Neuroimaging as a Marketing Tool
Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.
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| Number | Title | Issue Date |
| 4243884 | Probe assembly A hand-held probe assembly, suitable for monitoring a radioactive fibrinogen tracer, is disclosed comprising a substantially cylindrically shaped probe handle having an open end. The probe handle is adapted to be interconnected with electrical circuitry f... | 01/06/1981 |
| 4206609 | Cryogenic surgical apparatus and method A cryogenic surgical apparatus using a Sterling-cycle refrigerator connected by elongate flexible conduits to a cryosurgical device having an operating probe. The refrigerator includes a compressor having first and second cylinders with pistons positioned... | 06/10/1980 |
| 4183353 | Method and position marker for the detection of deep vein thrombosis Disclosed is a position marker in the form of a crescent ink stamp or the like for use in conjunction with a detector apparatus for detecting deep vein thrombosis. When in use, the position marker prints a series of overlapping circles. The diameters of t... | 01/15/1980 |
| 4168775 | Idler sprockets for sample changer tracks A toothed sprocket wheel provides an idler for driving test tube holders into and out of sharp turns which occur in the track of an automatic sample changer employed in radiopharmaceuticals. The sprocket is provided with a selected number of well-defined ... | 09/25/1979 |
| 4142706 | Automatic sample changer having planar transport surface Disclosed is an automatic sample changer having a planar upper surface for supporting a continuous chain of test tube conveying pucks. The test tubes being carried by the pucks contain samples such as gamma ray emitting biological samples. A spocket drive... | 03/06/1979 |
| 4051713 | Friction measuring and testing method and apparatus A method and apparatus for measuring or testing static and dynamic coefficients of friction. The frame of the apparatus is held fixed with respect to the test surface, and a friction pad, mounted on the frame and capable of moving relative to the frame, a... | 10/04/1977 |
| 4024395 | Sample changer having modular track assembly Disclosed is an automatic sample changer for sequentially operating on a plurality of samples housed in test tubes, circulated around a continuous track, and sequentially associated with a radiation counting device by way of an elevator mechanism. The con... | 05/17/1977 |
| 4001584 | Automatic sample changer An automatic sample changer particularly suited for use in counting biomedical samples from in vitro tests using radiopharmaceuticals such as the technique of radioimmunoassay. A plurality of samples, such as gamma ray emitting samples housed in test tube... | 01/04/1977 |