Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 8101549 | Control of shoot/foliar feeding pests with pesticide seed treatments A method of preventing damage to the shoots and foliage of a plant by a pest includes treating a seed having an exogenous gene that encodes for the production of a protein having activity against European corn borer or corn root worm with a composition comprising at... | 01/24/2012 |
| 8049079 | Barley cultivar BZ493-46E A barley cultivar, designated BZ493-46e, is disclosed. The invention relates to the seeds of barley cultivar BZ493-46e, to the plants of barley BZ493-46e, and to methods for producing a barley plant produced by crossing barley cultivar BZ493-46e with itself or anoth... | 11/01/2011 |
| 7989392 | Herbicidal compositions containing glyphosate bipyridilium Herbicidal compositions are provided which cause rapid symptomology while delivering long term control of regrowth of plants. The herbicidal compositions comprise N-phosphonomethylglycine or a herbicidal derivative thereof, a bipyridilium or a herbicidal derivative ... | 08/02/2011 |
| 7897851 | Barley cultivar ‘YU599-012’ A barley cultivar, designated YU599-012, is disclosed. The invention relates to the seeds of barley cultivar YU599-012, to the plants of barley YU599-012, and to methods for producing a barley plant produced by crossing barley cultivar YU599-012 with itself or anoth... | 03/01/2011 |
| 7884269 | Barley cultivar champion A barley cultivar, designated Champion, is disclosed. The invention relates to the seeds of barley cultivar Champion, to the plants of barley Champion, and to methods for producing a barley plant produced by crossing barley cultivar Champion with itself or another b... | 02/08/2011 |
| 7786351 | Recombinant DNA constructs and methods for controlling gene expression The present invention provides molecular constructs and methods for use thereof, including constructs including heterologous miRNA recognition sites, constructs for gene suppression including a gene suppression element embedded within an intron flanked on one or on ... | 08/31/2010 |
| 7786350 | Recombinant DNA constructs compressing engineered plant microRNAs and methods for controlling gene expression The present invention provides constructs containing engineered miRNAs or miRNA precursors derived from a maize miR408b, transgenic plant cells, plants, and seeds containing such constructs, and methods for their use. ... | 08/31/2010 |
| 7687434 | Method of improving yield and vigor of plants A method of improving the yield and vigor of agronomic plants, in particular leguminous plants such as soybeans, involves treating such plants and/or the propagation material of plants with a composition that includes an active agent, such as a fungicide, that has n... | 03/30/2010 |
| 7652202 | Barley cultivar salute A barley cultivar, designated Salute, is disclosed. The invention relates to the seeds of barley cultivar Salute, to the plants of barley Salute, and to methods for producing a barley plant produced by crossing barley cultivar Salute with itself or another barley va... | 01/26/2010 |
| 7600642 | High throughput automated seed analysis system A transport subsystem conveys seed holding well trays between a plurality of stations. A loading subsystem is positioned at a first station and is operable to load seeds into individual wells of the conveyed tray. An imaging subsystem is positioned at a second stati... | 10/13/2009 |
| 7491806 | Nucleic acid molecules and other molecules associated with transcription in plants The present invention is in the field of plant biochemistry. More specifically the invention relates to nucleic acid sequences from plant cells, in particular, nucleic acid sequences from maize, soybean and Arabidopsis thaliana associated with transcription f... | 02/17/2009 |
| 7485770 | Methods of introgressing nucleic acid molecules associated with soybean cyst nematode resistance into soybean The present invention is in the field of soybean genetics. More specifically, the invention relates to nucleic acid molecules from regions the soybean genome, which are associated with soybean cyst nematode resistance. The invention also relates to proteins encoded ... | 02/03/2009 |