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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: FMR LLC


Location: Boston, MA
No. of patents: 27

NumberTitleIssue Date
8180873Detecting fraudulent activity
Described are computer-based methods and apparatuses, including computer program products, for subscribing to data feeds on a network. An user utilizes a transmitting device to transmit data packets that are split between a plurality of data centers for processing. ...
05/15/2012
8166157Enterprise application performance monitors
Methods, systems, and apparatus, including computer program products, implementing techniques for receiving a first information related to a first transaction associated with a first user session with a multi-tier enterprise application, the first information includ...
04/24/2012
8145560Detecting fraudulent activity on a network
Described are computer-based methods and apparatuses, including computer program products, for detecting fraudulent activity on a network. A user utilizes a transmitting device to transmit user requests that are split between a plurality of data centers for processi...
03/27/2012
8131666Context-based user authentication, workflow processing, and data management in a centralized application in communication with a plurality of third-party applications
Described are computer-based methods and apparatuses, including computer program products, for providing context-based user authentication, workflow processing and data management in a centralized application in communication with a plurality of third-party applicat...
03/06/2012
8121943Financial account management
An automated account management system provides a user with the ability to establish rules that dictate how the account management system is to manage the user's accounts. Once the user specifies a set of rules, the system automatically manages multiple accounts acr...
02/21/2012
8117108Proxies for actively managed funds
Among other things, receiving public information about an actively managed fund, selecting a group of financial assets, determining a group of weights corresponding to the group of financial assets thereby determining a weighted group of financial assets, the weight...
02/14/2012
8073757Data processing for an exchange traded fund
An accounting system allows posting transactions to a general ledger of an Exchange Traded Fund. The accounting system includes a computer-assisted process that nets subscription and redemption orders that occurred over a particular time (e.g., one day) and records ...
12/06/2011
8069113Financial account management
An automated account management system provides a user with the ability to establish rules that dictate how the account management system is to manage the user's accounts. Once the user specifies a set of rules, the system automatically manages multiple accounts acr...
11/29/2011
8055570Controlled depletion of a stochastically varying resource pool
A method for controlling resource pool depletion includes, at a first time, determining a first remainder of a depletion interval; on the basis of the first remainder, determining a first depletion rate for urging the pool to reach a selected state at the end of the...
11/08/2011
8051000Trade strategy monitor platform
Described are methods and systems, including computer program products, for trade strategy monitoring. A back-end server can receive a first input from a first client device indicative of a first trade strategy and a first test parameter. The back-end server can obt...
11/01/2011
8036984Financial account management
An automated account management system provides a user with the ability to establish rules that dictate how the account management system is to manage the user's accounts. Once the user specifies a set of rules, the system automatically manages multiple accounts acr...
10/11/2011
8019671Legacy risk
Data corresponding to a set of securities is identified. For each security in the set, data corresponding to a legacy risk contribution from a corresponding security in the set is identified. Data corresponding to a legacy risk of the entire set is identified based ...
09/13/2011
8010971Voice over internet protocol remote upgrading
An application destined for a client VoIP device is available at a service provider 20 and is loaded first to a client-side device over an unsecure public network, using a secure protocol. The VoIP device is not able to receive the application directly using ...
08/30/2011
7991632Method and system for allocation of resources in a project portfolio
Described are methods and apparatuses, including computer program products, for optimizing allocation of resources across projects in a project portfolio. The method includes receiving, at a computing device, (i) resource information, (ii) a portfolio of project def...
08/02/2011
7975000A/B testing of a webpage
Performing A/B testing of content of a webpage includes selecting one of at least two different versions of the webpage to be displayed to a user through an interactive user interface (e.g., a web browser) based on an identification code, such as an Internet Protoco...
07/05/2011
7870051Selecting investments for a portfolio
A method of constructing a portfolio includes receiving target allocations for different types of assets, receiving a list of investments available for inclusion in the portfolio, and selecting investments from the list of investments based on a measure of the risk-...
01/11/2011
7856494Detecting and interdicting fraudulent activity on a network
Described are computer-based methods and apparatuses, including computer program products, for detecting and interdicting fraudulent activity on a network. An user utilizes a transmitting device to transmit user requests that are split between a plurality of data ce...
12/21/2010
7827591Management of hierarchical reference data
There are methods and apparatus, including computer program products, for managing hierarchical reference data. There is a Web page for access by a user, where the Web page includes (i) data representing a hierarchy and (ii) rules defining modifications that are per...
11/02/2010
7761388Predicting a future price range for a desired volume
A price range is determined based on a set of historical transactions having a comparison volume substantially corresponding to the desired volume of the traded item. A price range is also determined by selecting historical transactions such that the set of historic...
07/20/2010
7676841Network intrusion mitigation
Described are methods and apparatus, including computer program products, for mitigating against a cyber attack on a network. An indication is received from an intrusion detection system that an event has occurred representing a threat to the network. Upon receiving...
03/09/2010
7672890Signal testing methodology for long-only portfolios
Described are methods and apparatus, including computerized methods and computer program products, for signal testing for a long-only portfolio. The methodology can be used for assessing the efficacy of a strategy for selecting securities in a long-only portfolio, a...
03/02/2010
7657557Generating code on a network
Described are computer-based methods and apparatuses, including computer program products, for generating code on a network. Input files including information files and schema files are utilized to generate platform independent runtime files. The processing of the r...
02/02/2010
7627507Providing one party access to an account of another party
A first party is provided with access to an account of a second party by inputting identification information for the account of the second party, and receiving account information for the account of the second party based on the identification information. The acco...
12/01/2009
7606799Context-adaptive content distribution to handheld devices
Described are methods and apparatus, including computer program products, for context-adaptive content distribution to handheld devices. Context data associated with the user is retrieved and a relevancy function is determined based on the context. A list of content...
10/20/2009
7603368Mapping data on a network
Described are computer-based methods and apparatuses, including computer program products, for mapping data on a network. Input files including information files and schema files are utilized to generate platform independent runtime files. The processing of the runt...
10/13/2009
7567911Transmitting graphical representations
There are methods and apparatus, including computer program products, for service improvement techniques for a transportation service provider using mobile devices. In one aspect there is received user-entered data for at least one field present in a provided electr...
07/28/2009
7505732Broadcasting user-specific information
Described are methods and systems, including computer program products, for broadcasting user-specific information through satellite radio or digital radio. Generally, information specific to a user is correlated with an identifier associated with a receiver associa...
03/17/2009
 
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