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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: Tanabe Seiyaku Co., Ltd. (JP)


Location: Not specified.
No. of patents: 23

NumberTitleIssue Date
4866196Phenoxyacetic acid derivatives and preparation thereof
Novel phenoxyacetic acid of the formula: ##STR1## wherein Ring A is phenylene group or a phenylene group having 1 to 2 substituent(s) selected from a lower alkyl group, a lower alkoxy group and a halogen atom; either one or two group(s) of R1
09/12/1989
48552986-Halo-1,2,3,4-tetrahydr oquinazoline-4-spiro-4-imidazolidine-2,2'5'-triones useful for the treatment and prophylaxis of diabetic complications
A quinazolinone derivative of the formula: ##STR1## wherein R1 is hydrogen atom or a halogen atom, or a salt thereof and processes for preparing the same are disclosed. The quinazolinone derivative (I) is useful for treatment of diabetic c...
08/08/1989
4839360Lactam derivatives
There is disclosed a lactam derivative of the formula: ##STR1## wherein R1 is a substituted or unsubstituted phenyl group; R2 is a substituted or unsubstituted phenyl group, a cycloalkyl group or a nitrogen-containing 6-membered...
06/13/1989
4824833Benzoxazine derivatives
Novel benzoxazine derivative of the formula: ##STR1## wherein R1 is phenyl group or a substituted thiazolyl group; R2 is hydrogen atom or a lower alkyl group; Q is single bond or a lower alkylene group, or a salt thereof are dis...
04/25/1989
4822789Method of producing renal function-improving effect and diuretic effect on warm-blooded animal
Disclosed is a method for producing a renal function-improving and diuretic effects on a warm-blooded animal which comprises administering to the warm-blooded animal a therapeutically effective amount of 2-(4-methoxyphenyl)-3-acetoxy-5-[2-(dimethylamino)e...
04/18/1989
4783409Immobilized enzyme having reversible solubility
An immobilized enzyme having reversible solubility is prepared by attaching an enzyme to a copolymer of two of more monomers selected from the group consisting of acrylic acid or an alkyl ester thereof, methacrylic acid or alkyl ester or dialkylamino-alky...
11/08/1988
4762839Quinazolinone copmpounds useful for the prophyloxis and treatment of diabetic complications
Novel quinazolinone compounds of the formula: ##STR1## wherein R is hydrogen atom or a lower alkyl, R1 is a lower alkyl, a substituted or unsubstituted phenyl or an aralkyl, and R2, R3, R4 and R5...
08/09/1988
4665068Novel 9-chloro-1,5-benzothiazepine derivatives and their pharmaceutical use
Novel 1,5-benzothiazepine derivative of the formula: ##STR1## wherein R1 is hydrogen or lower alkanoyl and each of R2 and R3 is lower alkyl, and a pharmaceutically acceptable acid addition salt thereof are disclosed. ...
05/12/1987
45943421,5-benzothiazepine derivative
Novel 1,5-benzothiazepine derivatives of the formula: ##STR1## wherein R1 and R4 are: (a) R1 is lower alkyl or lower alkoxy, and R4 is lower alkyl, lower alkoxy, fluorine, benzyloxy, hydroxy or lower alkylthio, ...
06/10/1986
45901881,5-benzothiazepine derivatives and their pharmaceutical use
Novel 1,5-benzothiazepine derivatives of the formula: ##STR1## wherein R1 is lower alkyl or lower alkoxy, R2 is hydrogen atom or lower alkanoyl, each one of R3 and R4 is lower alkyl, Ring A is a substituted...
05/20/1986
45857681,5-benzothiazepine derivatives and processes for preparing the same
Novel 1,5-benzothiazepine derivatives of the formula: ##STR1## wherein R1 is hydrogen or lower alkyl, R2 is hydrogen, lower alkanoyl or benzyl, R3 is hydrogen or lower alkyl and either one of R4 and R5...
04/29/1986
4579854Bronchodilating 8-hydroxy-5-{(1R)-1-hydroxy-2-[N-((1R)-2-(p-methoxyphenyl)-1-methylethyl )-amino]ethyl} carbostyril
