Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 5450199 | Photoelectric position indicator with a light-directing phase grating A photoelectric position indicator comprises a scale phase grating, and a scanning unit movable along a measuring direction and comprising a scanning phase grating, which is movable relative to the scale phase grating, a light source, a collimator, and ph... | 09/12/1995 |
| 5383284 | Measuring carriage for a linear measuring system A measuring carriage for a linear measuring system comprises a measurement sensing entrainment block arranged outside a tubular protective housing defining an interior chamber and a slot sealed by sealing lips in one side thereof. The block comprises a to... | 01/24/1995 |
| 5115573 | Incremental length measuring system An incremental length measuring system comprises a scale member, which is provided with a measuring scale, a scanning unit having scanning elements for scanning the scale and for generating measured-value signals in response to the scanning of the scale, ... | 05/26/1992 |
| 4996778 | Incremental measuring system An incremental measuring system comprises a scale member provided in one track with a measuring scale, and an optoelectronic scanning unit for generating measured-valve signals in response to a scanning of the scale. The scale member is provided in an add... | 03/05/1991 |
| 4743769 | Non-contacting measuring apparatus for measuring a displacement in dependence on the incidence of a laser beam on a laser beam detector A non-contacting measuring apparatus for measuring a displacement in dependence on the incidence of a laser beam on a laser beam detector, e.g., for determining dimensions, the position or the spacing of objects, comprises a scanning unit for moving a las... | 05/10/1988 |
| 4716292 | Linear incremental measuring system for measuring speed and displacement The linear incremental measuring system comprises an incremental scale, a scanning unit for generating two analog signals, which are displaced in phase in a direction depending on the direction of the scanning movement, and a processor for generating digi... | 12/29/1987 |