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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Attorney: Fallow; Charles, Hoffman; Martin


Number of patents: 12
Last date: January 29, 1991

NumberTitleIssue Date
4988092Break-down therapeutic walker with foot separator
A therapeutic walker comprises a floor plate with a center board extending upwardly therefrom to maintain lateral spacing between a child's feet as he walks along the board. The ends of the center board are supported by end plates bearing stanchions which...
01/29/1991
4950281Everting forceps
A forceps for holding and everting vessels in an anastomosis procedure includes three cooperating jaws mounted at the ends of respective relatively movable legs. The legs can be independently manipulated in order to secure and evert first one vessel, then...
08/21/1990
4934532Container for slides
A container for mounted slides comprises a continuous strip of transparent material folded upon itself, with regularly spaced pairs of continuous welds extending across the width of the strip to define a series of transverse pockets closed at one end and ...
06/19/1990
4932189Apparatus for automatically inserting packs of photographic negatives and prints into envelopes
A device for automatically inserting packs of photographic negatives and prints into respective pockets of a series of envelopes includes separate guides for supporting and guiding the negatives and prints toward the envelopes, which are supported by a co...
06/12/1990
4929240Surgical clip and applier
A surgical clip is disclosed having a pair of spaced arms joined by a bridge that is deformed by pulling on a tang, which is connected to the bridge by a frangible neck. Also disclosed is a tool for pulling the tang, and an anastomosis procedure that may ...
05/29/1990
4928434Lapping internal surfaces
In improved equipment for lapping internal surfaces, use is made of a composite lap, the rod of which is held by the tool spindle and inserted with a marginal degree of clearance into a cone that carries the abrasive shell, and a chucking mechanism locate...
05/29/1990
4922625Sectionalized centrifugal drying basket/screen assembly
A sectionalized screen/basket assembly for a centrifugal dryer for coal slurry comprises a screen formed in an upper section and a lower section, enabling one to save substantially on screen replacement costs, inasmuch as the great preponderance of screen...
05/08/1990
4921018Heat insulated line for the transport of fluids
A flexible, thermally insulated conduit has a central pipe and a coaxial casing spaced therefrom by annular spacers, defining a series of seated chambers. The chambers are filled with a foam material....
05/01/1990
4898219Working head for a tree-shaping machine
A working head for a tree-shaping machine comprises drive means and at least one shaping unit comprising at least one mobile blade and an actuating jack (8, 9) for applying the blade to the surface of a tree. The pressure in the jacks is cancelled during ...
02/06/1990
4892367Storage cabinet with pivoting storage compartments
The storage cabinet comprises a frame supporting at least two superimposed rows of pivoting storage modules. The closing-opening angle of rotation ଲ of the storage modules is calculated according to the center distance y of the axes of rotation of t...
01/09/1990
4883118Combination tubing cutter and releasing overshot
A mechanical tubing cutter for severing and retrieving fish from wells comprises a slip body for clamping the upper end of the fish, and cam-actuated cutter knives for severing the fish below the slip body. The clamping and cutting operations occur in an ...
11/28/1989
4880085Brake cam shaft attachment apparatus
An assembly for attaching a brake cam shaft to a slack adjuster includes a cam shaft with cam elements at one end thereof and an attachment portion at its other end. The shaft has a spline adjacent the attachment portion. A securing member is locatable ab...
11/14/1989
 
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