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Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7943015 | Use of copolymers of perfluoro(alkyl vinyl ether) for photochemical reactions A photochemical reaction apparatus including a reactor and a light source situated so that light from the light source is directed through a portion of the reactor wall is disclosed. The apparatus is characterized by the portion of the reaction wall comprising a cop... | 05/17/2011 |
| 7939685 | Hydroxylation of β-dicarbonyls with zirconium catalysts The present invention pertains to a process for preparing a compound of Formula I that is achiral, racemic or enantiomerically enriched at the hydroxylation center indicated by * comprising contacting a compound of Formula ... | 05/10/2011 |
| 7939350 | Method for encapsulating a substrate and method for fabricating a light emitting diode device The present invention relates to a method for encapsulating a substrate, which comprises: (a1) providing a substrate with a plurality of chips mounted on a top of the substrate; (b1) compressing a dry film photores... | 05/10/2011 |
| 7939303 | Process for producing glycolic acid from formaldehyde and hydrogen cyanide A process is provided for producing glycolic acid from formaldehyde and hydrogen cyanide. More specifically, heat-treated formaldehyde and hydrogen cyanide are reacted to produce glycolonitrile having low concentrations of impurities. The glycolonitrile is subsequen... | 05/10/2011 |
| 7935767 | Multiblock polymer dispersions of carbon nanotubes Novel multiblock polymers are prepared and used to disperse carbon nanotubes in solution. ... | 05/03/2011 |
| 7935765 | Miscible blends of ethylene copolymers with improved temperature resistance The present invention is a composition useful as an impact modifier for polyamide compositions. In one embodiment, impact modifiers of the present invention are ethylene maleic anhydride copolymers having at least 3% maleic anhydride functionality. Compositions comp... | 05/03/2011 |
| 7935647 | Laminates of acid polysaccharide films The present invention relates to a laminate prepared in part from a continuous acid polysaccharide film. In various embodiments, the laminate is useful for fabrication as a protective article as it typically is largely impermeable to hazardous chemical and biologica... | 05/03/2011 |
| 7935277 | Conductive compositions and processes for use in the manufacture of semiconductor devices The present invention is directed to a thick film conductive composition comprising: (a) electrically conductive silver powder; (b) zinc-containing additive; (c) glass frit wherein said glass frit is lead-free; dispersed in (d) organic medium. The present invention ... | 05/03/2011 |
| 7935168 | Use of conductor compositions in electronic circuits Use of a composition comprising finely divided particles of (a) an electrically-conductive material; (b) one or more inorganic binders; and (c) zinc, wherein components (a), (b) and (c) are dispersed in a liquid vehicle, in the manufacture of an electrically-conduct... | 05/03/2011 |
| 7934396 | Cut-resistant gloves containing fiberglass and para-aramid This invention relates to a cut-resistant knit glove comprising a) cut-resistant composite yarn having a core yarn and at least one first wrapping yarn helically wrapped around the core yarn, the core yarn including at least one 50... | 05/03/2011 |
| 7934395 | Cut-resistant gloves containing fiberglass and para-aramid This invention relates to a cut-resistant knit glove comprising a) cut-resistant composite yarn having a core comprising at least two core yarns and at least one first wrapping yarn helically wrapped around the core, the core yarns... | 05/03/2011 |
| 7934394 | Cut-resistant gloves containing fiberglass and para-aramid This invention relates to a cut-resistant knit glove comprising: a) cut-resistant composite yarn having a core yarn and at least one first wrapping yarn helically wrapped around the core yarn, the core yarn including at least one 5... | 05/03/2011 |
| 7932395 | Substituted 1-dihydropyrazoles, their preparation and use This invention provides compounds of Formula I, methods for their preparation and use for preparing compounds of Formula II wherein R1, R2, R3, R5, R... | 04/26/2011 |
