Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7300027 | Musical instrument hanger An instrument hanger attachable to a microphone stand facilitates the supporting or hanging of various musical instruments on the stand. The hanger has an annular loop portion for receiving the top portion of the shaft of the stand, a neck and an instrument holding ... | 11/27/2007 |
| 7080556 | Ultrasonic apparatus and methods for the monitoring of melting, mixing and chemical reaction processes Ultrasonic apparatus and associated methods for the in-line monitoring of melting, mixing and chemical reaction processes of materials inside an enclosed chamber having rotating elements associated therewith are presented. The chamber may be heated and the rotating ... | 07/25/2006 |
| 6976596 | Divided oven rack A supporting rack includes rods arranged to form a planar grid pattern connected to allow for modification in the overall space occupied by the rack. In a preferred embodiment, a rack for use in a conventional domestic cooking oven is formed of perpendicularly dispo... | 12/20/2005 |
| 6894905 | Communication device plane having a high-speed bus An “H layout” according to the present invention affords for a smaller, simpler, less expensive and higher performance midplane for use in a communication system for connecting various modules together. The layout is based on the concept of symmetry around a mid... | 05/17/2005 |
| 6757057 | Method and system for automatic optical fiber type identification The present invention provides a method and system for automatically identifying a fiber type in an optically amplified optical fiber span. Optical spectrum analyzers are employed in order to measure profiles of one or more amplifiers connected to the fiber span. Th... | 06/29/2004 |
| 6734954 | Method and system for automatic Raman gain control The present invention provides a closed loop control strategy using system wavelength profile information to provide accurate derivation of Raman gain in a fiber optic span. The present invention overcomes prior art limitations in which a desired Raman gain is estim... | 05/11/2004 |
| 6336857 | Method for playing two casino games and a method and an apparatus for related progressive jackpot The invention relates to an electronic side bet progressive jackpot gaming table apparatus including a color-coded player's banking center which includes a coin slot an electronic button means, a digital display means. The apparatus also includes a dealer... | 01/08/2002 |
| 5571635 | Electrolyte for a secondary cell A conventional electrolyte for a secondary cell having a carbonaceous anode is comprised of an alkali metal salt dissolved in an organic electrolyte solvent. Intercalation and de-intercalation during repeated discharge/charge cycles of the secondary cell ... | 11/05/1996 |