Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 4801467 | Method for preparing potato chips An elongated vat of heated cooking liquid such as oil is provided and slices of raw potato are admitted into one end of the tank and moved longitudinally of the latter toward the other end of the tank. As the potato slices reach the other end of the tank,... | 01/31/1989 |