Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8185895 | Method, apparatus and program storage device for providing an anchor pointer in an operating system context structure for improving the efficiency of accessing thread specific data A method, apparatus and program storage device for providing an anchor pointer in an operating system context structure for improving the efficiency of accessing thread specific data is provided. A kernel thread context structure is maintained in memory. A thread ac... | 05/22/2012 |
| 8185803 | Apparatus for providing error correction capability to longitudinal position data A method and apparatus for providing error correction capability to longitudinal position data are disclosed. Initially, data are encoded via a set of even LPOS words and a set of odd LPOS words. The encoded data are then decoded by generating a set of syndrome bits... | 05/22/2012 |
| 8185631 | Controlling service failover in clustered storage apparatus networks A controller for use at a node of a clustered computer apparatus includes an exception detection component for detecting an exception raised by a service component at the node; a quiesce component responsive to the exception detection component for quiescing lease-g... | 05/22/2012 |
| 8179291 | Method and system for compression of logical data objects for storage There is provided a compression system configured to compress logical data objects into one or more accommodation blocks with a predefined size, and a method of operating thereof. The compression system includes a compression engine capable of compressing input data... | 05/15/2012 |
| 8172094 | Product display system Some embodiments of a product display system can be employed in a retail store or other product storage environment to maintain one or more rows of products in an organized manner on a shelf. In some circumstances, the display system can be readily assembled to the ... | 05/08/2012 |
| 8166247 | Data vaulting in emergency shutdown A data storage apparatus includes a processor, a write cache in operable communication with the processor, an auxiliary storage device in operable communication with the write cache, and a temporary power source in electrical communication with each of the processor... | 04/24/2012 |
| 8162331 | Utility cart assembly A utility cart assembly comprises a shopping cart, a storage unit, and at least one coupling strap. The shopping cart includes a basket and wheels positioned below the basket. The storage unit is coupled to and extends substantially entirely outside the basket. The ... | 04/24/2012 |
| 8161315 | Implementation of sparing policies for servers A method for implementing a sparing policy for a server by a management module in communication with the server and a plurality of additional servers is provided. The server is designated as a spare server. The spare server is maintained in a powered-off, standby st... | 04/17/2012 |
| D657818 | Transaction product | 04/17/2012 |
| D657689 | Container | 04/17/2012 |
| 8152058 | Transaction product assembly with mechanical product A transaction product assembly includes a transaction product, a mechanical article, and a coupling member. The transaction product includes an account identifier statically connected thereto. The account identifier links the transaction product to at least one of a... | 04/10/2012 |
| 8146827 | Stored-value card with light A stored-value card includes a housing, a light circuit and an account identifier. The housing includes a cover and a base. The cover and the base each define a respective primary panel and a plurality of side walls extending from the respective primary panel. The p... | 04/03/2012 |
| 8140811 | Nonvolatile storage thresholding Embodiments for facilitating data transfer between a nonvolatile storage (NVS) write cache and a pool of target storage devices are provided. Each target storage device in the pool of target storage devices is determined as one of a hard disk drive (HDD) and a solid... | 03/20/2012 |
| 8140537 | Block level tagging with file level information Embodiments for data tagging in a computing environment are provided. A write operation in an operating system (OS) file system level storage layer is intercepted. A set of signatures in a sub-chunk level is calculated. The set of signatures are aligned to the begin... | 03/20/2012 |
| 8138625 | Dual line active automatic transfer switch A dual line active automatic transfer switch (ATS) is provided. A first switch structure is connected to a first PSU of the plurality of PSUs, and operable between a first position connecting a first input line of the dual line and a second position connecting a sec... | 03/20/2012 |
| 8132734 | Financial transaction card with storage chamber A financial transaction card includes a housing and an account identifier. The housing includes a soft and pliable material and defines a chamber configured to maintain at least one item. The account identifier is disposed on an exterior surface of the housing. The ... | 03/13/2012 |
| D655533 | Merchandise display unit | 03/13/2012 |
| D655530 | Merchandise display rack | 03/13/2012 |
| D655087 | Bin | 03/06/2012 |
| 8127128 | Synchronization of swappable module in modular system Exemplary methods, systems, and computer program product embodiments for synchronizing a swappable module between modular computer systems are provided. Each of the embodiments has dual controllers and distributed copies of states. Upon an insertion of the swappable... | 02/28/2012 |
