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Patent No. 6099319

Neuroimaging as a Marketing Tool

Neuroimaging as a means for validating whether a stimulus such as advertisement, communication, or product evokes a certain mental response such as emotion, preference, or memory, or to predict the consequences of the stimulus on later behavior such as consumption or purchasing.

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Assignee: MASI TECHNOLOGIES, L.L.C.


Location: Houston, TX
No. of applications: 1

Application No.Application TitleIssue Date
20050003967Colloidal and colloidal-like systems in aqueous, clay-based fluids
The present invention generally relates to improved clay-based compositions comprising colloidal or colloidal-like phases (e.g., emulsions, aphrons) and methods of using those compositions. The compositions generally comprise an aqueous continuous phase, one or more pal...
01/06/2005
 
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