhibitors This invention relates to compounds which inhibit thrombin or factor Xa. The compounds contain an aldehyde functionality and a methionine sulfone or S-substituted cysteine sulfone residue. The compounds and their pharmaceutical compositions are useful for... | 06/23/1998 |
| 5770847 | Bar code reader with multi-focus lens A method and apparatus are provided for reading bar codes or other images while reducing or eliminating the need for self-generated illumination. An image reader comprises an efficient optical collection system including an aperture with a high aspect rat... | 06/23/1998 |
| 5754428 | Method of controlling speed reduction ratio in a continuously variable transmission A continuously variable transmission is controlled using a target acceleration map which contains values of target accelerations corresponding to a plurality of values of a first indication (e.g., the amount of depression of an accelerator pedal or the en... | 05/19/1998 |
| 5750508 | Sialic acid/fucose based medicaments Compounds that are synthetically inexpensive to make relative to the naturally occurring selectin ligands and that retain selectin binding activity are described that have a three-dimensionally stable configuration for sialic acid and fucose, or analogs o... | 05/12/1998 |
| 5742583 | Antenna diversity techniques A receiver system for antenna diversity employing a single backhaul cable. A single backhaul cable couples a receiver to a plurality of antennas. The signals from the antennas are combined onto the single backhaul cable using frequency offsets, spread spe... | 04/21/1998 |
| 5741676 | DNA cycle sequencing Amplified DNA is prepared for sequencing by contacting with exonuclease I and alkaline phosphatase which degrade undesirable excess primers dNTPs and non-specifically amplified single stranded DNA therein. The enzymes are provided in a kit. The method for... | 04/21/1998 |
| 5741640 | DNA cycle sequencing Method for sequencing DNA which includes the following steps: providing a polynucleotide primer complementary to a region of the DNA to be sequenced providing the DNA to be sequenced, and contacting that primer and DNA together in the presence of a DNA po... | 04/21/1998 |
| 5726300 | Process for the synthesis of oligonucleotides and analogs with low water oxidation step Methods of synthesizing oligomers using low water oxidizer reagents which result in high coupling efficiencies are provided. These methods are suitable for larger scale preparations of methylphosphonate oligomers.... | 03/10/1998 |
| 5723599 | Organic polymer reagents for solid phase synthesis of oligonucleotides Polymeric reagents useful in the solid phase synthesis of oligomers are provided. These polymeric reagents are suitably loaded with nucleosidyl moieties and do not undergo non-specific chain elongation.... | 03/03/1998 |
| 5711354 | Level control systems for high purity chemical delivery systems A highly reliable digital level sensor assembly is provided to replace optical and capacitance type sensors in high purity chemical delivery systems. The digital level sensor assembly is particularly useful in bulk chemical refill delivery systems for hig... | 01/27/1998 |
| 5695693 | Carburetor fuel adjusting device A carburetor fuel adjusting device that facilitates control of the quantity of fuel that flows from the fuel chamber to an air intake port of a carburetor by making it possible for the user to adjust an adjustment valve within the limits defined by emissi... | 12/09/1997 |