| 8123051 | Display apparatus for securely displaying a product Some embodiments of a display fixture may include an articulable arm assembly that can be adjusted so as to retain items in a vertical orientation. In one implementation, the arm assembly may be mounted to a horizontal cross-member of a retail display fixture and ma... | 02/28/2012 |
| 8122203 | Serviceability level indicator processing for storage alteration A method, system, and computer program product for implementing Serviceability Level Indicator Processing (SLIPs) for storage alterations in a computer system is provided. A plurality of storage release requests is analyzed to identify an address monitored by a stor... | 02/21/2012 |
| 8118514 | Combination flipbook and pull-up focal header A display system includes a binder, a header, a retaining bracket and an extension assembly. The binder includes a plate, a plurality of sheets and an attachment assembly. The plate has a front surface, a rear surface and an edge. The attachment assembly secure the ... | 02/21/2012 |
| 8118230 | Stored-value card with audio capabilities A stored-value card includes a housing, an audio circuit storing an audio file, and a speaker coupled to the audio circuit. The housing includes a first panel, a second panel spaced from and positioned opposite the first panel, and a side wall extending between the ... | 02/21/2012 |
| 8117118 | Retailer debit card system Methods for soliciting and enrolling customers for a retailer payment instrument are disclosed. For example, a method is disclosed for enrolling a customer for a retailer debit card which includes receiving enrollment data from the customer, establishing a check wri... | 02/14/2012 |
| 8113600 | Storage and organization system with stackable shells A storage shell includes sidewalls and rails. The sidewalls each extend between two others of the sidewalls to collectively define a chamber therebetween. The sidewalls create a plurality of intersection lines each being defined along a boundary between two of the p... | 02/14/2012 |
| 8112696 | Apparatus for providing error correction capability to longitudinal position data A method and apparatus for providing error correction capability to longitudinal position data are disclosed. Initially, data are encoded via a set of even LPOS words and a set of odd LPOS words. The encoded data are then decoded by generating a set of syndrome bits... | 02/07/2012 |
| D653583 | Hanging planter | 02/07/2012 |
| 8108734 | Intelligent rolling upgrade for data storage systems Various method, system, and computer program product embodiments for facilitating upgrades in a computing storage environment are provided. In one such embodiment, one of an available plurality of rolling upgrade policies registering at least one selectable upgrade ... | 01/31/2012 |
| 8100333 | Transaction product with camera A transaction product includes a digital camera assembly, a housing and an account identifier. The digital camera assembly includes a lens assembly, an image sensor aligned with the lens assembly, and a memory electrically coupled with the image sensor. The digital ... | 01/24/2012 |
| D652886 | Tent | 01/24/2012 |
| D652661 | Planter | 01/24/2012 |
| D652651 | Plant stand | 01/24/2012 |
| D652639 | Hanger portion | 01/24/2012 |
| 8097978 | Extending backup times of uninterruptible power supplies A system for extending backup times using networks of direct current (DC) uninterruptible power supplies (UPS) is provided. A first DC UPS has a first input and a first output. A second DC UPS has a second input coupled to the first output of the first DC UPS, a sec... | 01/17/2012 |
| 8096467 | Transaction product with hinged puzzle segments A transaction product includes a plurality of puzzle segments, four skin components, and a machine-readable account identifier. The four skin components each couple and form a hinge between at least two of the plurality of puzzle segments such that the transaction p... | 01/17/2012 |
| 8095768 | VSAM smart reorganization Various embodiments for adaptive reorganization of a virtual storage access method (VSAM) data set are provided. In one exemplary embodiment, upon each control interval (CI) split of a plurality of CI splits occurring over a period of time, historical data including... | 01/10/2012 |
| 8091781 | Transaction product with card and sticker A transaction product for a retail display includes a transaction sticker and a transaction card. The transaction sticker defines a front surface and a rear surface opposite the front surface. The transaction sticker includes a first account identifier linking the t... | 01/10/2012 |
| 8091779 | Transaction product with removable cosmetic article A transaction product has an account identifier and includes one or more cosmetic articles. The cosmetic article may be held in place by a tray such that both are readily removable from the housing. The transaction product and its various components, taken together,... | 01/10/2012 |
| 8090978 | Protection of data on failing storage devices A management apparatus operable for protecting data on a failing storage device in a data processing system including a storage array having at least one of a plurality of storage devices. The management apparatus includes a receiver component for receiving a failur... | 01/03/2012 |