Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7627524 | System, method, and computer program product for receiving and processing payments A system, method, and computer program product is provided that is capable of receiving and processing payments from a payor. In one embodiment, the system includes a processing element capable of identifying a payor account, the payor account being associated with ... | 12/01/2009 |