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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: Jakks Pacific, Inc.


Location: Malibu, CA
No. of patents: 60

1    
NumberTitleIssue Date
8161914Rawhide based molded chew with hollow core
A edible rawhide-based molded chew with a hollow core is described. The chew is formed by cutting a rawhide sheet into multiple small rawhide pieces. The small rawhide pieces are mixed with a binding agent and water to form a rawhide-based mass. The rawhide-based ma...
04/24/2012
8128454Toy for rotating and launching an object
A toy with a launcher to rotate and launch an object is described. Attached within housing, the launcher comprises a driving element to form a drive connection with a receiving element on the object. The launcher is connected with a launcher rotating system, which i...
03/06/2012
8079891Track set with taut filament for use with a toy vehicle
Described is a track set with a taut filament for use with a toy vehicle. The track set includes a first tower and a second tower. A spool is connected with the first tower, with the filament wound around the spool. The spool includes a ratcheting mechanism to allow...
12/20/2011
8074609Rawhide edible chew with pizzle inner member and method for making the same
A rawhide chew with a pizzle inner member is described. The rawhide chew includes a rawhide outer layer formed of a rawhide sheet. The rawhide outer layer comprises a hole cut therethrough to form a cut-out window. Pizzle positioned within the rawhide outer layer su...
12/13/2011
8028645Dispenser apparatus with a forward moving rotatable platform
A frosting dispenser apparatus including a rotatable platform is described. The frosting dispenser apparatus comprises a body having a base and a pedestal, a rotatable platform is connected with the base and configured to rotate a baked good. Further, a dispenser is...
10/04/2011
7987841Pneumatic toy launching apparatus
A pneumatic launching apparatus is described. The pneumatic toy launching apparatus includes a collapsible bellows with an outlet configured to allow air to exit the collapsible bellows. A gripping device is attached with the collapsible bellows, and a platform is a...
08/02/2011
7951236Liquid graphite
A composition of liquid graphite is presented. The liquid graphite can be erased and applied to a surface using a writing instrument such as a ball point pen with a consistency, accuracy and darkness equivalent to that of a standard graphite, No. 2 pencil. The liqui...
05/31/2011
7950976Toy for rotating and launching an object
A toy for rotating and launching an object is disclosed. The toy comprises a launcher configured to impart rotary motion to an object. A launcher rotating system is connected with the launcher, and is configured to impart a rotary motion to the launcher. The launche...
05/31/2011
D634364Multi-color dispenser apparatus
03/15/2011
7891447Remotely controlled vehicle with a track mechanism and independently operated wheels
A remotely controlled vehicle with a track mechanism and independently operated wheels is described. The vehicle includes a track assembly that includes a center track drive wheel and corresponding endless center track. A pair of driving wheels are mounted on opposi...
02/22/2011
7815486Spring-powered toy vehicle and launcher
The present invention relates to a spring-powered toy vehicle with a front body portion, a separable rear body portion, rotating wheels and a spring propulsion system. When the rear body portion is pulled away from the front body portion and released, the spring wil...
10/19/2010
7789728Adapter for motorizing a non-motorized toy vehicle
Described is a toy vehicle adapter that includes at least one motorized wheel for attaching with a non-motorized toy vehicle. The adapter includes a housing with an attachment apparatus that is formed to attach with the toy vehicle. A receiver is included that is ca...
09/07/2010
7677232Multiple projectile-firing toy gun with separate target-launching mechanism
The present invention relates to a toy gun that is capable of firing multiple projectiles using an internal rotating firing assembly. The toy gun further provides a separate target launching mechanism to launch a target object into the air for use as a target when f...
03/16/2010
7662414Easily-digestible pet chew that promotes oral health and prevents malodorous breath in animals, and method of making thereof
The present invention is directed to an easily-digestible pet chew for promoting oral health and preventing malodorous breath in animals. The pet chew is formed with ingredients selected to promote mastication and ease digestibility, and additionally includes baking...
02/16/2010
7594843Toy having an electronic interactive device that is responsive to a rotated and launched object
A toy comprises a housing connected with a launcher to rotate and launch an object. The launcher comprises a driving element to form a drive connection with a receiving element on the object. The launcher is connected with a launcher rotating system, which imparts a...
09/29/2009
7494398Remotely controlled vehicle with detachably attachable wheels
A dual-wheel remotely controlled (RC) vehicle with two independently-controlled detachably attachable wheels is described. The RC vehicle comprises a body member having a right wheel and left wheel rotationally mounted proximate the body member. Each of the right an...
02/24/2009
7487969Kite system having a light transmitter and a light receiver
A kite system having a light transmitter and a light receiver is described. The kite system comprises a kite having a light receiver attached with the kite. The light receiver is capable of receiving and registering a light signal. A light transmitter is included fo...
02/10/2009
7458876Dual-wheeled remotely controlled vehicle
A dual-wheel remotely controlled (RC) skateboard with two independently-controlled detachably attachable wheels is described. The RC skateboard comprises a body member having a right wheel and left wheel rotationally mounted proximate the body member. Each of the ri...
12/02/2008
7410405Amusement device and method
The subject invention provides an amusement device and method of play using the device, wherein the device includes a gun for shooting a liquid and/or a light beam, wherein the gun comprises a generally elongated barrel, a tank for containing a liquid, a source of p...
08/12/2008
D574442Handheld launcher for launching a toy wheel
08/05/2008
D573886Bottle
07/29/2008
7349153Toy weapon with a periscope suitable for allowing a user to view obstructed objects through the periscope
Described is a toy weapon with a periscope suitable for allowing a user to view obstructed objects through the periscope. The toy weapon comprises a weapon-shaped body with a trigger attached with the body. A user may activate the trigger with a finger to shoot the ...
03/25/2008
D558278Water gun
12/25/2007
D557356Water gun
12/11/2007
D557355Toy-periscope water gun
12/11/2007
D557357Water gun
12/11/2007
D554465Motocross handle
11/06/2007
D554201Handle
10/30/2007
D552466Packaging for video game controller
10/09/2007
D551712Mouse touch roller pencil
09/25/2007
D550781Launcher for launching a propeller powered aircraft
09/11/2007
7261614Stunt ramp for wheeled toy device
A stunt ramp for a wheeled toy vehicle to travel upon and provide from approximately 5 degrees to 180 degrees lift from the surface by the ramp structure. The ramp is made of two end pieces connected to each other by cross braces. The end pieces have grooves adapted...
08/28/2007
D545926Two sided ramp
07/03/2007
7237971Marker pens
A marker pen has a housing at one end of which protrudes a plurality of fluid retaining nibs each shaped to define along an upper surface a ridge. The nibs are positioned side-by-side with adjoining ends of neighbouring ridgees in contact or in close proximity to
07/03/2007
7222803Liquid dispensing apparatus
A hand operated flexible bulb for use with a liquid dipensing apparatus 5, the bulb comprises an open ended neck 2 which is securable in an air tight manner to a liquid dispensing apparatus. The flexible bulb is provided with an air inlet 6 sepa...
05/29/2007
D542876Ramp
05/15/2007
D542358Fishing video game controller
05/08/2007
D542369Star-shaped sleeping bag
05/08/2007
D541570Astronaut-shaped sleeping bag
05/01/2007
7207860Interactive dispensing amusement device
The present invention provides an interactive robotic device having a body, a transport mechanism, a drive mechanism, a plurality of inputs and outputs for receiving, delivering and/or displaying information, including aural and/or visual information or signals, a c...
04/24/2007
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