Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 7369910 | Method for the optimizing of a production process The present invention relates to methods for optimizing a production process having starting products, intermediate products and at least one final product. The present invention also relates to a digital storage medium and a computer program product that can be use... | 05/06/2008 |