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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: VivaScan Corporation


Location: West Boylston, MA
No. of patents: 1

NumberTitleIssue Date
7003337Non-invasive substance concentration measurement using and optical bridge
An improved method for non-invasively measuring a concentration of a target analyte dissolved in a fluid flowing through a sample is presented. It includes directing a probe beam of electromagnetic radiation, consisting of time multiplexed components of different wa...
02/21/2006
 
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