| 7932306 | Amphoteric dispersants and their use in inkjet inks The present disclosure provides a black ink-jet ink, having a pH greater than 7, comprising a first aqueous vehicle, a carbon black pigment, and an amphoteric polymeric dispersant, wherein the amphoteric polymeric dispersant is a block copolymer comprising an A bloc... | 04/26/2011 |
| 7932194 | Fabric for protective garments The present invention relates to a heat, flame, and electric arc resistant fabric (1) for use as single or outer layer of protective garments. The fabric (1) of the invention comprises at least two separate single plies which are assembled together at ... | 04/26/2011 |
| 7932077 | High eicosapentaenoic acid producing strains of Engineered strains of the oleaginous yeast Yarrowia lipolytica capable of producing greater than 25% eicosapentaenoic acid (EPA, an ω-3 polyunsaturated fatty acid) in the total oil fraction are described. These strains comprise various chimeric genes express... | 04/26/2011 |
| 7932072 | Perhydrolase providing improved peracid stability An acetyl xylan esterase variant having perhydrolytic activity is provided for producing peroxycarboxylic acids from carboxylic acid esters and a source of peroxygen. More specifically, a Thermotoga maritima acetyl xylan esterase gene was modified using error... | 04/26/2011 |
| 7932063 | Treatment of biomass to obtain fermentable sugars Biomass is pretreated using a low concentration of aqueous ammonia at high biomass concentration. Pretreated biomass is further hydrolyzed with a saccharification enzyme consortium. Fermentable sugars released by saccharification may be utilized for the production o... | 04/26/2011 |
| 7931942 | Process for forming filled bearings from fluoropolymer dispersions stabilized with anionic polyelectrolyte dispersing agents The present invention provides a process for making a filled fluoropolymer bearing comprising providing an aqueous fluoropolymer dispersion comprising fluoropolymer particles and anionic polyelectrolyte dispersing agent in an amount sufficient for stabilization. The... | 04/26/2011 |
| 7928076 | Polypropylene binding peptides and methods of use Combinatorially generated peptides are provided that have binding affinity for polypropylene (PP). The peptides may be used to deliver benefit agents to various PP surfaces. ... | 04/19/2011 |
| 7927854 | Perhydrolase providing improved peracid stability An acetyl xylan esterase variant having perhydrolytic activity is provided for producing peroxycarboxylic acids from carboxylic acid esters and a source of peroxygen. More specifically, a Thermotoga maritima acetyl xylan esterase gene was modified using error... | 04/19/2011 |
| 7927847 | Process for enzymatically converting glycolonitrile to glycolic acid A process is provided to improve the specific activity of an enzyme catalyst having nitrilase activity when converting glycolonitrile to glycolic acid under aqueous reaction conditions. Inclusion of an effective amount of at least one amine protectant improves the s... | 04/19/2011 |
| 7927846 | Process for enzymatically converting glycolonitrile to glycolic acid A process is provided to improve the specific activity of an enzyme catalyst having nitrilase activity when converting glycolonitrile to glycolic acid under aqueous reaction conditions. Inclusion of an effective amount of at least one amine protectant improves the s... | 04/19/2011 |
| 7923276 | Processes for forming electronic devices including spaced-apart radiation regions Processes for forming an electronic device include forming a first radiation region, a second radiation region spaced apart from the first radiation region, and an insulating region. The insulating region can have a first side and a second side opposite the first si... | 04/12/2011 |
| 7923233 | Perhydrolase providing improved peracid stability An acetyl xylan esterase variant having perhydrolytic activity is provided for producing peroxycarboxylic acids from carboxylic acid esters and a source of peroxygen. More specifically, a Thermotoga maritima acetyl xylan esterase gene was modified using error... | 04/12/2011 |
| 7923223 | Δ-9 desaturase and its use in making polyunsaturated fatty acids The present invention relates to a Δ9 desaturase, which has the ability to convert palmitic acid [16:0] or stearic acid [18:0] into palmitoleic acid [16:1] or oleic acid [18:1], respectively. Isolated nucleic acid fragments and recombinant constructs comprising suc... | 04/12/2011 |