A novel carbostyril derivative of the formula: ##STR1## or a pharmaceutically acceptable acid addition salt thereof, and a process for preparing same. The compound (I) shows potent bronchodilating activity and is useful as a bronchodilator....
04/01/1986
45671758-Chloro-1,5-benzothiazepine derivatives
Novel 8-chloro-1,5-benzothiazepine derivatives of the formula: ##STR1## wherein R1 is hydrogen, lower alkyl or a group of the formula: R4 CO--, each of R2 and R3 is lower alkyl and R4 is hydrogen...
01/28/1986
4563306Peptides and process for preparing the same
A compound of the formula: ##STR1## wherein A is a group of the formula: ##STR2## R1 and R2 are the same or different and each hydrogen atom, nitro, amino, a protected amino, hydroxy or lower alkoxy, Y is oxygen atom or a g...
01/07/1986
4472573Nitrosourea derivative and process for preparing same
A nitrosourea compound of the formula: ##STR1## wherein R1 is lower alkyl and R2 is lower alkyl or lower alkoxy-lower alkyl, which may be prepared by nitrosation of a compound of the formula: ##STR2## wherein R1
09/18/1984
4463094Fermentation production of L-threonine
An improved method for the fermentative production of L-threonine in a high yield, which comprises cultivating a methionine metabolism-antagonist resistant mutant of Serratia marcescens having L-threonine productivity in a broth to form and accumulate L-t...
07/31/1984
4438044Di-L-cysteine L-malate and process for the production thereof
Novel di-L-cysteine L-malate of the formula: which has excellent storage stability and excellent pharmacological activities and is useful for the preparation of the amino acid infusion solutions, and process for the preparation of the di-L-cysteine L-malate ...
03/20/1984
4433054Enzymatic active substance immobilized in a polysaccharide gel matrix
An immobilized enzymatic active substance having an improved stability of enzymatic activity is prepared which comprises an enzymatic active substance such as microbial cells entrapped within a gel matrix of an unsubstituted amino, monoalkylamino or dialk...
02/21/1984
4420432Crystalline salt of basic L-amino acid with L-malic acid and process for the preparation thereof
A novel crystalline salt of a basic L-amino acid with L-malic acid, particularly a neutral crystalline salt consisting of 2 moles of L-lysine, L-ornithine or L-arginine with 1 mole of L-malic acid, which have no bitter taste and can be administered by ora...
12/13/1983
4416819Process for preparing 1,5-benzothiazephine derivatives
A process for preparing 1,5-benzothiazepine derivatives of the formula: ##STR1## wherein Ar is a phenyl substituted with a lower alkoxy, R is a lower alkyl, R1 and R2 are each a lower alkyl, and Y is a lower alkylene, which have...
11/22/1983
43806442-Oxoimidazolidine derivatives
A 2-oxoimidazolidine derivative of the formula: ##STR1## wherein R1 is lower alkyl or phenyl-lower alkyl and R2 is lower alkyl or phenyl, and a process for preparation thereof are disclosed. Said 2-oxoimidazolidine derivative (I...
04/19/1983
4367230Novel triazafluoranthene compound and processes for preparing the same
A triazafluoranthene compound of the formula: ##STR1## wherein R1 is hydrogen, phenyl, cycloalkyl having 3 to 6 carbon atom, (lower alkoxy)carbonyl, lower alkoxy or (lower alkyl)carbonyl, R2 is hydrogen or lower alkyl, R3
01/04/1983
4324800Novel benzylalcohol derivatives and processes for preparing same
A compound of the formula: ##STR1## wherein R is alkanoyl of one to 20 carbon atoms, benzoyl or lower alkyl-benzoyl, and processes for preparation thereof are disclosed. Said compound (I) and a pharmaceutically acceptable acid addition salt thereof ...
04/13/1982
 
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