Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7523084 | Action evaluation apparatus and method An action evaluation apparatus evaluates a user's action corresponding to an action desired by a system, and determines the ongoing of a story using the evaluation result. The action evaluation apparatus includes a recognizer for recognizing the user's action throug... | 04/21/2009 |
| 7382399 | Omniview motionless camera orientation system A method and apparatus for capture of a spherical image is disclosed. The present invention includes at least one camera having a lens with at least a 180° field-of-view for capturing a hemispherical image. In a first embodiment, a second hemispherical image is cre... | 06/03/2008 |