| 7922959 | Method of manufacturing a composite filter media A method of making a composite filter media includes, in an exemplary embodiment, forming a nonwoven fabric mat that includes a plurality of synthetic fibers by a spunbond process, and calendering the nonwoven fabric mat with embossing calender rolls to form a bond ... | 04/12/2011 |
| 7922930 | Azeotropic compositions comprising fluorinated olefins for cleaning applications The present invention relates to azeotropic or azeotrope-like compositions comprising a fluorinated olefin having the formula E- or Z -C3F7CH═CHC3F7, and at least one alcohol, halocarbon, hydrofluorocarbon, fluoroether, ... | 04/12/2011 |
| 7919658 | Purification of biologically-produced 1,3-propanediol A process for purifying 1,3-propanediol from the fermentation broth of a cultured E. coli that has been bioengineered to synthesize 1,3-propanediol from sugar is provided. The basic process entails filtration, ion exchange and distillation of the fermentation... | 04/05/2011 |
| 7919656 | Linear amine functionalized poly(trimethylene ether) compositions The present invention relates to linear amine-functionalized poly(trimethylene ether) compositions, and processes to produce these compositions. ... | 04/05/2011 |
| 7919423 | Air activated organotin catalysts for polyurethane synthesis This invention relates to an organotin-based catalyst system for polyurethane synthesis that is useful in coatings applications. The catalyst has low activity in the absence of oxygen. When a coating mixture comprising the catalyst is sprayed and/or applied to a sub... | 04/05/2011 |
| 7919288 | Process for enzymatically converting glycolonitrile to glycolic acid A process is provided to improve the specific activity of an enzyme catalyst having nitrilase activity when converting glycolonitrile to glycolic acid under aqueous reaction conditions. Inclusion of an effective amount of at least one amine protectant improves the s... | 04/05/2011 |
| 7919286 | Process for enzymatically converting glycolonitrile to glycolic acid A process is provided to improve the specific activity of an enzyme catalyst having nitrilase activity when converting glycolonitrile to glycolic acid under aqueous reaction conditions. Inclusion of an effective amount of at least one amine protectant improves the s... | 04/05/2011 |
| 7919175 | Transparent light-weight safety glazings Provided is a transparent and light-weight ballistic resistant safety glazing comprising an ionomer sheet. The ionomer sheet comprises an ionomer derived from a parent acid copolymer that comprises copolymerized units of an α-olefin having 2 to 10 carbon atoms and,... | 04/05/2011 |
| 7919171 | Lidding for a child-resistant blister package A blister package is provided in which the lidding component includes a tear-resistant nonwoven layer and a barrier layer wherein the controlled delamination of the nonwoven layer increases the puncture resistance, thereby improving the child-resistant properties of... | 04/05/2011 |
| 7919017 | Electrical insulation fluids for use in electrical apparatus Insulation fluids comprising polytrimethylene ether glycol esters are provided. The insulation fluids can be used in electrical apparatuses. ... | 04/05/2011 |
| 7915486 | Plastidic phosphoglucomutase genes An isolated nucleic acid fragment encoding a plastidic phosphoglucomutase protein is disclosed. Also disclosed is the construction of a chimeric gene encoding all or a substantial portion of the plastidic phosphoglucomutase, in sense or antisense orientation, wherei... | 03/29/2011 |
| 7915045 | Nucleotide sequences encoding RAMOSA3 and sister of RAMOSA3 and methods of use for same The invention relates to the isolation and characterization of a maize gene, RAMOSA3 (RA3), responsible for meristem development and inflorescence development including branching. The gene, gene product, and regulatory regions may be used to manipulate branching, me... | 03/29/2011 |
| 7914706 | Charge transport compositions and electronic devices made with such compositions The present invention relates to charge transport compositions. The invention further relates to electronic devices in which there is at least one active layer comprising such charge transport compositions. ... | 03/29/2011 |
| 7914700 | Liquid crystal compositions and polymer networks derived therefrom The invention relates to compounds of formula (I): wherein R1 and R2 are each independently selected from the group: H, F, Cl and CH3; n1 and n2 are each independently integers 3 to 20; q an... | 03/29/2011 |
