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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: GestureTek, Inc.


Location: New York, NY
No. of patents: 7

NumberTitleIssue Date
7430312Creating 3D images of objects by illuminating with infrared patterns
According to a general aspect, processing images includes projecting an infra-red pattern onto a three-dimensional object and producing a first image, a second image, and a third image of the three-dimensional object while the pattern is projected on the three-dimen...
09/30/2008
7421093Multiple camera control system
A multiple camera tracking system for interfacing with an application program running on a computer is provided. The tracking system includes two or more video cameras arranged to provide different viewpoints of a region of interest, and are operable to produce a se...
09/02/2008
7389591Orientation-sensitive signal output
The selection and output of a signal, such as an alphanumeric character, is provided depending upon the orientation of a device, such as a mobile telephone. In particular, a neutral position of a device is determined in relation to at least a first axis, the device ...
06/24/2008
7379566Optical flow based tilt sensor
A method is described for determining a description of motion of a moving mobile camera to determine a user input to an application. The method may involve capturing a series of images from a moving mobile camera and comparing stationary features present in the seri...
05/27/2008
7379563Tracking bimanual movements
Hands may be tracked before, during, and after occlusion, and a gesture may be recognized. Movement of two occluded hands may be tracked as a unit during an occlusion period. A type of synchronization characterizing the two occluded hands during the occlusion period...
05/27/2008
7227526Video-based image control system
A method of using stereo vision to interface with a computer is provided. The method includes capturing a stereo image, and processing the stereo image to determine position information of an object in the stereo image. The object is controlled by a user. The method...
06/05/2007
7058204Multiple camera control system
A multiple camera tracking system for interfacing with an application program running on a computer is provided. The tracking system includes two or more video cameras arranged to provide different viewpoints of a region of interest, and are operable to produce a se...
06/06/2006
 
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